2000 Strategic Plan - Arts United of Greater Fort Wayne

advertisement
MISSION STATEMENT: Arts United is a fundraising arts council that
provides support to arts organizations and unites and coordinates arts
efforts in northeast Indiana.
(Items in parentheses indicate primary responsibility for attainment of objective.)
GOAL 1: RAISE MONEY FOR THE FUNDED MEMBERS OF ARTS UNITED
Objectives:
A) Increase funds raised through the operating fund drive by at least the annual
rate of inflation (Campaign Cabinet)
B) Evaluate and amend the existing fund drive organizational structure and
solicitation process by September 2000 (Ad hoc Fund Drive Committee)
1. Increase number of Friends by 10% annually (Friends of the Arts)
2. Increase giving from the Corporate 2 division by 10% in each of the next
three years (Ad hoc Fund Drive Committee)
3. Increase funds raised through Workplace Campaigns by 5% in each of the
next three years (Ad hoc Fund Drive Committee)
4. Maximize board member, staff, and member organizations’ participation
in the fund drive. (Ad hoc Fund Drive Committee)
5. Effectively coordinate Arts United fundraising with independent
fundraising efforts of the member groups (Ad hoc Fund Drive Committee)
C) Establish a Development Committee by September 2000, to enhance the longterm fundraising capabilities of Arts United. (Executive Committee)
1. Establish a structure for ongoing cultivation of donors. (Development
Committee)
2. Develop a plan for the cultivation of future generations of donors.
(Development Committee)
3. Develop a Planned-Giving program (Development Committee)
4. Develop a plan for local government’s support of the arts. (Development
Committee)
GOAL 2: PROVIDE SUPPORT FOR COMMUNITY ARTS FACILITIES
Objectives:
A) Assure the ongoing maintenance and enhancement of the facilities owned by
Arts United. (Facilities)
B) Develop a five-year plan for Arts United’s facilities management by June
2001. (Facilities)
C) Encourage member groups to establish five-year plans for their facilities.
(Facilities)
D) Prioritize use of Renaissance Funds by December 31, 2000. (Facilities &
Finance)
GOAL 3: UNITE AND COORDINATE ARTS EFFORTS AMONG ARTS
UNITED ORGANIZATIONS
Objectives:
A)
Evaluate and define the purpose and structure of the Community Arts
Council by December 31, 2000. (Executive and CAC Chair)
B)
Evaluate and define the purpose and structure of the Presidents and
Professionals Committee by December 31, 2000. (Presidents & Pros)
C)
Develop effective methods for communication among member groups.
(Presidents & Professionals)
D)
Develop an effective plan for integrating arts into the community. (Sub
Committee from Presidents & Pros and CAC)
E)
Co-ordinate and assist individual member groups to integrate the arts in
education. (Arts in Education Committee)
GOAL 4: PROVIDE OPERATIONAL SUPPORT AND ARTS SERVICES TO
ARTS PROVIDERS
Objectives:
A) Annually review all aspects of the Allocations process. (Allocations
Committee)
B) Monitor and evaluate annually the value and effectiveness of services
provided to member organizations, reporting annually to the Board of
Directors. (Staff)
C) Effectively manage the Indiana Arts Commission Regional Partnership
Initiative. (Staff)
GOAL 5: RAISE AWARENESS OF THE ARTS IN NORTHEAST INDIANA
Objectives:
A) Develop and implement an effective marketing plan to increase recognition
and understanding of Arts United in the community. (Marketing Committee)
B) Advocate for the arts. (Advocacy Committee)
GOAL 6: ASSURE EFFECTIVE GOVERNANCE OF ARTS UNITED
Objectives:
A) Ensure that all programs of Arts United support the mission. (Executive
Committee)
B) Increase the participation and involvement of the Arts United Board of
Directors. (Membership Committee)
C) Maintain a balanced budget. (Finance Committee)
D) Evaluate and define the purpose and structure of the Advisory Board.
(Advisory Board)
E) Establish an accountability plan for Arts United committees. (Executive
Committee)
F) Review the Long-Range Plan annually and revise as needed. (Long-Range
Planning Committee)
Glossary of Terms
Advisory Board – A groups of community volunteers which exists to consult
with and provide opinions and advice to the Arts United board of directors.
Allocations process – The application and review process through which annual
allocations to funded member organizations are determined.
Arts organizations – Not-for-profit organizations incorporated for the primary
purpose of conducting arts programming.
Arts providers – Individuals and organizations which produce arts products,
activities, and programs and present them to the public.
Associate / Affiliate Members – All “non-funded” members of the Community
Arts Council. Associate Members are incorporated primarily as arts organizations.
Affiliate members are not primarily arts organizations, but conduct arts and cultural
programming as a regular part of their missions.
Community Arts Council (CAC) – An assemblage of all of the funded,
associate, and affiliate member groups of Arts United.
Corporate 2 – A divisions of the annual fund drive through which funds are
raised from small and medium-sized companies with giving levels generally below
$1,000 annually.
Friends of the Arts (“Friends”) – Individual donors to the annual fund drive
who give at the level of $250 and up.
Funded Members – Arts organizations that receive annual operating support
from Arts United through the regular allocations process. Currently those organizations
are ARCH, Artlink, the Ballet, the Dance Collective, the Cinema Center, the Civic
Theatre, the Historical Society, the Museum of Art, the Philharmonic, and the
Youtheatre.
Individual Artists – Individuals either working independently or employed by an
arts organization who seek to make a living, or a portion of their living, by producing or
performing works of art.
Presidents & Pros – A committee comprised of the chief executive and the board
chair of Arts United and each of the ten funded member groups.
Regional Partnership Initiative – Refers to the relationship between Arts United
and the Indiana Arts Commission (IAC) through which Arts United, as a Regional
Partner Organization, provides services to arts providers in a ten-county region in
northeast Indiana on behalf of the IAC. Those services include grantmaking (using funds
provided by the state legislature through the IAC), cultural needs assessment and
planning, information and referral, and technical assistance.
Renaissance Funds – Funds held in Arts United’s Renaissance Endowment for
the purposes of the providing for the capital needs of Arts United and, to the extent
possible, its member organizations. Renaissance Funds are invested in stocks, bonds, and
cash instruments and are managed by investment officers at the three major financial
institutions in Fort Wayne
July 31, 2000
Download