Possible Organizational Strategy
Remember that your goal is to evaluate through analysis. You should analyze not only what the author presents explicitly but also implicitly.
First page
Subject:
Audience:
Purpose:
Occasion:
Thesis statement:
Title
I. Introduction—(1-2 paragraphs) Go over intro. strategies. a. Introduces topic in argument essay; may give brief historical overview of topic b. May summarize speech c. May present thesis statement: your evaluation of the author’s ability to argue effectively. Do not argue her actual
claim.
1. Rudy Giuliani argues unsuccessfully that. . .
2. Rudy Giuliani effectively proposes that. . .
II. Evaluates speaker's logos through an analysis of claim, support, and assumptions (number of paragraphs will depend upon how much your speech offers in this area, but recommended min. 2 par.) a. What are some of the author’s reasons? b. What type of evidence (facts, statistics, authorities’ statements, personal experience, historical precedents, and hypothetical situations) does the author use to support her claim? Is it the type of evidence you would expect to see for this claim? Is there enough? Should there be different kinds of evidence?

c. Assumptions: How do the reasons and evidence connect to the claim? Is the connection clear/unclear or reasonable/unreasonable? Explain why/why not. What does the speaker assume about the audience? Are these reasonable assumptions or does the speaker assume too much? d. Are there any fallacies?
III. Evaluates speaker's ethos a. Analysis of voice/tone (attitude towards audience and topic: serious, lighthearted, passionate, thoughtful, nostalgic, angry, sad, etc.). Is her tone effective given her claim? b. Analysis of support through authorities. Are the authorities appropriate to topic? Does their support of speaker's claim make an impression on you? c. Analysis of speaker's values and beliefs
IV. Evaluates author’s pathos a. What emotions does the author appeal to and does she appeal to them effectively? b. Is there just enough or too much emotion? Think about the claim here. c. Does the author use appeals to emotion responsibly or seem manipulative?
V. Evaluate author’s speaking techniques a. Analyze her use of imagery/specific details to help paint a picture for the reader b. Analyze her use of figurative language (metaphor, personification, similes)? c. Analyze her use of word choice to create a deliberate effect
VI. Conclusion-overall evaluation of author’s argument ability. a. restatement of thesis

b. perhaps connect historical moment (kairos) to today: what is the relationship of this speech to history?