Product Line Business Development Manager (Southwest Houston, TX)
10/16/2015
Company Description:
The company is expanding their product line to include sales and rentals of Laser Scanning equipment
and software for 3-D measurement, imaging, and realization. There are several different configurations
of the equipment designed for different applications. The scanners provide high-precision 3D
measurement, imaging and comparison of parts and compound structures within production and quality
assurance processes. The devices are used for inspecting components and assemblies, production
planning, documenting large volume spaces or structures in 3D, surveying and construction, as well as
for investigation and reconstruction of accident sites or crime scenes.
Job Description:
The Product Line Business Development Manager will report to the CEO and be responsible for
generating revenue through the sales and marketing of the Laser Scanner product line. As markets are
identified and revenue increases, responsibilities may be expanded to hiring and managing salespeople.
The incumbent will be responsible all marketing and sales for the Laser Scanners which includes
identifying vertical markets, companies within those verticals to market to, qualification of companies to
market to, cross selling to existing customers, developing a marketing plan and sales materials,
generating sales plans for each company, and closing new business.
Requirements and Responsibilities:
This is a true Business Development position that requires either past experience selling Laser Scanning
equipment or experience in new product line business development. This is not a sales position in which
the incumbent is provided a list of clients and prospects, this is a position that requires actual Business
Development by identifying potential markets, prospects within those markets,
 Primary responsibility is to generate revenue by closing business
 Quickly achieve a thorough, technical, hands-on understanding of the various configurations of the
Laser Scanning equipment and software, how to use it, and the applications for it
 Scheduling, planning and performing product demonstrations with prospects (may include
coordinating with the manufacturer)
 Provide Management with a Business Plan that includes:
 Identification of vertical markets, potential customers within those markets, estimation of
revenue value for those customers within the vertical
 Prioritization of companies to market to based upon estimated revenue value, length of sales
cycle, and likelihood of closing business
 Development of a sales plan for each company that includes identification of the decision
makers and strategies for connecting with them
 Writing effective copy for sales, marketing materials, and proposals that are targeted to address the
needs of clients (may work with a designer)
 Establishing rapport with prospects, making sales calls over the phone or in person, identifying
needs, providing proposals, and closing business
 Planning future sales calls, e-mails, and other methods of connecting with prospects
 Create and provide Management with a weekly Sales Plan
 Provide Management with a weekly Business Development Report
 Local and domestic travel to prospect locations on an as-needed basis
Qualifications:
 College Degree (preferred)
 5-10 years of technical or consulting sales experience
 Previous experience selling Laser Scanning equipment preferred or demonstrated ability to market
and selling new products
 Proven ability to understand and sell technical equipment and software
 Demonstrated ability to develop new business through marketing and prospecting
 Organizational ability to record prospect information and plan future sales calls
 Excellent communication and interpersonal skills
 Experience in utilizing social media for marketing and connecting with prospects
 Intermediate to Advanced knowledge of Microsoft Word and Excel
 Must have a valid driver's license, a clean driving record, and pass a drug test and background check
Compensation and Benefits:
 Base salary (based upon experience)
 Commissions on sales with no cap
 Discretionary bonus based upon individual performance
 Group health care in which the company pays 50% of the employee's premium
 Simplified Employee Pension (SEP) in which the company grants up to 25% of the annual
compensation
To apply for this job contact
Robert Berry
PetraTech Consultants, LLC
O: 281-202-0110
C: 713-253-9583
E: rob@petratech-llc.com