With support from LOCAL SPONSOR, PS Lifestyle, National Hospice and Palliative Care Organization, Advancing Excellence, KimberlyClark, It’s Never 2 Late and AARP Dr. Bill Thomas’ Age of Disruption 2015 Tour brings a unique blend of enthusiasm and innovation to 30 cities nationwide. February, 2015 TO: Communications Managers, Newsletter Editors and Outreach Coordinators FROM: LOCAL SPONSOR, on behalf of Dr. Bill Thomas, Director Age of Disruption 2015 Tour EMAIL PHONE SUBJECT: Age of Disruption Tour “Life’s Most Dangerous Game” Announcements for Newsletters and Social Media Attached are several versions of an announcement regarding Dr. Bill Thomas’ Age of Disruption Tour performance “Life’s Most Dangerous Game” to be held in your city DATE and TIME at the VENUE. This event is hosted collaboratively by local and national sponsors with the support of numerous community organizations. All proceeds for ticket sales go to benefit LOCAL SPONSOR. The target audience is adults and elders passionate about building community for all ages, including: Community leaders, activists and members of community organizations. Family caregivers (spouses, adult children, parents of adults with disabilities, or other relatives). Community health providers and social service or health professionals. Your assistance in publicizing this event is greatly appreciated. Please call if you have any questions or if you know of other ways to get the word out. Dr. Bill Thomas’ Age of Disruption 2015 Tour CITY, STATE EVENT DATE NEWSLETTER ANNOUNCEMENTS (1) Brief announcement for Calendar of Events: DR. BILL THOMAS’ AGE OF DISRUPTION TOUR: What if nearly everything we think we know about aging is wrong? Our culture tells us that aging will change us against our will, and for the worse. What if we decided to approach “life's most dangerous game” with the skill and enthusiasm it requires? Join Dr. Bill Thomas TIME on DATE at VENUE for a new and highly disruptive understanding of aging. Tickets can purchased online at www.DrBillThomas.com/CITY, or call LOCAL SPONSOR CONTACT NUMBER for more information. (2) Longer announcement or brief article: Dr. Bill Thomas’ Age of Disruption 2015 Tour comes to CITY What if nearly everything we think we know about aging is wrong? Our culture tells us that aging will change us against our will, and for the worse. What if we decided to approach “life's most dangerous game” with the skill and enthusiasm it requires? Following-up on his successful 2014 Second Wind Tour, Dr. Bill Thomas hits the road again in partnership with PS Lifestyle, National Hospice and Palliative Organization (NHCPO) and a group of visionary sponsor organizations to ask the question "What if?" What if we all lived in a world that saw aging not as a process of decline but as a vivid and enlivening process that presents us with extraordinary risks, and rewards? The Age of Disruption 2015 Tour offers audiences a new and highly disruptive understanding of aging with the mission to inspire positive change for members of the audience and the communities in which they live. WHAT: Age of Disruption Tour presents Life’s Most Dangerous Game featuring Dr. Bill Thomas WHEN: 7:00 p.m. to 8:30 p.m., DATE WHERE: VENUE Tickets can purchased online at www.DrBillThomas.com/CITY, or call LOCAL SPONSOR CONTACT NUMBER for more information. (3) Article format Dr. Bill Thomas’ Age of Disruption Tour Presents Life’s Most Dangerous Game What if nearly everything we think we know about aging is wrong? Our culture tells us that aging will change us against our will, and for the worse. What if we decided to approach “life's most dangerous game” with the skill and enthusiasm it requires? Following-up on his successful 2014 national Second Wind Tour, Dr. Bill Thomas hits the road again in partnership PS Lifestyle, National Hospice and Palliative Organization (NHCPO) and a group of visionary sponsor organizations to invite audiences to join him in exploring “Life’s Most Dangerous Game.” Well known for his invigorating stage presentations, Dr. Bill Thomas will take audiences on a journey of discovery. The performance begins with a light-hearted look at just how "crazy" our culture's perspective on normal human aging can be and then asks: "What if?" What if we all lived in a world that saw aging not as a process of decline but rather as the entree to life's most dangerous game? Dr. Thomas suggests that aging can be reimagined as a vivid and enlivening process that presents us with extraordinary risks, and rewards. So, how are we supposed to play this most dangerous of all games? What do winning and losing look like? Dr. Thomas will take audiences on an incredible journey in to a new and highly disruptive understanding of age and aging that has the power to inspire positive change for members of the audience and the communities in which they live. WHAT: Age of Disruption Tour presents Life’s Most Dangerous Game featuring Dr. Bill Thomas WHEN: 7:00 p.m. to 8:30 p.m., DATE WHERE: VENUE Tickets can purchased online at www.DrBillThomas.com/CITY, or call LOCAL SPONSOR CONTACT NUMBER for more information. (4) Social Media Format Twitter Are you ready to play #Life’sMostDangerousGame? Get tickets to #AgeofDisruptionTour here: www.DrBillThomas.com/CITY, Facebook SAMPLE IMAGES Link: www.DrBillThomas.com/Tour Our culture tells us that aging will change us against our will, and for the worse. What if we decided to approach “life's most dangerous game” with the skill and enthusiasm it requires? Join Dr. Bill Thomas TIME on DATE at VENUE for a new and highly disruptive understanding of aging, brought to you by SPONSOR NAME.