Prof - The American College

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Market Research Analyst
Job Description
The American College of Financial Services is the nation’s largest non-profit professional educational
institution devoted to financial services. Holding the highest level of academic accreditation, The College has
served as a valued business partner to banks, brokerage firms, insurance companies and others since
1927. The College’s faculty represents some of the financial services industry’s foremost thought leaders.
The American College, located in Bryn Mawr, Pennsylvania (just outside Philadelphia) is accepting applications
for a Market Research Analyst who will be responsible for gathering, analyzing and presenting primary and
secondary research information to support strategic planning efforts for The College. The Market Research
Analyst will interpret data within the financial services industry and make recommendations that will
determine product design, delivery and promotion.
Primary Duties
 Performs detailed competitive analysis and market research to understand ways we can win in the
marketplace to further the mission of The College
 Collects data on students, competitors and the market place, and consolidates the information into
actionable items, reports and presentations
 Interprets data within the financial services industry, formulates reports and makes recommendations
 Understands business objectives and designs surveys to discover students’ preferences
 Gathers data on competitors and past sales to analyze prices and methods of marketing and distribution.
 Tracks and analyzes marketing and sales trends, forecasts and prepares reports in order to measure the
effectiveness of programs.
 Remains fully informed on market trends in the financial services industry
Job Requirements
 A minimum of 3 to 5 years within the Market Research industry, preferably in a financial services field
 Strong PC skills; specifically Excel and PowerPoint
 Proven experience working with SAS to extract and manipulate data
 Familiarity with the Financial Services industry and its products and services
 Strong analytic and critical thinking skills
Please submit your resume, portfolio, and cover letter along with your salary requirements to
recruiting@theamericancollege.edu.
The American College is an equal opportunity employer and welcomes applications from all qualified
individuals. We administer all phases of employment activity without regard to race, color, national origin,
religion, age, gender, sexual orientation, marital status, disability, military or veteran status.
The American College  270 S Bryn Mawr Avenue  Bryn Mawr, PA 19010  610-526-1000
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