Enfield Leisure Centres Ltd

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JOB DESCRIPTION
TITLE:
Area Manager (UK)
REPORTING TO:
Regional Manager
HOURS OF WORK:
35 hours per week (flexibility to work outside these hours is
required)
1.
PURPOSE OF THE JOB
1.1
Working closely with Kumon Instructors within a pre-determined geographical area; supporting them
to fully succeed in their business in line with Kumon instructional and operational qualities and
objectives.
1.2
Through regular visits, individual meetings, and various other means of communication, you will
provide hands-on and practical support to the franchisee including mentoring, coaching and training
them to ensure they exceed theirs and Kumon’s agreed short, mid and long term business plans,
including working to agree targets for growth and retention.
1.3
You will also review and provide support and guidance in the assessment of franchisee performance
by providing suggestions and advice on how Kumon franchised Instructors can manage their Kumon
study centres more productively, whilst resolving any problem areas, assessing market conditions
and creating initiatives and strategies to build brand awareness.
1.4
You will be instructionally proficient in the Kumon Method of Learning and support Instructors in their
instructional development.
1.5
You will motivate and promote a culture of self-development, encouraging new ideas and initiatives
to guarantee the overall success of the franchisee business.
2.
DUTIES AND RESPONSIBILITIES
2.1
To fully engage in and successfully complete the Area Manager Training Programme.
2.2
In conjunction with the franchisee, proactively and effectively develop your Kumon study centres,
ensuring all centres in your geographical area reach and maintain the expected Kumon instructional
and operational quality standards, enabling them to meet growth and achievement targets.
2.3
To initiate, develop and maintain effective working relationships with all Kumon Instructors,
throughout the assigned geographical area.
2.4
To consistently maintain an effective, regular, study centre visit schedule with all franchisees in your
assigned geographical area and to provide timely and detailed centre information to franchisees and
line manager i.e. current performance levels, proposals and guidance information on improvement
areas, as well as detailed strategic improvement and development plans where necessary.
2.5
As well as regular study centre/franchisee visits, you will also be required to engage in all other
aspects of study centre activities, including but not limited to conducting student enrolments,
attending and providing support to franchisees at their study centre events i.e. award ceremonies
and national campaign initiatives.
2.6
You will be accountable and responsible for managing your own geographical area in line with
Kumon Educational policies, procedures and objectives.
2.7
To develop, present and implement a full area annual strategy and action plan to senior
management and ensure objectives are fully met within the agreed timescales.
Regular communication
2.8
To proactively and consistently provide exceptional support and guidance to franchisees. Including,
but not limited to, offering them strategies and advice on achieving targets, local advertising options,
centre promotion, improving student retention and growing their study centre, etc.
2.9
To be responsible for organising and facilitating training/workshops, presentations and meetings for
franchisees meeting the needs of both the franchisee and Kumon Educational.
2.10
To effectively monitor franchisee study centre performance including the conduct of the franchisee,
delivery of the Kumon Method and use of the Brand and to raise any concerns with the Regional
Manager’s attention immediately.
2.11
To operationally manage a Kumon centre as an Instructor and/or class assistant, for a period of time
or as and when required.
2.12
To liaise closely with other Kumon Associates to develop effective systems and good practice in
order to improve study centre development and Kumon instructional indices.
2.13
To seek up to date and suitably relevant advice and guidance from other internal Kumon teams and
or external agencies in order to provide practical guidance and support to franchisees in a variety of
other business areas including but not limited to marketing, human resources, finance, logistics etc.
2.14
To effectively oversee study centre closures and take-overs within your geographical area in
conjunction with other relevant internal stakeholders.
2.15
To regularly liaise with the Regional Manager and/or senior management team to identify any issues
and concerns regarding study centre development within your geographical area to develop and
implement positive change as and when required.
2.16
To be assigned project work as and when required i.e. organising franchisee workshops, meetings
and organising and co-ordinating franchisee events on a local and national level such as the
franchisee Instructor conference.
2.17
To assist and support franchisees to complete the Kumon programmes, through own proficiency in
Kumon worksheets.
2.18
To work closely with and support franchisees in nurturing high student achievers through to
completion of the Kumon programme.
2.19
To work as part of the regional team on all matters in relation to Instructor support.
2.20
To build and maintain your own thorough Kumon product knowledge through regular and timely selfcompletion of Kumon worksheets and any other relevant training as required.
2.21
To be proactive and committed to an ongoing programme of professional self-development.
2.22
To produce, monitor and review accurate records including statistical information as and when
required.
2.23
To attend supervision, training and meetings as and when required. There may be a necessity for
these to be outside of normal working times and at weekends for which TOIL would be awarded.
2.24
To work with, abide by and positively promote all Kumon Educational policies and/or procedures
including but not limited to, health and safety matters.
2.25
To carry out all reasonable duties as and when requested by your line manager or any other senior
management member.
This job description outlines the general ways in which it is expected you will meet the overall
requirements of this post.
The list of tasks is not an exclusive one and duties may be varied from time to time. This job
description is subject to regular review.
Revised July 2015
PERSON SPECIFICATION
Area Manager
ATTRIBUTE
ESSENTIAL
DESIRABLE
EDUCATION
 A bachelor’s degree or equivalent such as
Professional Graduate Certificate in Education
(UK)
 GCSE grade’s B in Maths and English (or
equivalent)
 Fluent in both written and verbal English
 Proven successful experience in a corporate
environment
 Experience of preparing, managing and monitoring
imaginative & innovative projects and/ or work
programmes that meet & exceed targets.
 Demonstrable experience of innovation, ability to spot
new/different opportunities and or ways of working.
 Strong presentation and communication skills.
 Strong negotiation skills.
 Experience of working to deadlines and managing
varied tasks.
 Master’s degree
EXPERIENCE
PERSONAL
ATTRIBUTES






KNOWLEDGE
& SKILLS
 Highly credible professional with an engaging
personality.
 Strong presentation skills.
 A strong and confident influencer who utilises all
appropriate methods to engage and bring positive
change to the area.
 Understanding of concepts and ethos of lifelong
learning and development.
 Ability to work as a team as well as autonomously.
 Ability to motivate, organise and effectively
lead/guide people and projects as and when
required.
 Ability to manage and schedule large and varied
workloads.
 Ability to organise and prioritise a busy work
schedule under pressure.
 Computer literate in a variety of packages including
Word, PowerPoint and Excel
GENERAL
INTERESTS
 Experience of working within a
franchising and or educational
environment.
 Understanding the need for
budgetary management.
Strategic thinker
Tenacious and focused
Autonomous and driven
Creative and innovative
Highly influential
Professional manner, enthusiastic, positive, motivated,
diplomatic and patient.
 Self-starter, determination and passion for selfdevelopment.
 Full clean drivers licence and ability to drive.
 Appreciation of customer care.
 On occasion, can be varied & un-sociable hours
(including evenings & weekends) therefore a
flexible approach to working hours.
 A passion for self-development.
 Positive and caring interest in children and their
capabilities.
 Experience of and/or
knowledge of Kumon
Educational
 Working knowledge of local
educational system (England,
Scotland, Ireland) including key
stages of the education
curriculum.
 Practical understanding of
franchise businesses.
 An interest in current trends in
education.
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