Call for Expressions of
Interest
In presenting at
Connecting Up 2013 Conference
Theme: Navigating not-for-profits in the new world
15-17 May 2013
Gold Coast, Australia
(Hotel Grand Chancellor, Surfers Paradise)
About the conference
Established in 2004, the Connecting Up Conference is a three-day interactive event for not-forprofits who are interested in innovation, keeping up with change and finding solutions to
further engage with their supporters and improve their operational productivity.
As the National Broadband Network commences roll-out, technology is becoming more vital to
the Australian community. It will change the way they interact with each other and with
organisations they want to be involved with. They will play a more active role in deciding who,
what and how they want to communicate.
With the theme of ‘Navigating not-for-profits in the new world’, the 2013 conference will guide
not-for-profits through new tools and ideas in the world of technology, social media and digital
marketing to help them continue to innovate.
The conference is an opportunity for not-for-profits to learn from inspiring international and
local speakers, engage and share with other delegates and walk away with new insights to
prepare their organisation for the new world and take their not-for-profit to the next level.
Connecting Up invites you to be a part of this highly anticipated annual event in the not-forprofit sector and expand your network in the not-for-profit community.
The keynote speakers
Join our line-up of keynote speakers for the 2013 conference:

Brad Howarth, Australia
Journalist, author and speaker on technology and digital media. Author of ‘A Faster
Future – The future of broadband: what it means for business, society and you’.

Beth Kanter, USA
Author of ‘Beth’s Blog: How nonprofits can use social media’, one of the longest running
and most popular blogs for not-for-profits. Author of several books and frequent
contributor to many not-for-profit technology websites, blogs and magazines. An
internationally-recognised trainer on social media, network building and relationship
marketing.

John Kenyon, USA
Educational Program Manager at NTEN. Not-for-profit technology educator and
strategist helping not-for-profits for over 20 years. Provides advice, educate and write
about the effective use of technology in not-for-profit organisations.
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The audience
The 2012 conference in Sydney was attended by more than 300 delegates from not-for-profit
organisations all over Australia, with some international visitors from New Zealand, Asia Pacific
and North America.
The conference attracts a good mix of not-for-profit executives, including CEOs, Board
members, directors and managers, as well as project coordinators and service providers in IT,
social media, community engagement and marketing.
We will be expecting 300 delegates to attend the 2013 conference, with hundreds more
reached via the online streaming and online presence (web and social media).
The sector
The Australian not-for-profit sector is diverse and we want to ensure that as many causes are
represented and that their experience is shared across the sector. The various categories of notfor-profits listed in the Connecting Up Directory illustrates the breadth of the sector and we
encourage broad participation at our annual conference.
For further enquiries, please
contact:
Christine Halim
Events and Membership Coordinator
Connecting Up
Phone: (08) 8212 8555 (ext 219)
Email: ch@connectingup.org
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Guidelines for presenter submissions
Each year Connecting Up receives great interest from potential speakers wishing to present at
our annual conference. In order to streamline the process, we have prepared the following
guidelines.
Streams and topics
For the 2013 conference, we are seeking presentations that fit into one of the three conference
streams: online/social media, marketing/communications and technology/governance. Topics
may include, but are not limited to:
Online/social media
- Social media tools (eg,
LinkedIn, Pinterest,
Instagram, Facebook
apps, Google+)
- Gamification for social
good
- Social media planning
and policy
- Management buy-in on
social media
- Online communities
- Mobile giving and
engagement through
text messaging
- Digital inclusion
- Geo-social networking
applications (locationbased apps)
Marketing/communications
- Email marketing
Technology/governance
- Member engagement
- Mobile technology and
mobile strategy
- Building donor loyalty
- Cloud
- Measurements, metrics and
ROI
- Open source apps and
tools
- Technology for fundraising
- Data strategy,
management and
collection
- Multi-channel campaign
strategies
- Cutting through
communications clutter
- Digital fundraising tools
- PR for not-for-profits
- Key messaging
- Online tools for marketing
and communications
- Outreach with webinars
- Online meetings and
remote access
- Website building, design
and management
- Technology trends and
technology leadership
- Using technology for
volunteer recruitment and
engagement
- Strategic planning
- Online collaboration
and integration
- Technology governance
Session format


Sessions need to include case studies or success stories within the not-for-profit sector
(co-presentation with the featured not-for-profit is encouraged)
Sessions must include take-away practical tools or strategies (ie, the how-to guide, top
10 tips, etc.)
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Submission requirements
Initial expression of interest to present must be submitted by COB Wednesday 7 November
2012 to:
Conference Coordinator
conference@connectingup.org
GPO Box 11017 ADELAIDE SA 5001 Australia
The topics outlined above are for guidance only. Interested presenters are also welcome to
propose other topics that will benefit not-for-profit organisations as long as they fall under the
main streams of online/social media, marketing/communications and technology/governance.
The conference organisers may request further details or abstract of the proposed presentation
once the presenter is shortlisted.
Presentation requirements
Presenters should plan for a 45-minute session and must also allow time for questions within
the specified session duration. You should be prepared to deliver your presentation twice if
there is sufficient interest. Electronic presentations and any other relevant materials must be
supplied to the organisers in advance.
Presenter exemptions
Presenters included in the conference program will be exempt from registration fees for the
two-day conference (additional programs such as breakfast and masterclass are not included).
Unfortunately, we are not in the position at this point to be able to offer airfares and
accommodation to rural and interstate presenters. Please indicate if your Expression of Interest is
entirely conditional on having some or all of your costs met.
Selection guidelines
Please bear in mind that this conference is about sharing knowledge and skills with others so
that delegates can leave the conference with tangible, practical ideas and/or skills to assist
them in their own projects and plans. Therefore, please ensure that your presentation addresses
the actual implementation of a project or program.
Should you be shortlisted and the organisers find that your abstract is based on academic
papers, theoretical research or future projections, we reserve the right do decline your offer to
present (there are other forums for these). Presenters should also refrain from directly promoting a
particular product or business service but provide a client case study to showcase their
innovation (please contact us for sponsorship or booths for this purpose).
If we are unable to include your presentation in the 2013 conference, there may be potential to
repurpose the content for our other events (eg, webinar or workshop).
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Expression of interest form
Presentation details
Presentation title: Click here to enter text.
Presentation description (up to 150 words):
Click here to enter text.
Stream (please tick all that apply):
☐ Online/social media
☐ Marketing/communications
☐ Technology/governance
Name of potential presenter: Click here to enter text.
Current job title: Click here to enter text.
Contact details
Organisation: Click here to enter text.
Address: Click here to enter text.
Email: Click here to enter text.
Mobile: Click here to enter text.
Work phone: Click here to enter text.
Social media details (if any)
Blog/Website: Click here to enter text.
Twitter: Click here to enter text.
YouTube: Click here to enter text.
Facebook page: Click here to enter text.
Other: Click here to enter text.
Short biography (no more than 100 words):
Click here to enter text.
Relevant project examples (please provide web links, short descriptions, etc, if available):
Click here to enter text.
Please submit by COB Wednesday 7 November 2012 to:
Conference Coordinator
By email: conference@connectingup.org
By post: Connecting Up, GPO Box 11017 ADELAIDE SA 5001 Australia
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