Calderdale and Huddersfield NHS Foundation Trust: Using multiple media to share the self management support message Introduction A key challenge for embedding self-management support has been attaining a level of understanding of the philosophy to engender support and take-up of the Practitioner Skills Programme. In order to address this issue, the team decided to use a mix of traditional presentations and a real life ‘role play’ of a consultation, showing the difference between a consultation before and after the clinician has attended the Practitioner Skills Programme, to bring the principles and practice of self management support to life. The new way of representing ‘self management support in action’ at an event, using patient and clinician tutors, was well received by the audience and resulted in good feedback and requests for more information about the programme. It has now been developed into a DVD that can be used in training sessions and meetings with clinicians. Background Through working in different training situations, the team recognised that individuals have preferred learning styles and appreciation of different media to enhance understanding and gain support. Clinicians take part in ‘real play’ sessions to practice their skills in Practitioner Development Programme training sessions, and the team felt that using a similar ‘role / real play’ approach would help to bring self management support principles and theory to life for an audience not familiar with the programme, and would help to emphasise the value of the skills and tools that are taught on the Practitioner Development Programme. In order to emphasise the difference between the consultation styles of someone who has not attended the Practitioner Development Programme and someone who has, two mock consultations were devised using a volunteer patient who is a trained tutor for the Practitioner Development Programme and a clinician who is also a trained tutor for the programme. The script was practiced prior to the event with both patient and clinician input. The two different role plays were presented during an event with a mixed audience of clinicians, patients, internal and external visitors to underline the value added to the consultation for both patient and clinician and also showed that the consultation time was not significantly different. Created by Calderdale and Huddersfield NHS Foundation Trust, 2012 as part of the Health Foundation’s Co-creating Health programme The first mock consultation followed a script which was based on the experiences of patients and clinicians before the clinician has attended the Practitioner Development programme. The second mock consultation was used to highlight the co-production approach, including agenda and goal setting. Impact The new way of representing ‘self management support in action’ at an event, using patient and clinician tutors, was well received by the audience and resulted in good feedback and requests for more information about the programme. The session was filmed and has been produced as part of a service improvement DVD. The DVD will then be available for use by any of the participant sites (all sites now have a copy) or interested organisations when clinicians ask for examples of self management support skills in action at Practitioner Development group training sessions. The DVD will also be used as a tool to communicate self management support principles in one-to-one meetings with GPs in a format that really brings the principles to life. Learning For maximum impact the Co-creating Health message needs to be delivered in different ways using different media. This will ensure as many people as possible understand the principles and can see the benefit of the programme. Recognising that people have different learning needs / styles has enabled engagement at many different levels and has helped to address some of the gaps in the existing portfolio of information. Find out more Read more about Co-Creating Health on the Health Foundation’s Self Management Support Resource Centre at http://www.health.org.uk/resourcecentre/new-sms/. Read more about Calderdale and Huddersfield NHS Foundation Trust’s experiences implementing the Co-creating Health programme on the Health Foundation’s Self Management Support Resource Centre, at http://www.health.org.uk/resource-centre/new-sms/real-stories/calderdale-andhuddersfield-nhs-foundation-trust/ . Created by Calderdale and Huddersfield NHS Foundation Trust, 2012 as part of the Health Foundation’s Co-creating Health programme Created by Calderdale and Huddersfield NHS Foundation Trust, 2012 as part of the Health Foundation’s Co-creating Health programme