24 March 2010 Ila Group Limited (“Ila” or “the Company”) Appointment of Sir Richard Greenbury as Director The Board of Ila (AIM: ILA), is pleased to announce the appointment of Sir Richard Greenbury as a non-executive director of the Company with immediate effect. Sir Richard, aged 73, is highly experienced, both in the retail sector and with public sector companies. He started his career as a Junior Management Trainee at Marks & Spencer in 1953 and progressed to become Chief Executive in 1988 and later Executive Chairman, positions he held until his resignation in 1998. Sir Richard’s previous roles as a non-executive director include ICI plc, Zeneca plc when it was demerged from ICI, Lloyds TSB Bank plc, British Gas Corporation, Metal Box plc, Game plc and Unifi Inc. Additionally, Sir Richard has served as a Member of the UK Advisory Board for the British American Chamber of Commerce, Chairman of the Israel Britain Business Council and Chairman of a CBI committee to review executive remuneration and boardroom best practice. Currently, Sir Richard is a Member of the Supervisory Board of Royal Philips Electronics NV. He will retire from his role there at the end of March 2010, having completed 12 years service, the maximum allowed by Dutch law for a Supervisory Board Member as being independent Simon McGivern, Chief Executive Officer of Ila, said: “I am delighted to welcome Sir Richard to the Board of Ila. With over 30 years experience as a non-executive director of some of Britain’s best known companies, his appointment significantly strengthens the Board. He joins at an exciting time for Ila and I look forward to working with Sir Richard and utilising his vast experience and contacts at all levels of the retail sector to accelerate the growth and development of the Company.” Sir Richard Greenbury commented: “I am delighted to be joining a bright young team, with a very strong, innovative and expanding product range. Their early success shows the potential for the business globally.” For further information please contact: Ila Group Limited Simon McGivern, Chief Executive Paul Gazzard, Director 020 7501 1050 Arbuthnot Securities Limited Antonio Bossi Ed Groome 020 7012 2000 Notes to Editors: Sir Richard Greenbury has no current directorships, and has not held any directorships within the previous five years, other than as disclosed in this announcement. He has no interest in any ordinary shares in Ila. There is no further information to be disclosed in respect of Sir Richard Greenbury under Schedule 2(g) and Rule 17 of the AIM Rules.