MAX MARKETING
Leeds School of Business max.marketing@colorado.edu 303.444.4444
EDUCATION
University of Colorado at Boulder, Leeds School of Business
Graduated May 2014
Cumulative GPA: 3.58
Bachelor of Science in Business Administration with an emphasis in Marketing
 Relevant Courses: Digital Marketing, Marketing Research, Advertising and Promotion Management, Buyer Behavior, New
Product Development, Statistics, Calculus-based Microeconomics, Business Writing, Real Estate Investment Analysis
Colorado School of Mines
2009 - 2010
Cumulative GPA: 3.22
Coursework towards Bachelor of Science in Electrical Engineering

Relevant Courses: Computer Programming (C++), Nature and Human Values, Economics
WORK EXPERIENCE
Room 214, Boulder, CO

Egg Strategy, Boulder, CO

Spring 2014
Digital Marketing Research Intern
Used Crimson Hexagon to monitor social media data and client brand health; compiled and designed weekly client reports;
designed and conduct exploratory cultural research; wrote company blogs based on research findings.
Project clients include: Newmont Mining, Qdoba, SocialEngine, Hello Kitty
Summer 2013
Quantitative Strategy Intern
Helped design and proof five quantitative surveys for Fortune 500 companies; conducted technological and cultural deep-dive
research on the smartwatch industry; designed provocative decks with data-rich visuals; analyzed data and charted results for
full-scale, nationwide segmentation project; completed summer quali-quant project for Colorado Tourism Board; worked with
senior strategists to complete projects on tight deadlines.
Project clients include: Nestlé, Pernod Richard, Absolut Vodka
The Hain-Celestial Group – Celestial Seasonings, Boulder, CO
2011 - 2014

Coffee Bar Associate – University of Colorado at Boulder, Engineering Center
Served an average of 90 customers per hour on a two-person team; created signage as needed; optimized operations;
fostered relationships with customers; prepared specialty drinks; operated cash register; cleaned; stocked inventory.

Guest Relations Associate – Celestial Seasonings Tour Center and Factory
Summer 2012
Promoted products through sampling and discussion of 97 flavors of tea; educated guests on the tea-making process; led 30minute factory tours of up to 35 guests (including children’s tours); managed reservations; prepared drinks.
Eat a Peach Organics, Estes Park and Broomfield, CO

Harvestime Enterprises, Inc., Palisade, CO

Summer 2012
Farmers’ Market Sales Rep
Educated customers on over 20 local produce items; independently set up, sold, and tore down at weekly Broomfield market
(sales of around $350/evening); created signage; fostered relationships with customers and market managers.
2005 - 2011
IT Director, Junior Orchardist
Created and managed company website; designed graphics for fruit packaging; operated equipment; organized inventory;
harvested and sorted fruit by hand; irrigated orchards; cultivated baby trees; sold fruit to drop-by customers, made deliveries.
LEADERSHIP
Alpha Kappa Psi – Gamma Zeta, Coed Professional Business Fraternity
 Pledge Team Ambassador, Spring 2013

2012 - 2014
Tracked performance of 30 pledges; quantified and presented individual pledge progress to 100-person membership.
Director of Information Technology, Fall 2013
Managed and updated fraternity website using Adobe Dreamweaver, executed other IT needs of the chapter.
PERSONAL INTERESTS
Violinist: Collaborated, practiced, and performed in diverse musical groups ranging from 4 to 120 musicians, including University of
Colorado Symphony Orchestra, Jefferson Symphony Orchestra, Grand Junction Rockestra (original member), Mines Little Theatre,
Mesa State College Symphony Orchestra (Concertmaster), Mesa State College String Quartet, and Mesa State College Theater Dept.
SKILLS
Crimson Hexagon, Google Analytics, Google Trends, Google Drive, PowerPoint design, pivot tables, advanced Excel charting, SPSS,
Qualtrics, Dreamweaver, focus group discussion guides, basic conversational Spanish