www.galeriakatowicka.eu
Press release
September 18, 2015
RECORD-BREAKING RESULTS IN GALERIA KATOWICKA’S SECOND
YEAR OF OPERATION
An almost 30% boost in footfall and up to 24% bigger sales compared against the previous year – Galeria
Katowicka sees steady improvement of its crucial indicators in 2015. The Katowice-based mall continues to
generate record-breaking figures and promote the HIGHER LEVEL PROJECT right before its second birthday to
be celebrated on September 18.
In the second quarter of 2015, Galeria Katowicka’s sales results averaged a 21% rise against 2014. The same is
true for the number of visitors. June turned out to be the best month, attracting 27% more prospective customers
than the corresponding period in 2014. Over the past few months, footfall has been stable at the level of 1.2m
monthly and 30-50k daily.
“We are very happy about these results although they don’t really come as a surprise to us. Galeria Katowicka
put its potential on full display last Christmas when sales were 47% higher than in the equivalent period of the
previous year. Throughout the first quarter of 2015, the mall continued to record double-digit rises in terms of
both sales and footfall. The ongoing trend of 20% and higher leaps began in March, with sales going 24% up.
Since then, we have seen such results every month,” says Dawid Prymas, Marketing and PR Director at Galeria
Katowicka.
In the second year of operations, Galeria Katowicka has considerably bolstered its position in the Silesian retail
property market, becoming a popular shopping destination for residents of Katowice and the whole region, who
can spend their free time in an interesting way and participate in appealing events.
“Galeria Katowicka’s success comes down to several factors, the key ones being adequate and flexible tenant mix,
as well as the ability to attract new brands which are absent from all other shopping centers in the region. In 2015
the range of tenants available only here expanded with the opening of Silesia’s largest TK Maxx store, à Tab shop
with household and interior arrangement items, and TIGER, a Danish brand which has been drawing huge
numbers of local consumers from the very first day of its operation,” says Ewa Spychalska, Galeria Katowicka
Director. “Another important factor contributing to our results is definitely a broad array of well-planned
marketing activities,” she adds.
www.galeriakatowicka.eu
The portfolio of Galeria Katowicka’s tenants also includes Peek & Cloppenburg (a multi-brand store offering
apparel by Ralph Lauren, Hugo Boss, Calvin Klein, Armani, Dolce & Gabbana and others), iSpot, Zara, RTV Euro
AGD, Reserved, Matras, SMYK, 4Faces, Duka, M∙A∙C and Estée Lauder.
“Over the last few months only, Galeria Katowicka has seen a number of inspiring events, including an unusual
fashion campaign with sales-support elements, endorsed by Joanna Krupa, with a prestigious modelling agency,
Avant Models, acting as the project partner. There was also a month-long cooking festival during which customers
could taste dishes prepared by Magda Gessler, Pascal Brodnicki, Kurt Scheller, Sebastian Olma and Paweł
Albrzykowski,” says Dawid Prymas.
Galeria Katowicka is also running the HIGHER LEVEL PROJECT, a unique cycle which makes it possible for local
residents to see how much their region can offer in terms of culture and education, as well as to participate in
the most interesting events.
Within the holiday season only, Galeria Katowicka hosted nearly 100 various workshops, classes, experiments,
meetings and performances. The HIGHER LEVEL PROJECT’s partners are the Silesian Theater, the Polish National
Radio Symphony Orchestra, the Academy of Fine Arts, Katowice City Hall, the City of Gardens Culture Institute,
Silesia Film Institute, Ateneum Theater, Bez Sceny Theater, Trip Theater, Renesans Gallery, Negatyw Gallery,
Selekcja Music Arrangement and Production School and many other institutions, organizations and companies.
Galeria Katowicka’s HIGHER LEVEL PROJECT has found itself among top 20 cultural projects in 2015, selected by
the National Culture Center. Galeria Katowicka is the first ever retail mall to join the small and prestigious group
of Polish cultural leaders.
Starting from October, the Silesian Theater will have its official stage in Galeria Katowicka’s HIGHER LEVEL
PROJECT zone. There are also going to be two TV studios for cultural programs (TVP and TVS), as well as a small
concert and rehearsal venue of the Polish National Radio Symphony Orchestra. The schedule of workshops,
classes, gigs and performances is already full until the end of the 2016 season.
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Further information:
Marta Stach
m.stach@imagopr.pl
+48 609 808 119
***
www.galeriakatowicka.eu
Galeria Katowicka, a unique retail and transport center, is located in the heart of Katowice. Its retail space of
53,000 m2 hosts over 250 units. Customers can leave their vehicles at an underground two-level car park with
1,200 parking spaces. Galeria Katowicka attracts over a million customers each month. It offers direct access to
the railway station and the underground public bus terminal. The mall has a Multikino cinema with 10 screening
rooms, incl. an ultra-modern “Xtreme” room equipped with Dolby Atmos sound system.
The project’s investors are Meyer Bergman, NEINVER Poland and PKP SA. Cushman & Wakefield is the sole agent
responsible for leasing retail space in Galeria Katowicka.
The construction process of Galeria Katowicka, a mixed-use transport, retail and business complex, began in
December 2010. The investment’s first stage covered the railway station that was completed in October 2012.
February 2013 saw the opening of the underground bus terminal. Galeria Katowicka was opened on September
18, 2013.
Find out more at www.galeriakatowicka.eu.