24/OCT/2014
Innovative Trainer Project Dissemination Activities MindShare Consulting
Date
MMDDYYYY
Partners
involved
Type of activity
Type of audience
14/12/2012
MSC
Press Release
All members
4/02/2013
MSC
Blog on Website
8/3/2013
MSC
04/12/2012
05/2012
Size of
audience
Country
targeted
43
France
SME’s, Members, Enterprise
Agencies, Corporate
Partners
UNKNOWN
France
eZine (1)
All members (fb)
43
France
MSC
Conference: Les Grands Prix
de l'innovation
de la Ville de Paris 2012
Government agencies,
business leaders, SME
owner managers
200
France
MSC
eZine (2)
All members
51
France
12/06/2013
LCEB
NMEA
MSC
Business conference
Government agencies,
business leaders, SME
owner managers, academics
100
Ireland
26/09/2013
MSC
Trade show: Salon ECommerce Paris 2013
Delegates, exhibitors
01/10/2013
MSC
Trade show: Salon des microenterprises
Delegates, exhibitors
01/24/2013
MSC
Creation of Facebook Page in
FRENCH – focused on
francophone target audience
02/12/2013
MSC
Conference: Les Grands Prix
de l'Innovation 2013
BTMs, SMEs,
microenterprises, general
public, etc. (open group)
Startups, “innovation
ecosystem” for Ile de
France, general public
20 (contacted
directly)
200 exhibitors,
8,000 visitors
per day
France
Short description
Press release
distributed to all
member contacts,
detailing ITP
Blog about ITP, links to
website, Facebook and
Twitter included
Post informing ITP and
link to eZine 1 (version
in French)
Project dissemination &
card distribution
Post informing ITP and
link to eZine 1 (version
in French)
20th anniversary of
LCEB.
Project dissemination &
card distribution
Project dissemination &
card distribution
France
Project dissemination &
card distribution
40 subscribed
group members
France +
Project dissemination –
continuing posts over
the project period
40 finalists, over
200 attendees
France
Project dissemination &
card distribution
19/10/2013
MSC
Libération Forum de Paris :
«A bas la crise !»
General public, politicians
11/11/2013
MSC
Made In France trade fair
Exhibitors
11/14/2013
MSC
Startups, coworking and
SMEs, microenterprises.
40
France
11/21/2013
MSC
Silicon Sentier présente
NUMA
Le Camping season 5: Kick
Off @ NUMA (incubator –
startup accelerator)
Startups, mentors.
10
France
Project dissemination &
card distribution
03/05/2014
MSC
Salon des Entrepreneurs
2014
Entrepreneurs, exhibitors,
general public
400 experts and
exhibitors; over
2000 visitors
France
Project dissemination &
card distribution
06/19/2014
MSC
Planète PME 2014
SMEs
Over 9000
visitors
France
MSC
Workshop 2.2 - New frontier
for Entrepreneurship
Education at 23rd EBN
Congress
EBN members
Over 200
delegates
Europe +
06/26/2014
75+ (actual
« touch » = 10)
180+ (actual
« touch » = 15)
France
France
Project dissemination &
card distribution
Project dissemination &
card distribution
Project dissemination &
card distribution
Project dissemination &
card distribution
Workshop Presentation
and project
dissemination & card
distribution