Stephanie K. Smith

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Stephanie K. Smith
Creative Strategist, Writer and Editor
Email: helenahandbag@gmail.com  cell: 310.430.5365
Professional Experience
Senior Level Strategist/Writer
Advertising, Marketing and Editorial (Freelance)
2007-present

Strategize, set brand voice, and create digital and print content including editorial, ad, app/mobile and social media for
clients including Yum Brands, Coffee Bean & Tea Leaf, Sweet Spot Labs, Borba Cosmetics, Diet Directives, CNN, The
Cradle, ADD Marketing, M1 Advertising, Weber Shandwick, Blend Consultants (non-profit).
Writer/Director
Pocket Gems
July 2014-present

Create and handle all aspects of production (including writing stories and coding for animation) for interactive fiction
games on top-rated Episode app.

Current titles in circulation: Mandatory Hold and Invited
Creator/Executive Producer
WGA Screenwriter
2006-present

Implored multi-industry experience to fuse marketing and entertainment and create brand supported, cross-platform
New Media hybrid series and television for multiple outlets. My work has been sold to and/or produced by Fox TV
Studios, Fox Interactive, The CW, Legendary Entertainmnet, Atlas Entertainment and Michael Eisner’s Vuguru.
Content Manager/Managing Editor
Outlook Amusements, 2005-2007

Managed and edited team of seven regular freelancers plus bloggers, producing content that been featured on Yahoo,
Magical Blend, Globe, National Enquirer and Slate.com.

Developed magazine section for primary website including multi-media content and cross-promotion. This transformed
service provider to content provider, reducing ad spending while increasing brand visibility.

Served as Managing Editor, growing site to 2M subscribers, with daily article updates and 7 weekly newsletters on
topics ranging from general well being to financial tips to love.

Led branding on launch of internet radio station including consulting on its programming.

Spearheaded brand transition from niche to mainstream.

Conceptualized and oversaw all marketing/ad campaigns from managing research to analyzing new markets/partnering.

Handled all copywriting duties including (but not limited to) direct marketing, ads, email blasts, newsletters and content.
Education
University of Southern California, School of Cinema Television
MFA, Writing for Screen and Television (3.91 GPA)
New York University, Tisch School of the Arts/College of Arts & Science
BA, English and Creative Writing (3.2 GPA)
Skills
Versatile and capable strategist, writer and editor familiar with journalistic standards, editorial guidelines and marketing/PR
standards. Skilled with story, character, voice, development, branding, copywriting (concept through proofing), film and video
production/producing, basic camera, editing (Final Cut Pro), social media marketing, SEO, some CMS, basic HTML.
Awards and Organizations
Writers Guild of America West
Member, 2004-present (Committees: Women Writers, Writers Education)
Fox Television Studios International Summit
Panelist, 2008
Warner Brothers Drama Fellowship
Finalist, 2006
Barbara Corday Scholarship for Excellence in Production by a Writer, USC
Tisch School of The Arts, Talent Based Scholarship, NYU
References, samples, credits furnished upon request.
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