THE VIEW: the new superior five star hotel in Lugano designed for hosting events A great panoramic terrace, which can host all sorts of events, top notch service, personalised in every single detail, the expertise of the Rosso family and all around you the breath-taking natural beauty of the Lugano gulf. Everything is just perfect to start organizing great events. After almost 20 years of working in Lugano as president of the Planhotel Hospitality Group, with which, together with her brother Paolo, she has marketed hotel structures managed by her family (13 in all, of which 7 owned by the family) distributed in the area of the Indian Ocean, Sara Rosso has finally opened a hotel in “her” own Swiss city and it could not have been anything less than a five star superior hotel. But why such a choice just now? “Because Lugano didn’t have a hotel managed in such a way. Because when I saw the structure, I fell in love with it. Because it was the right place at the right time. Just like its name, which fits it perfectly, THE VIEW". There are inspirational places. Event organisers know this well and this happens to be just one of those places. So not merely a hotel but also, and above all, a location for extraordinary events. The brainstorm was to best enhance its position on the hillside of Lugano-Paradiso, with its breath taking view - The View – onto the gulf. That’s why more than 600 sq. metres have been devoted to creating a great terrace with a spectacular view, which serves to irresistibly attract meetings, banquets and events, all organised in great style as Sara Rosso herself attests: "Its space that’s been designed ad hoc allowing us to organise a wide range of events. We’ve already had several requests for motor shows, since cars can easily access the terrace by means of a ramp but also for The brainstorm was to best enhance its position on the hillside of Lugano-Paradiso, with its breath taking view - The View – onto the gulf. That’s why more than 600 sq. metres have been devoted to creating a great terrace with a spectacular view, which serves to irresistibly attract meetings, banquets and events, all organised in great style as Sara Rosso herself attests: "Its space that’s been designed ad hoc allowing us to organise a wide range of events. It’ll certainly be one of THE VIEW’S strengths. “Also available for events is a meeting room seating 70 people with panoramic windows, a pool area that’s ideal for aperitifs and a restaurant, which looks directly out onto the terrace, entrusted to the chefs Eros Picco and Tommaso Arrigoni, owners of the starred Innocenti Evasioni in Milano, which in this new location promise to experiment with different culinary experiences: cooking classes, four hand dinners, food shopping with the chef. Moreover the concept of personalised service is at the foundation of the THE VIEW’s management. In the 18 rooms, including two suites, all in luxury yacht style, with a balcony overlooking the lake and with boat teak furnishings chosen by the architect Alessandro Galloni, room service is guaranteed 24 hours daily and among the optionals you’ll find not only the type of pillow but also a wide selection of scented pillowcases (lavender, eucalyptus, camomile, orange flower...). Class is always in the forefront with us. "We wish to make of personalised service one of our top priorities, since today this is what establishes the category of a hotel and this is the point on which we’ve consolidated the loyalty of our guests throughout the years, which reaches 70% of out clientele” Sara Rosso adds. THE VIEW’s target therefore stands out clearly as international and high profile – hotel services, including the big Spa, will also be accessible to the tenants of the residence connected to the hotel and to the people of Lugano -, searching for a "home" full of comfort and personality. Special attention has been dedicated to the public of enterprises and companies that are looking for an impressive and efficient location where to stage their own events in an impeccable way. THE VIEW Lugano Via Guidino , 29 6900 Lugano - Paradiso - Svizzera Tel. +41 91 210 0000 info@theviewlugano.com - www.theviewlugano.com