Tobacco Unit Plan Chemicals in Tobacco [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Tobacco Advertising [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Effect of Tobacco Products on Health/ Disease Prevention [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Secondhand Smoke [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Smokeless Tobacco [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Effect of Tobacco Products on Health/Disease Prevention Health Education Standard Students will comprehend concepts related to health promotion and disease prevention to enhance health. Performance Indicators Analyze influences of tobacco use on health. Use resistances skills. Demonstrate good character by making responsible, healthenhancing decisions. Health Goals I will not use tobacco products. I will use resistance skills if given the opportunity to use tobacco. 3. Along with the effects of tobacco on one’s body, there are many different diseases associated with the use of tobacco. Diseases linked to tobacco use are the following: Materials Number of straws as students in the class Stopwatch/timer Guided notes outline Bicycle pump & C-Clamp Clear jar & 8 ounces of molasses Motivation Place jar of molasses on front table, in all students’ view. 2. Introduce the lesson by asking the class if they know anybody that smokes. Following the question, explain how tobacco affects different parts of your body: Brain: nicotine causes the release of chemical in the brain that makes tobacco users crave tobacco. Heart: as a result of atherosclerosis, the heart must work harder to pump blood. This extra stress on the heart can lead to high blood pressure, heart attack, and stroke. Lungs: smoking blocks the airways, impairs the lungs, and increases the risk of lung cancer and other respiratory diseases. Skin: smoking ages and wrinkles the skin Fingers: long term tobacco can stain the fingers yellow Mouth, teeth, and throat: tobacco causes bad breath, stains on teeth, and decrease senses of taste and smell. It can cause gum disease, mouth, throat, and esophageal cancer. Stomach, colon, and bladder: tobacco can cause stomach ulcers and bladder, kidney, and stomach cancers. 1. Cancer: a disease in which abnormal cells from and spread. People who smoke have an increased risk of cancers in the mouth, throat, breast, lungs, and pancreas. Smoking is the most common causes of death from cancer. Chronic Bronchitis: a condition in which mucus blocks the airways. People with bronchitis must cough to dislodge the mucus Respiratory Infections: such as colds and pneumonia. Smoking robs the body of vitamin C which helps keep the immune system strong. Emphysema: a condition in which the air sacs in the lungs become damaged. As a result, the body does not get all the oxygen it needs. It is responsible for 100,000 deaths per year. Asthma: a chronic inflammatory disease of the airways. Secondhand smoke exposure causes children who already have asthma to experience more frequent and severe attacks. 4. Pass out the straws to everyone in the class. Instruct the students to stand up next to their desks. Inform them to run in place as fast as they can for one minute. Tell the class the follow: When I say “stop”, sit down in your chair and place the straw in your mouth while plugging your noses. This will simulate how a person with emphysema breathes. Once the students are done with the activity, discuss the difficulties they had. Inform the class that cigarette smoking is the major cause of emphysema – a disease that slowly destroys a person's ability to breathe. For oxygen to reach the blood, it must move across large surfaces in the lungs. Normally, thousands of tiny sacs make up the surface area in the lungs. When emphysema occurs, the walls between the sacs breakdown and create larger, but fewer sacs. This decreases the amount of oxygen reaching the blood. Eventually, the lung surface area can become so small that a person with emphysema often must gasp for breath. In later stages of the disease, patients must keep an oxygen bottle nearby or breathe with the help of oxygen tubes inserted into the nose. 5. Ask for three volunteers in the class. Direct one students to pump the bicycle pump, another to tighten the C-clamp on the pump hose, and the third to continually tell the first child to “pump faster”. The point of this activity is to simulate the effect of nicotine on the blood vessels. Nicotine makes the heart beat faster and blood vessels smaller, which causes blood pressure to rise. Following this activity, as the first student to describe to the class the difficulty he or she had with pumping the bike pump. Ask how he or she felt when the third student kept saying “pump faster”. 5. To wrap up the class session, ask the class if they have any idea what the jar on the front table is/meant to represent. Take a few guesses. Inform the students the jar shows how much tar accumulates in the lungs of a person who smokes one pack of cigarettes per day for a year. Evaluation Inform the class that they will now be presented with a quiz to test their knowledge on the information gone over in class today. Pass out the prepared, 10-question quiz and give the students adequate time to finish. Once all students have finished, collect the quizzes for the evaluation. Tobacco Advertising Health Education Standard 2. Introduce the lesson by asking the students the following: Students will analyze the influence of family, peers, culture, media, technology, and other factors on health behaviors. Performance Indicators Analyze influences on health. Become aware of media propaganda a make responsible decisions. What is an advertisement? An ad is when a company pays to promote their product/service. Where do you see advertisements? Almost everywhere! TV commercials, magazines, billboards, radio, & internet. Convenience stores, car races, stadiums, rodeos, other sporting events. What is product placement? Product placement is a way to sell you something in a place where you’re not used to seeing a commercial or advertisement. Following each question, allow for a discussion that will end with the “correct answers” of each of the questions. Health Goals I will not be influences by tobacco advertisements and promotions. I will avoid tobacco products. Materials Videos: o American Idol o Iron Man o The Longest Yard o Tropic Thunder o Misunderstanding PowerPoint slide show Guided notes outline Motivation 1. Prepare for this lesson by getting a URL for each video handy and easily accessible. 3. Say, “I’m going to show you some clips and I want you to tell me where the advertisements are”. Play the clips from Waynes World and Iron Man to give the students an idea of what product placement is. 4. Say, “Now, we will look at tobacco being placed in movies as a way of advertising. Play the clips from The Longest Yard and Tropic Thunder. Following each clip, ask the class the following: Where was the tobacco? What brand was being advertised? 5. Lead the class into a discussion regarding tobacco advertisements. Say, “There are laws against advertising tobacco on TV. Therefore, most ads for tobacco are seen elsewhere. Tobacco companies have found other ways to reach their target market regarding advertising.” Ask how much money the class thinks cigarette companies spend on advertisements annually in the U.S.? After taking a few guesses, inform the class that in 2011 cigarette companies spent $8.37 billion on advertising and promotional expenses in the United States alone. 6. Ask the students “Why do you think the industry spends so much on advertising?” Again, after taking a few guesses, inform them that over 400,000 people in the U.S. die each year from tobacco related illnesses—that’s 1,200 people a day. The tobacco companies need new users, often called “Replacement Smokers”, because users are constantly dying. Young people will smoke for more years and spend more money on tobacco products. This is more money for the tobacco companies. Evaluation 7. Wrap up the discussion by introducing the last video. Say, “The next video will outline main points regarding tobacco products, users, advertisements, and the industries target market.” Ask the class to pick out the main points while watching the video. Play Misunderstanding. OR Tobacco Targeting Kids, TV Spot 8. Discuss the following points made in the video: Tobacco use kills more than 400,000 people every year. Tobacco companies make billions of dollars every year. Teens are the biggest target of tobacco advertising. Tobacco is addictive. Tobacco companies have to get new users to replace the many users who die every year. 8. Many students will know and love people who smoke. The lesson outlined here may cause some stress to individual learners as they become increasingly aware of the health risks associated with their friends’ or family members’ smoking. It is important at the conclusion of the session to emphasize the health benefits of quitting smoking. People who give up smoking have almost immediate health benefits and the benefits to health continue proportionately to the length of time since the last cigarette was smoked. For the evaluation, students will pair up with a partner. Each group will be asked to search the internet for a tobacco ad. The groups will share what they found with the class. The students will analyze the ad and discuss with the class what brand is being advertised and who the ad is meant to attract (who is the target market?). What strategy is the company advertising using to attract their target market: bandwagon, fact vs. opinion, fantasy, humor, sensory appeal, statistics, or testimonial? Does the ad give a good reason for using the product? What is the reason? Does the ad give useful information about the long or short-term effect of tobacco use? Hold a class discussion to conclude the lesson about personal responsibility and decision making. Who is ultimately responsible for an individual’s smoking? Why might it be more difficult for younger people to make responsible choices about smoking? Should this be a factor in how tobacco advertisements are regulated? Multicultural Infusion Secondhand Smoke Health Education Standard Students will demonstrate the ability to use decision-making skills to enhance health. Performance Indicators Analyze the influences of secondhand smoke on health. Make responsible decisions regarding the avoidance of cigarette smoke. Become a health advocate and inform others of the influences of secondhand smoke. 2. Ask the students to pair up with a partner and discuss the harmful effects of secondhand smoke. Have the students come up with lists to discuss with the class. 3. Have the students share their list with the class. When all students have presented, make sure the following key points were addressed: Health Goals I will avoid secondhand smoke. I will inform others of the effects of secondhand smoke. Materials “Jeopardy”-like questions and answers Chalkboard Guided notes outline 4. Ask the class how many chemicals they believe are in cigarettes. Inform the class that there are over 4000 chemicals in cigarettes (50 carcinogens), including the following: Ammonia Lead Carbon monoxide Methane 5. Break the class up into two groups. Once the class is split up, explain the rules of the revised Jeopardy activity. Motivation 1. Introduce the lesson by displaying the definition of secondhand smoke on the chalkboard: Secondhand smoke is the smoke that others inhale when they are around smokers. Secondhand smoke is composed of mainstream smoke (the smoke exhaled by a smoker) and side stream smoke (the smoke that comes from the cigarette People who are effected by secondhand smoke are exposed to similar health hazards as the smoker, which can include the flowing: o Wheezing o Coughing and shortness of breath o Respiratory problems/disease o Blood vessel and heart damage o Increased chance in developing lung cancer and nasal sinus cancer Each team will pick a question from a different category of questions to answer. A correct answer results additional points for the team based on the point value of each question. (The higher the point value, the harder the question). If a team gets the answer to a question wrong, the opposing team will have the chance to answer the question for the points. The team with the most points after going through all the questions, wins. 6. Lead the game by asking each team the questions and keep track of the points on the chalkboard. Evaluation Inform the class that they will now be presented with a quiz to test their knowledge on secondhand smoke and the information gone over in class today. Pass out the prepared quiz and give the students adequate time to finish. Once all students have finished, collect the quizzes for the evaluation. Chemicals in Tobacco Health Education Standard Students will demonstrate the ability to practice health-enhancing behaviors and avoid or reduce health risks. Performance Indicators Make responsible decisions regarding tobacco use. Comprehend health concepts involving tobacco. Health Goals I will avoid harmful chemicals by not using tobacco products. I will know what chemicals cigarettes contain. Materials Batteries Ammonia Nail polish remover Vinegar Lighter Pure denatured alcohol Insecticide Candle wax Small toy car Motivation 1. Talk about the poisons such as arsenic and cyanide that are in cigarettes. Also talk about formaldehyde, which is used to preserve dead bodies. Give them a moment to think about these chemicals actually being in cigarettes and that people smoke them. 2. Now pick up each one of the samples you have labeled and talk about them. Vinegar: the main ingredient in vinegar is acetic acid. Why would you want to smoke something like this? When you think of vinegar you think of salad dressing. Lighter: Cigarettes contain butane, which is the fluid in this lighter. Denatured Alcohol: There Is a skull and crossbones on this bottle to indicate that it contains poison. You wouldn’t drink it. So why would someone smoke it? Insecticide: There’s DDT in cigarettes and this is what is in insecticide to kill bugs. Just imagine what smoking is doing to a person’s insides? Candle: Stearic acid is in candle wax, also in soap, cocoa butter, lotions and other lubricants. Nail Polish remover has acetone in it to take off nail polish and it’s in cigarettes Cleanser: The smell of ammonia can make you sick, just imagine inhaling it Batteries: cadmium is found in batteries, a mineral that can damage lungs, stomach, liver and kidneys Toy car: The tailpipe on a vehicle releases CO2 and so does the cigarette. CO2 stays in a smoker’s blood up to six hours. Follow up by leading a discussion: Do you think people who smoke know what’s in the cigarette? If they’ve been told then how come they still smoke? 3. Inform the class the following: The reason most people keep smoking, even after deciding to quit, is that most are dependent on the drug nicotine. Surveys of people who smoke tell us that over 80 percent of smokers want to stop smoking, but find quitting very difficult due to the addictive nature of the drug nicotine. 4. Ask the class the following questions: Should tobacco companied be required to list the contents and additives of their products on the packets similar to food manufacturers? What would be the reaction from the community if a food or pharmaceutical company was discovered to be killing people who used their products entirely as intended? Evaluation Inform the class that they will now be presented with a quiz to test their knowledge on the chemicals in tobacco and the information gone over in class today. Pass out the prepared quiz and give the students adequate time to finish. Once all students have finished, collect the quizzes for the evaluation. Short term Effects of Tobacco use/Addiction Health Education Standard Students will demonstrate the ability to use decision-making skills to enhance health Students will demonstrate the ability to practice health-enhancing behaviors and avoid or reduce health risks. Performance Indicators [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Health Goals [Grab your reader’s attention with a great quote from the document or use this space to emphasize a key point. To place this text box anywhere on the page, just drag it.] Materials Cartoon-guy poster or Cartoon-guy transparency Dry-erase markers Stickers and/or pencils for prizes Students should be prepared with pen/ pencil & sheet of paper on their desks Motivation 1. Hang the Cartoon-guy at the front of the class so that all the students can see him or use the transparency. Take out dry-erase markers Say, “Tobacco use has both long-term and short-term effects.” Ask, “What’s the difference between long-term and shortterm effects?” ANS: Long-term effects take years to occur and are harder to reverse. Short-term effects occur quickly and are often reversible. Middle and high school smokers are more likely to have short term effects. 2. Class Activity: Short-Term Effects of Smoking & Tobacco Use • Say, “Let’s talk about the short-term effects of tobacco use that may affect a middle-school student.” • Say ”This cartoon-guy represents a smoker.” • Ask students to think of things that would happen to a person who is smoking. • Encourage participation. Wait for class to participate, but you & other health professions team members can elaborate and encourage by giving some of the suggested examples below. • Draw physical changes to the stick figure as they give examples. Or, ask for a student volunteer to draw the changes. Focus on cosmetic changes kids are likely to experience: 3. • Ask “What would happen to this guy if he stopped smoking today?” ANS: All of these could be reversed. • Erase the drawing until the cartoon-guy looks the way he did at the beginning. Emphasize that young teens can prevent and reverse these changes because the changes you have been talking about are still the short-term effects of tobacco. 4. Class Activity: Habits and Addiction 5. Discussion: • Say: “We just learned about the shortterm effects of tobacco use, but often people continue to smoke causing more serious problems.” • Make the point that tobacco use is a habit; but, for most tobacco users it is not JUST a habit, it is also an addiction to the drug nicotine. • Say: “Earlier this, we learned about the ingredients in tobacco and smoke. One of these ingredients was Nicotine. Nicotine is the ingredient in tobacco that causes addiction. Let’s spend some time talking about addiction and habits.” Ask, “What is a habit?” ANS: Some behavior that has a regular pattern – ex. Watching a certain TV show regularly, biting fingernails, grinding teeth, etc. • Ask the class to fold their hands. (You may need to demonstrate by interlocking fingers and folding your hands.) Then ask them to notice their hands. Tell them to note which thumb is on top. Then, ask the class to once again fold their hands but in a way where the other thumb is on top and the opposite little finger is on the bottom. • Ask the students which way they think was more comfortable – the first way or the second? “Did the second way feel a little strange?” “Why?” • Now have the students fold their arms, noticing which arm is on top. Then, ask the class to once again fold their arms, but in a way where the other arm is on top. • Say, “The way you fold your hands and arms is often done by habit. You don't think about it, you just do it. It is a slow process that happens over time. The first time we do it, as a small child, we probably give it some thought. But, as the action is repeated over and over again our body and mind become used to it. Habits are hard to break • Ask: “What is an addiction?” ANS: (a) preoccupation with the drug – Addicts think about the drug all of the time. (b) Continued use even though there are negative consequences. Addicts continue to use the drug even when it hurts their health, loved ones, and their pocketbooks.—This is why tobacco users keep using tobacco even though it is dangerous. • Explain: Some addictions may occur gradually. It used to be thought that tobacco addiction happened gradually over time and that people had to be fairly heavy smokers before they were at risk for addiction. • Important: Some teenagers, however, become addicted even before smoking on a daily basis. Some teenagers show signs of addiction with smoking an average of two cigarettes a week. This strongly suggests that teens are more vulnerable to nicotine dependence than adults, possibly because the brain is still developing through adolescence. • Stress: Simply put, nicotine affects the brain. Because of the addiction, it is very difficult to quit smoking. People have been successful in quitting; however most smokers need help to quit.