This is a template for instructors to create a Course Syllabus (Study Plan) that fulfils the Clark University requirements. Instructors have freedom to design their own plan, as long as it includes the necessary elements as described below. COURSE SYLLABUS «MICROECONOMICS OF COMPETITIVENESS» MSPC 3440 Spring 2014 Course Description The Microeconomics of Competitiveness is a distinctive course platform developed at Harvard by Professor Michael Porter and a team of colleagues that is designed to be taught in collaboration with universities around the world. It is designed to be taught to graduate students in business, economics, development, government, and related disciplines. This course on competitiveness and economic development addresses the subject from a bottom-up, microeconomic perspective missing in most traditional development courses. The course is not only an educational vehicle but also a tool to enable a university to influence and support economic development in its country and region. In addition to training future leaders of business and government in competitiveness concepts, the course can be adapted for executive programs. It can become a focal point for projects and initiatives that engage the university in economic policy and business development with government and the private sector. The ultimate vision of the course is to make a meaningful impact on the economic competitiveness and prosperity of the countries in which it is taught. Course Objectives This course explores the determinants of national and regional competitiveness building from the perspective of firms, clusters, subnational units, nations, and groups of neighboring countries. It focuses on the sources of national or regional productivity, which are rooted in the strategies and operating practices of locally based firms, the vitality of clusters, and the quality of the business environment in which competition takes place. This course examines both advanced and developing economies and addresses competitiveness at multiple levels – nations, subnational units such as states or provinces, particular clusters, and neighboring countries. The course is concerned not only with government policy but also with the roles that firms, industry associations, universities, and other institutions play in competitiveness. In modern competition, each of these institutions has an important and evolving role in economic development. Moreover, the process of creating and sustaining an economic strategy for a nation or region is a daunting challenge. The course explores not only theory and policy but also the organizational structures, institutional structures, and change processes required for sustained improvements in competitiveness. Reading materials 5.1. BASIC MATERIALS: 1. Porter, Michael E. On Competition. A Harvard Business Review Book. – 1998. (Портер М. Конкуренция./Пер. с англ.: Учебное пособие. – М.: Издательский дои «Вильямс», 2000.) Page 1 2. Porter, Michael E The competitive advantage of nations: with a new introduction. Originally published: New York: Free Press, 1990. (Портер М. Международная конкуренция: Пер. с англ./Под ред. и с предисловием В.Д. Щетинина. - М.: Междунар. отношения, 1993.) 3. REQUIRED CASES: Finland and Nokia: Creating the Most Competitive Economy Intel Corporation, 1968-1997 Volvo Trucks: Penetrating the U.S. Market The Japanese Facsimile Industry in 1990 Estonia in Transition Chile: The Latin American Tiger? The California Wine Cluster The Australian Wine Cluster: Supplementary Information Building a Cluster: Electronics and Information Technology in Costa Rica Institutions for Collaboration: Overview Asociacion Colombiana de Plasticos (Acoplasticos) Centre Susse d’Electronique et de Microtechique (CSEM) Singapore Economic Strategy: Independence to 1992 Rwanda: National Economic Transformation The State of Connecticut: Strategy for Economic Development Central America: Strategy for Economic Integration 5.2. ADDITIONAL SOURCE MATERIALS: 1.Кныш М.И. Конкурентные стратегии.– СПб., 2000. 2.Портер М. Конкурентная стратегия: Методика анализа отраслей и конкурентов. Пер. с англ. – 2-е изд. – М.: Альпина Бизнес Букс, 2006. 3.Портер Майкл Е. Японская экономическая модель: Может ли Япония конкурировать? / Майкл Портер, Хиротака Такеути, Марико Сакакибара. Пер. с англ. – М.: Альпина Бизнес Букс, 2005. 4.Фатхутдинов Р.А. Конкурентоспособность: экономика, стратегия, управление. – М, 2000. 5.Печаткин В.В., Салихов С.У., Саблина В.А. Рейтинговая оценка конкурентоспособности регионов России. — Уфа, 2004. 5.3. SELECTED REFERENCES: "Competitiveness in Rural U.S. Regions: Learning and Research Agenda", with Christian Ketels, Kaia Miller, and Rich Bryden, Economic Development Administration (EDA), Washington, D.C., April 2004 "The Economic Performance of Regions". Regional Studies, Vol. 37, 2003 "UK Competitiveness: Moving to the Next Stage", with Christian Ketels, DTI Economics Papers, No.3, London: 2003 "The Competitive Advantage of Corporate Philanthropy." with Mark Kramer, Harvard Business Review, December 2002 "Building the Microeconomic Foundations of Prosperity: Findings from the Microeconomic Competitiveness Index" in The Global Competitiveness Report 2005-06. Palgrave Macmillan , 2005 "Building the Microeconomic Foundations of Prosperity: Findings from the Microeconomic Page 2 Competitiveness Index" in The Global Competitiveness Report 2002-03. New York: Oxford University Press, New York: Oxford University Press, 2002 "Clusters of Innovation Initiative: Research Triangle Report," (with the Council on Competitiveness, Monitor Group, and on the FRONTIER), Washington, DC: Council on Competitiveness, 2002 "Clusters of Innovation Initiative: Pittsburgh Report," (with the Council on Competitiveness, Monitor Group, and on the FRONTIER), Washington, DC: Council on Competitiveness, 2002 "Clusters of Innovation Initiative: Atlanta Report," (with the Council on Competitiveness, Monitor Group, and on the FRONTIER), Washington, DC: Council on Competitiveness, 2002 "Clusters of Innovation Initiative: Wichita Report," (with the Council on Competitiveness, Monitor Group, and on the FRONTIER), Washington, DC: Council on Competitiveness, 2002 "Enhancing the Microeconomic Foundations of Prosperity: The Current Competitiveness Index" in The Global Competitiveness Report 2001-02, New York: Oxford University Press, 2001 "Innovation Lecture." published by the Dutch Ministry of Economics, 2001 "National Report: Clusters of Innovation Initiative." (with the Council on Competitiveness, Monitor Group, and on the FRONTIER), Washington, DC: Council on Competitiveness, 2001 "Clusters of Innovation Initiative: San Diego Report." (with the Council on Competitiveness, Monitor Group, and on the FRONTIER), Washington, DC: Council on Competitiveness, 2001 The Current Competitiveness Index: Measuring the Microeconomic Foundations of Prosperity" in The Global Competitiveness Report 2000-01. New York: Oxford University Press, 2000 "Location, Competition, and Economic Development: Local Clusters in a Global Economy," (Economic Development Quarterly. February 2000,15-34) "Locations, Clusters, and Company Strategy" in The Oxford Handbook of Economic Geography. (G. L. Clark, M.P. Feldman, and M.S. Gertler, eds.), New York: Oxford University Press, 2000 "Attitudes, Values, Beliefs and the Microeconomics of Prosperity," in Culture Matters: How Values Shape Human Progress. (L.E. Harrison, S.P. Huntington, eds.), New York: Basic Books, 2000 "Clusters and the New Competitive Agenda for Companies and Governments" in On Competition, Boston; Harvard Business School Press, 1998 The Competitive Advantage of Nations, New York: The Free Press, 1990 5.5. WEB RESOURCES. Institute for Strategy and Competitiveness ISC Cluster Mapping Data (US) ISC Cluster Profiles Project (ex-U.S.) International Cluster Competitiveness Project The Competitiveness Institute Cluster of Innovation Initiative www.isc.hbs.edu http://data.isc.hbs.edu/isc/ http://data.isc.hbs.edu/cp/ http://data.isc.hbs.edu/iccp/ www.competitiveness.org Page 3 - Council on Competitiveness - Monitor Company www.compete.org www.monitor.com 5.6. ONGOING EMPIRICAL RESEARCH Business Environment quality • Continuous upgrading of data on national business environments Global Competitiveness Report (www.weforum.org) • Collection of data on regional U.S. business environments Clusters of Innovation-Initiative (www.compete.org) Weekly Assignment Schedule Module Date Part I: 10/02/14 Firms, Industries 17/02/14 and CrossBorder Competition 24/02/14 Part II: 03/03/14 Locations and Clusters 10/03/14 17/03/14 24/03/14 Sessions Competitiveness: Overall Framework Industry Competition, Strategy, and Location Case Study Finland and Nokia Intel Corporation, 1968-1997 Competing Across Locations & Global Strategy for MNCs The Diamond Model: Advanced Economies Volvo Trucks (A): Penetrating the U.S. Market The Japanese Facsimile Industry in 1990 The Diamond Model: Estonia in Developing/Transition Transition Counties Chile: The Latin American Tiger? Clusters and Cluster The California Development: Advanced Wine Cluster Economies The Australian Wine Cluster: Supplementary Information Clusters in Developing Building a Countries Cluster: Electronics and Information Technology in Costa Rica Readings On Competition. Chapters 1, 6, 7. On Competition. Chapters 2, 5. Review Chapter 1. On Competition. Chapters 8, 9. Can Japan Compete? Chapters 2, 3. On Competition. Review Chapter 6. On Competition Review Chapter 7. Page 4 31/03/14 Part III: 07/04/14 Policy for Nations and Regions 14/04/14 Part IV: 11/03/14 Project 25/03/14 21/04/14 28/04/14 Control for Asociacion Colombiana de Plasticos (Acoplasticos) Centre Susse d’Electronique et de Microtechique (CSEM) Institutions for Collaboration: Overview Economic Strategy: Singapore Advanced Economies Economic Strategy: Independence to 1992 Economic Strategy: Rwanda: Developing Economies National Economic Transformation Project methodology Institutions Collaboration Mid-term report, further analysis and recommendation Presentation draft Presentation feed-back presentation, submitted to class, on report Team project Part I: Firms, Industries and Cross-Border Competition 1. Competitiveness: Overall Framework Introductory session. Provide an overview of the topics covered in the course. Introduce the different dimensions affecting competitiveness: nations, cluster, and company levels. Case 1. Finland and Nokia: Creating the Most Competitive Economy. How was Finland as a nation able to move form a sleepy economy to a one of the most competitive nations in the world by the end of the 1990s? Why was Finland able to become a world-leading nation in mobile communication? Why did this cluster emerge rather than others? Why did Nokia become the world leader in mobile handsets? What are the critical challenges for the Finish government in 2001? For participants in the finish mobile communications cluster? For Nokia? Given the telecom downturn, what should the government do next? What should the private sector do? 2. Industry Competition, Strategy, and Location Page 5 First session of the module on company strategy and location. Provide a grounding in key strategy concepts, especially for students with less business background. Link traditional strategy concepts to the notion of location. Again motivate students by providing more in-depth knowledge and understanding about a well-known success case. Case 2. Intel Corporation, 1968-1997. Why was Intel initially successful in DRAMs? How did Japanese companies come to be the international leaders in this business? Why couldn’t Intel (or other American companies) recover? How did Intel build a competitive advantage in microprocessors? How has the company managed to sustain the advantage over time? Why did U.S. companies dominate the microprocessors business from the beginning, with Japan unable to gain a major position? What explains the different outcomes in the DRAM and microprocessors industries? What are the lessons for government economic policy? 3. Competing Across Locations & Global Strategy for MNCs Second session of the module on company strategy and location. Provide a grounding in key concepts of international business, including the differences between national and global industries. Provide a grounding in key concepts of industry attractiveness analysis (Five Forces), especially for students with less business background. Company and industry might be less well known, so this can give all students and equal opportunity to get engaged in the discussion based on the information in the case only. Case 3. Volvo Trucks (A): Penetrating the U.S. Market. How has Volvo configured its value chain for competing in the worldwide heavy truck industry? Be specific. Which activities are concentrated? Which activities are dispersed? Why? Where has Volvo located each type of activity and why? Why are European-based competitors the global leaders? Why is Volvo so committed to entering the U.S. market? What approach has Volvo taken towards establishing itself in the United States? Evaluate each step. Why has Volvo had so much difficulty? What should Volvo do in 2000? What are the implications of the Volvo case for how countries should attract foreign investment? Part II: Locations and Clusters 4. The Diamond Model: Advanced Economies First session of the business environment module. Introduce the diamond, the first key concept of the competitiveness analysis. Use a “historic” case where the outcome is known to all students to allow the discussion to focus on the application of the concept. Open for a discussion of the “Japanese model”, especially the impact of so-called industrial policy on the success of Japanese clusters. Case 4. The Japanese Facsimile Industry in 1980. Why did companies based in Japan come to dominate the world facsimile machine industry, and sustain their leadership? How is the fax case similar to. and different from, the case of mobile communications in Finland? What caused leadership in the Japanese industry to shift from Matsushita to Ricoh to Sharp/Murata? Why did U S. firms, where the technology was invented, lose out in this industry? Why were the French not successful? What threats lie ahead to Japan's leadership in facsimile machines in the new century? What should the Japanese government do? What should companies do? Reflect on this case, as well as Finland/Nokia, and Volvo. What are the lessons for government policy to enhance competitiveness? What works? What does not work? 5. The Diamond Model: Developing/Transition Counties. Second session of the business environment module. Deepen the understanding of the diamond concept by applying it in the context of transition/developing economies. Learn to use the diamond as a tool to compare countries, getting students to understand that while the concept is the same the Page 6 resulting policy agenda is very country-specific. Use cases from very different geographic and historic/political contexts to show the wide applicability of the concept. Raise students’’ interest by providing information about potentially less known countries. Case 5. Estonia in Transition. Chile: The Latin American Tiger? How has Estonia been able to achieve such competitive success compared to other transition countries? - What were the important changes in the macroeconomic, political, legal and social context? How has the national diamond progressed? How was Estonia able to make so many difficult changes and progress so rapidly? Compare Estonia's success with that of Chile. What эге the similarities? What are the differences? Which country faced greater challenges? What are the competitiveness issues facing Estonia in 2002? What recommendations would you make to Estonia's leaders? 6. Clusters and Cluster Development: Advanced Economies First session of cluster module. Introduce the cluster, the second key concept of the competitiveness analysis. Use a well-known product and cluster where the outcome is known to all students to allow the discussion to focus on the application of the concept. Use an example not mentioned as often publicly (versus Silicon Valley, Wall Street, or Hollywood) to show the broad applicability of the concept. The concept of cluster initiatives. Cases 6. The California Wine Cluster. The Australian Wine Cluster: Supplementary Information. Why has California emerged as one of the leading wine-producing regions in the world and able to upgrade from producing low-quality wines to premium wines over the last two decades? Why has France stagnated? How has Australian been able to emerge as a leading wine-exporting nation? What are the issues facing the California cluster in 2000? What steps are necessary to sustain and enhance California’s position? By companies? Trade organizations? The Californian government? The federal government? 7. Clusters in Developing Countries Second session of the cluster module. Deepen the understanding of the cluster concept by applying it in the context of transition/developing economies. Use a case from developing country to show the wide applicability of the concept. Open for a discussion of FDI (linking to Volvo session): Government incentives and company motivations. Raise student’s interest by providing information about a less known country and case. Build on the Intel case. Case 7. Building a Cluster: Electronics and Information Technology in Costa Rica. What were the limits of Costa Rica's economic development model in the 1980s and the early 1990s? Why did President Figueres embark on a new approach? What strengths were present to make electronics and information technology an emerging cluster in Costa Rica? Be specific about the conditions in a country that indicate that a cluster has potential. Why was Intel interested in a Latin American plant as part of its global strategy? Why did Intel choose Costa Rica? Given Intel's decision to locate in Costa Rica, what should the Costa Rican government do next to further the development of the cluster? 8. Institutions for Collaboration Third session of the cluster module. Introduce the Intuition for Collaboration as another key concept to understand the functioning of a cluster . Move the discussion from analysis (“automatic” effects of business environment quality and co-location) to action (“created” effects of organized activities to mobilize a cluster). Use a case from developing/transition economy to show that even these relatively advanced institutional issues have wide applicability. Page 7 Cases 8. Asociacion Colombiana de Plasticos (Acoplasticos). Centre Susse d’Electronique et de Microtechique (CSEM). Institutions for Collaboration: Overview. What role has the Asociacion Colombiana de Industrias Plasticas (Acoplasticos) played in the competitiveness of the Colombian plastics and rubber cluster? How has the role of Acoplasticos changed since the early 1980s? How could it be more effective? What role has the Centre Suisse d'Eleclronique et de Microtechnique (CSEM) played in the competitiveness of the affected Swiss industries? How has CSEM's role evolved? Is it effective? What strategic recommendations would you make to CSEM leadership in early 2002? Why do institutions for collaboration exist in market economies? Why can't their activities be performed as effectively by firms or government entities? Why might the incidence and role effectiveness of institutions for collaboration differ in advanced economies versus developing economies? Part III: Policy for Nations and Regions 9. Economic Strategy: Advanced Economies First session of the “policy at different geographic levels”-module. Apply the concept learned (diamond, cluster) to a specific country. Introduce the concept of stages in development. And its implications for strategic shifts in economic policy. Use Singapore to analyze a well known success story – allows students to refer back to Finland discussion with more tools learned. Case 9. Singapore Economic Strategy: Independence to 1992. What was Singapore's competitive position at independence? Why did Lee Kuan Yew decide to abandon his initial economic development strategy? What was Singapore's economic strategy between independence and the late 1970s (be specific about the components of the strategy)? Why was it so successful? Why did Singapore shift its strategy in the late 1970s? Why was Singapore able to sustain its success? What are the competitiveness issues facing Singapore in 1992? What are the key elements of an economic strategy for Singapore for the next decade? What significant policy steps are needed, and what is their rationale. 10. Economic Strategy: Developing Economies Second session of the "policy at different geographic levels'-module. Apply the concepts learned (diamond, cluster) to another specific country/ Focus of this session is the specific (and challenging) context of a much less developed economy in a geography so far not discussed. Open for a discussion of the role of international aid organizations. Open for a discussion of the links between competitiveness and traditional concepts for economic development. Политика на разных географических уровнях: развивающиеся страны. Роль международных экономических организаций. Case 10. Rwanda: National Economic Transformation. Analyze Rwanda's situation at the end of the genocide in 1994/1995. What steps did the initial Government of National Unity take between 1994 and 2000 to restore the economy? What are the strengths and weaknesses of this initial approach? Evaluate President Kagame's economic strategy for the country. What are the issues facing the Rwandan economy in early 2004? What recommendations would you make to the President and his team? Be specific. What role have international aid organizations played in Rwanda, both positive and negative? 50% class participation - Frequency - Quality of contributions - Other contributions Grading Procedure Page 8 50% group project Consideration of individual factors Ranking is translated into grade according to grading system GRADING SYSTEM Letter grades are used in performance evaluation as follows: A-, A, A+ Outstanding (90-100) B-, B, B+ Good-performing at a graduate level (80-89) C-, C, C+ Marginal Pass (70-79) The symbol + or – attached to letter grades increase or decrease the grade respectively by 3. Academic Policies The course is taught using case studies drawn from all major regions of the world. Part of the purpose of the course is to expose students to some of the most successful countries and regions. In addition to cases, there are readings, a series of lectures, and videotaped appearances by guests who are national, regional, or business leaders involved in the cases studied. Each session begins with a case discussion, followed by lectures and guests. The course is also designed to include a significant team project, which involves assessing the competitiveness of a country and a cluster within that country under the supervision of a skilled instructor. The technology of the project consists of some steps: 1. Team formation; 2. Selection of project topic, data collection and initial analysis; 3. Mid-term report, further analysis and recommendation; 4. Presentation draft, presentation to class, feed-back on presentation and report submitted. Academic integrity is highly valued at Clark. Research, scholarship and teaching are possible only in an environment characterized by honesty and mutual trust. Academic integrity requires that your work be your own. Because of the damage that violations of academic integrity do to the intellectual climate of the University, they must be treated with the utmost seriousness and appropriate sanctions must be imposed. The maintenance of high standards of academic integrity is the concern of every member of the University community. Several ways in which academic integrity may be violated are outlined below. Cheating has three principal forms: 1. Unauthorized use of notes, text, or other aids during an examination or in performance of course assignments. 2. Copying the work of another. 3. Handing in the same paper for more than one course unless the faculty members involved give their explicit permission to do so. Plagiarism refers to the presentation of someone else’s work as one’s own, without proper citation of references and sources, whether or not the work has been previously published. Submitting work obtained from a professional term paper writer or company is plagiarism. Claims of ignorance about the rules of attribution, or of unintentional error are not a defense against a finding of plagiarism. Unauthorized collaboration refers to work that students submit as their own but which was arrived at through a process of collaboration without the approval of the professor. Since standards on appropriate or inappropriate collaboration may vary widely among individual faculty, students Page 9 should make certain they understand a professor's expectations before collaborating on any class work. Alteration or fabrication of data includes the submission or changing of data obtained by someone else or not actually obtained in the performance of an experiment or study, except where allowed by the professor. It also includes the changing of data obtained in the performance of one's research. Page 10