We are pleased to announce that our Japanese website www.baslerweb.jp
has gone live. Our Japanese customers can now enjoy the courtesy of being served in their own language.
Ahrensburg, 24 January 2014 – The modern, user-friendly interface of our website delivers a quick and thorough overview of product innovations in the areas of digital industrial and network cameras, and the use of current technologies. All content and features that the
English version offers, are also now available in the Japanese version, including an Interface
Advisor and a Camera Selector. These tools support customers in the selection of the ideal camera interface and the corresponding camera models.
Japan represents one of the world’s largest markets for Machine Vision. Many sophisticated production facilities have employed machine vision systems in their manufacturing, to carry out inspection tasks and robot control. Industrial cameras, at the core of those machine vision systems, have played an important role in recent decades. Modern applications that can be implemented with Machine Vision techniques are endless, and Japan has always been on the forefront of these innovations. The strength of that market is now reflected in the commitment to Basler's Japanese web presence. By eliminating language barriers, we hope to build customer relationships and increase web traffic from the Japanese region.
Both of our Japanese distributors, Linx and T-Explorer, are pleased. Mr. Murakami, President of Linx says: "This step proves that Basler is committed to the Japanese market. The investment will help Basler to create a positive impact on their brand awareness in Japan, from which we will benefit as well.”
Mr. Tamaru, President of T-Explorer, commented, “The Basler website content is valuable and informative, which makes it useful for our Japanese customers. I appreciate that Basler is providing this content in our national language".
Our new Japanese site www.baslerweb.jp follows the recent launches of Russian and
Chinese versions. Our website is now available in German, English, Russian, Chinese, and
Japanese.
Basler is a leading global manufacturer of digital cameras for industrial and video surveillance applications, medical devices, and traffic systems. Product designs are driven by industry requirements and offer easy integration, compact size, excellent image quality, and a very strong price/performance ratio. Founded in 1988, Basler has 25 years of experience in vision technologies and has designed and manufactured high quality digital cameras for 15 years. The company employs over 400 people at its headquarters in Ahrensburg, Germany, as well as in international subsidiaries and offices in the U.S., Singapore, Taiwan, China, and Korea.

For more information, please contact us at +49 4102 463 500, e-mail us at sales.europe@baslerweb.com
, or visit us on the web at www.baslerweb.com
Press Contact:
Anke Wübbelmann – Head of Communications
Tel. +49 4102 463 511
Fax +49 4102 463 46 511 anke.wuebbelmann@baslerweb.com
Basler AG
An der Strusbek 60-62
22926 Ahrensburg
Germany www.baslerweb.com