PRESS RELEASE
17 MARCH 2015
SUPERSHOT CONTINUES TO EXCEED EXPECTATIONS
Cogent Supershot has been in the limelight since he topped worldwide charts
and now, with his first progeny hitting the ground across the globe, the
excitement has reached a new high.
His impact on the breed will undoubtedly be significant, with daughters starting
to appear at the top of many different leader boards, on a number of different
genetic bases.
In Canada, currently five of the top eleven highest heifers on GLPI in the world
are sired by Supershot across three different countries and four of the top
twenty-five highest GTPI females in the US are Supershot daughters.
In the UK, his calves are developing exceptionally. Initial genomic tests from
Germany show that Supershot will have some of the highest RZG females in the
breed with many more animals being eligible for results in the April genomic run.
Additionally, after each genetic index run, Supershot’s GTPI rises. In December,
he climbed to 2,675 GTPI, which ranks him at number six on the available sires
list and the number one bull available that is not sired by Mogul. In the UK,
Supershot is one of a few bulls actually available over the 600 GPLI mark and
offers 2.55 on UK Type Merit.
Owain Harries, Cogent’s Genetic Procurement Manager, said: “Breeders from
around the world have been delighted with the return on their initial
investments. First when they had great results when they were flushing with
Supershot, then when they had the calves born which were full of vigour and
character and now with the genomic test results coming back. Supershot is
demonstrating his ability to consistently sire progeny of the highest level.
In a time where younger progeny seem to dominate the high rankings due to
their shorter generation interval, it is almost unprecedented for a bull of nearly
two years old to still feature in the top ten lists. Supershot is making a huge
difference in the AI world and the dairy industry in general. Already, although
early into his career, he is being hailed a ‘game changer.’ He will sell for years to
come and we are eagerly anticipating the addition to the PLI league table of the
first Supershot females.”
- Ends -
Notes to editors Romany Poll Herefords

Cogent is the pioneering business behind sexed semen technology. It is wholly owned
by the Grosvenor Estate, and from its headquarters on the Grosvenor Estate in
Cheshire, has established a market-leading reputation for its world-class breeding
programme.

Cogent's distinguished selection of high reliability proven bulls offers dairy and beef
farmers an unprecedented combination of production, type and value.
For more information, please contact Angela Rogers on 01244 622069 or via email at
angela.rogers@cogentuk.com
Issued Matt Mellor, Agribusiness Communications Ltd
Tel: 01694 731777 E-mail: matt@abccomms.co.uk
The text from this news release can be downloaded directly from the ABC Press Centre at
www.abccomms.co.uk