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Dear Mr.\Mrs.,
We are pleased to send you information about our new executive program: Companies and Markets in China
Today, a FGV DINT initiative in partnership with the Institute for Brazil China Studies (IBRACH) and the School of
Public Policies and Management of Tsinghua University in Beijing. The executive program: Companies and Markets
in China Today is a pioneering initiative in Latin America designed for executives from the public and private sectors,
with current or future work prospects in China. The two-week course will be held in Rio de Janeiro from May 7th –
11th, 2012 at FGV’s headquarters, and in Beijing from May 20 -24th, 2012, at the School for Public Policy and
Management at Tsinghua University.
The program is targeted for a specific audience: executives from Brazil and the surrounding region who have strategic
demands related to China and its future development course. The course provides the best international expertise
about China’s current political and economic landscape, as well as direct access to the executives, innovating
companies, planners and opinion makers on China. We believe that in this current global context in which China’s
presence is felt across most economic and political spheres, the most valuable asset of an executive program is its
focus, providing participants with the ability to respond to economic and political questions specific to the Latin
American region, as well as access to a global network of expertise.
Below you will find more detailed information about the course including: dates, times, locations, costs, and
registration process. All this information is also available on the FGV-DINT wesbite and IBRACH website.
You are cordially invited to participate in our China Open House to take places on March 27th at FGV headquarters in
Rio de Janiero, where the program organizers will discuss the challenges of the China-Brazil relationship and present
the objectives and course program.
FGV DINT, IBRACH
Why Learn About China?
China, currently the second largest economy in the world and Brazil’s principle trading partner, is a
relevant economic partner for Argentina, Chile, and Peru. The impact of Chinese investments on Latin
American has been profound, altering established inter-regional trade patterns, creating opportunities
and challenges, and opening up a debate about long-term strategic perspectives. For Brazil and Latin
America as a whole, China represents new opportunities for investment and potential partnerships.
For the global economy, China is a country that best positioned itself to benefit from globalization and
the modular electronic industry, and that today, is preparing to become not just an efficient producer,
but a world-class innovator.
Despite China’s increasing economic and political importance in the region, knowledge about the
country remains scarce. The Executive Program: FGV-IBRACH-Tsinghua: Companies and
Markets in China Today was designed to meet the growing demand for information and specialized
human resources. The program, administered by internationally renowned specialists, aims at a
strategic understanding of the current Chinese economy. Our objective is to offer public and private
sector executives interested in advancing their work relations with China access to international
specialists, global networks and the necessary instruments to develop economic strategies and
deepen political cooperative relations.
The Program
This pioneering program brings together leading international and national experts on China, as well
as WTO members, business executives and investors operating in China and think tanks dedicated to
analyzing the Chinese economy. The program is made up of 2 integrated modules that will take place
on May 7-11th, 2012 at FGV headquarters in Rio de Janeiro and on May 20-24th, 2012 at Tsinghua
University in Beijing.
1º.semester 2012
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Week of May 7th-11th: FGV Rio de Janeiro
During the first week in Rio, the course will provide a comprehensive overview of the post-reform
institutions and mechanisms that guide the Chinese economy, highlighting the management of
economic institutions and financial and fiscal policies. The legal framework for business activities will
also be analyzed. In addition, central aspects of the current Chinese industrial policy and the
relationship between public and private sectors will be studied. Regional production chains and the
entry process of Chinese companies into the global market will be reviewed, as well as China’s
performance in the World Trade Organization. The first part of the course will also address the central
aspects of current Chinese foreign policy and its governance initiatives, both globally and regionally,
with special attention to Latin America.
Week of May 20st -24th: School of Public Policy and Management, Tsinghua University,
Beijing
During the second week of the course, held in Beijing, the focus will be on China’s preparations for
the future, with special emphasis on innovation and sustainable development. The main features of
the Chinese innovation system will be studied, as well as the strategic emerging industries mentioned
in the 12th Five-year Plan. Each class will be followed by a panel discussion lead by experts in
innovation and sustainable development. The week’s schedule will also include panel discussions on
investment and the trends and characteristics of Chinese outward investment. In addition, China's
economy will be analyzed in the context of regional cooperation. A final panel will be organized to
discuss the economic and social challenges ahead. Site visits will be arranged for industries in the
field of technology and information, as well as to the Innovation Center for Software at Tsinghua
University.
METHODOLOGY
1º.semester 2012
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
Master Classes with international and national specialists about the evolution and current
characteristics of the Chinese economy.

Interactive classes about the complex processes of negotiation in China lead by specialized
business teams.

Access to case studies developed specifically for the course, including those of Chinese
companies operating in Latin America and Brazilian Companies present in China.

Lectures and Panels comprised of executives and law firms operating in China, as well as
Chinese companies in Brazil.

Panels with representatives from large International Banks and Investment Funds.

Discussions with Entrepreneurs, Think Tanks, and Diplomats working in China.

Site Visits to Innovation Centers in China

Networking with executives, investors, and opinion makers on China
PROGRAM
Module RIO: Program
M
Y
O
E
DA
N
A
Y
T
R
H
7
TIME(h)
SCHEDULE
9:00-10:30
Building the Market Economy Institutions and
Organizations
10:45-12:30
Socioeconomic Challenges of the Chinese Model
MAY
2012
14:00-15:30 Economic and Social Policies since the Reforms:
Globalizing Chinese Economy
15:45-17:00 Social and Economic Policies: Perspectives - XIIth
Plan
9:00-10:30
8
Financial Development: Internationalization of
the Currency and Fiscal Policy
10:45-12:30 Planning, Policy and Financial Instruments
14:00-15:30 Foreign Policy and Global Governance: Recent
Developments
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15:45-17:00 Chinese Foreign Policy for Brazil and Latin
America
9:00-10:30
Chinese Companies and Industrial Innovation
10:45-12:30 Panel: Mergers and Acquisitions in China Administrative and Legal Framework
9
14:00-15:30 Lunch Lecture: Panel CEBC: Brazilian Companies in China
15:45-17:00
9:00-10:30
10
Free Afternoon
Free Afternoon
Foreign Companies in China
Administrative Framework for Investment in
10:45-12:30 China
Trade and Investments between China and
14:00-15:30 Latin America: Current Trends
15:45-17:00 Complex negotiations: Chinese Experiences
Global Production, Networks, Production
Chains and Chinese Enterprises
BRICS: Regional and International Trade
10:45-12:30
Agreements
14:00-15:30 Brazil and China in the WTO
9:00-10:30
11
15:45-17:00 China Today: Challenges and Prospects
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Module Beijing: Program
M
Y
O
E
DA
N
A
Y
T
R
H
TIME (h)
9:00-10:30
20
SCHEDULE
Arrival and hotel registration
10:45-12:30 Meeting with representatives of the program
14:00-15:30 Free Afternoon
15:45-17:00 Free Afternoon
18:30-20:30
9:00-10:30
Welcome Dinner and Program Introduction
The Chinese Development: Frontiers of
Innovation
10:45-12:30 Panel: Innovation and Investment Priority
21
14:00-15:30 Visit to the Innovation Center of Huawei
15:45-17:00
MAY
2012
18:30-20:30
9:00-10:30
10:45-12:30
22
14:00-15:30
Visit the company
Dinner with representatives from embassies
and Latin American companies
The Green Economy: Planning and
Strategies for 2020
Panel: Green Economy and Investment
Practices: The way ahead.
The Internet and Media Industry in China
15:45-17:00
Visit to the Innovation Center of Tsinghua
Software
19:00-20:30
Free dinner
10:45-12:30
Productive Decentralization, Regional
Incentives and Investment in China
Expansion of the Internal Market and
Consumer Behavior in China
14:00-15:30
Investor Panel: Priorities and New Areas of
China Investment Abroad
15:45-17:00
China and the Region: Economic and
9:00-10:30
23
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Political Cooperation
19:00-20:30
14:00-15:30
Panel: Economy and Society: Challenges
Ahead
Conference with Ambassador of Brazil in
China
Panel Discussion: Closure
15:45-17:00
Free Afternoon
19:00-20:30
Farewell dinner
9:00-10:30
24
Cultural Event
10:45-12:30
PARTICIPATING INSTITUTIONS:
GETULIO VARGAS FOUNDATION
FGV is a non-profit institution, founded in 1944, whose mission is to contribute to Brazil’s intellectual
development, with a focus on Economics, Business and Public Administration, Law, and History of the
country. FGV has established itself as a center of academic excellence, with extensive intellectual
production and, today, a leader of continuing education. Graduates of FGV’s programs have gone on
to become high level executives of large national and inernational companies. The International
Division DINT of FGV is responsible for the development of partnerships and international agreement
fostering FGV internationalization process and global competitiveness.
INSTITUTE FOR BRAZIL-CHINA STUDIES: IBRACH
The Institute for Brazil-China Studies, IBRACH, is a non-profit organization founded in 2011, dedicated
to training and research on topics related to contemporary China, as well as comparative strategies of
development in Brazil and China. IBRACH was created in response to the large demand for
knowledge and information about contemporary China and, in particular, its strategies of development.
Through an established network of renowned experts in China, as well as international collaboration,
IBRACH provides training and conducts research.
SCHOOL OF PUBLIC POLICY AND MANAGEMENT AT TSINHUA UNIVERSITY
Tsinghua University, celebrating now 150 years, is China’s leading academic institution in economics,
administration, and science& technology. The School of Public Policy and Management (SPPM),
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founded in 2000, has a multidisciplinary program dedicated to various aspects of public policy and
development strategies. In addition, its faculty is comprised of renowned development and public
policy makers.
ASSOCIATED PROFESSORS

Professor Albert Keidel is a Professor of Georgetown University, was Senior Fellow at the
Atlantic Council's Asia Program, the Carnegie Endowment for International Peace ,Director for
the Office of East Asian Nations at the U.S. Treasury Department. Before joining the Treasury
in 2001, he covered economic trends, system reforms, poverty and country risk as a senior
economist with the World Bank office in Beijing.

Professor Carlos Medeiros, UFRJ holds a Masters of Production Engineering from Universidade
Federal do Rio de Janeiro (UFRJ) and a Ph.D. in Economics from the University of Campinas.
He is currently an associate professor at UFRJ, researching and writing on China, Economic
Development, Income Distribution and Integration and international development patterns.

Professor Romeo Orlandi, is the Vice President of the Observatory Asia and Professor at the
University of Bologna. He served as Trade Commissioner of Italy in Beijing and foreign trade
offices of Italy in Singapore.

Professor Adriano Proenca, COPPE/UFRJ has a Ph.D. in Production Engineering from
Universidade Federal do Rio de Janeiro (1994), with a doctorate at the University of Warwick
(United Kingdom). He is currently Professor at Federal University of Rio de Janeiro (UFRJ).
Working on themes of : China, Business Strategy, Strategy & Organizations, Strategic
Management, Strategic Management Models and Innovation Management.

Professor Vera Thorsenten, has a post-doctorate from Harvard University is director of the
Center for Global Trade and Economics at the Getulio Vargas Foundation in Sao Paulo.She has
been the Economic Counselor for Brazil’s Geneva Mission since 1995 and was Professor of
International Trade Policy at the IIE Institute in Lisbon and at the Sciences-Politiques Institute
1º.semester 2012
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
Professor Yann Duzerts has a Ph.D. in Risk Management, Information and Decision Sciences
from the Ecole Normale Superieure in Paris and a post-doctorate in Negotiation at MIT. He is
Director of Temperance and Professor at FGV since 2002. Worked as Director, Executive,
consultant for renowned companies such as Air France, Bank of Brazil, White Martins,
Embraer and Petrobras.

Professor Anna Jaguaribe, IBRACH Director, Visiting Professor PPED/UFRJ has a Ph.D. and a
Master in sociology (New York University and the Ecole Pratique des Hautes Etudes). She
worked at the United Nations New York; UNDP and the UN Centre for Science and Technology
in New York and as a consultant for UNCTAD in Geneva. She teaches and researches on China
and alternative modernizations.

Ambassador Affonso Celso de Ouro Preto, President of IBRACH, served as Brazil Ambassador to China
Bissau, Stockholm and Vienna. He was a Special Envoy of the Ministry of Foreign Affairs to the Middle
East and is currently the President of IBRACH and member of the Situation Analysis Group of the
Institute of International Relations at University of Sao Paulo.

Ambassador Paolo Bruni,member of IBRACH Scientific Council, was the Italian Ambassador to
China, representative of Italy to the United Nations and the WTO, Secretary General of the
Instituto Italo Latino-Americano ILLA and visiting Professor at the La Sapienza University,
Rome.

Ambassador Marcos Caramuru de Paiva is a member of IBRACH Scientific Council. Was the
ambassador of Brazil in Malaysia and the Brazilian Consul in Shanghai, China.

Professor Hu Angang, Tsinghua University and IBRACH Scientific Council is an economist with
a master degree from the University of Science and Technology of Beijing and a Ph.D. in
engineering from the Chinese Academy of Sciences. He is currently a professor at the School
of Public Policy & Management at Tsinghua University and Director of the Center for China
Studies at the same University.
1º.semester 2012
9

Xue Lan, Tsinghua University and IBRACH Scientific Council is professor and Executive
Director of the School of Public Policy and Management at Tsinghua University. He was also
associate professor at Carnegie Mellon University and vice president of Chinese Association of
Public Administration.

Dr Tang Xiaobing, WTO, Geneva is the Counsellor in Market Access Division of the World
Trade Organization.He served in the Chinese Ministry of Commerce and negotiated China's
accession to the GATT Multi-Fibre Arrangement and in the initial preparations that led China's
accession to the WTO.

Professor Sirkka Korpela, Columbia University, Tsinghua University is an engineer with post
graduate studies from Harvard Business School. She was the UN Resident Representative in
Bolivia and worked for the United Nation in Nicaragua and as Director for Business
Partnerships. She was a Professor at Columbia University and now at Tsinghua University in
Beijing.
LOGISTICS AND COSTS
The program is comprised of two integrated modules. The registration and payment period is open
from March 19th to April 9th at FGV. Registration can be done through the website of the FGV and
payment through bank transfer. More information about the registration process can be found on the
FGV-DINT site and on the IBRACH site. The total cost of the program, including both modules, is
R$16,500, with the Rio module costing R$7,000 (including classes, academic material, and case
studies) and R$9,000 for the Beijing module (including classes, accomodations, food, transport from
the aeroport and to classes, exluding airfare). The participants are responsible for obtaining tourist
visas at their individual Chinese Consulates.
More details about the Program and Registration:

http://dint.fgv.br/ or http://www.ibrach.org/pt/inscricoes
NECESSARY DOCUMENTS TO OBTAIN CHINA Tourist VISA
 Passport with minimum expiration of 6 months and blank visa page;
 Two colored photos 3x4 (recent);
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 Completed and Signed Visa Form;
 Copy of a round-trip ticket to China.
Foreigners must present a copy of the RNE (Registro Nacional de Estrangeiro)
IMPORTANT
Under the First Clause of the General Conditions of Contract for the Provision of Educational Services,
we reserve the right to change the commencement date of the course or cancel it, in the event of
failure to achieve the minimum number of students needed to cover the costs involved, guaranteeing
to (the) student (a) without any correction, the return of amounts paid. Additionally, FGV reserves the
right to make improvements and / or alterations to the course, and may for that purpose, alter its
content and / or the program of classes, provided that such improvements and / or alterations preserve
the academic objective of the course and not import in additional burden for the (a) student (a) or in
reducing the total course hours.
FGV INFORMATION
FGV Botafogo - DINT
Praia de Botafogo, 190 – 15o. floor – room 1502
Tel.: + 55 21 7857-6945 Ariane Vidal
Tel: + 55 21 7857-7945 Fabiana Mayrinck
Hours: Monday through Friday, from 8:30 to 20:30
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