GE Healthcare
PRESS RELEASE
GE Healthcare Unveils New Suite of Surgical Imaging Products
Introductions Include a Fluoroscopy Ultrasound All-In-One Unit and New Brivo C-arm for the US
CHICAGO — November 25, 2012 — For more than three decades, GE Healthcare has been committed to delivering highquality, innovative advances in the mobile surgical C-arm field – supporting successful surgeries throughout the world with
easy-to-use technology. Today at RSNA 2012, GE Healthcare (NYSE: GE) will showcase a number of new advanced imaging
solutions for the surgical space, helping clinicians see more in the OR. These new innovations from OEC take surgical
imaging to the next level, with offerings including a fluoroscopy ultrasound All-In-One Unit, and OEC’s new, affordable
Brivo 865 Advance C-arm.
OEC Elite + Venue 40
Medical professionals worldwide have long recognized fluoroscopy and ultrasound as valuable modalities in the OR, and
yet each imaging system is still considered and bought separately. Today, GE Healthcare shares its latest addition to its
family of Hybrid Operating Solutions, the OEC Elite + Venue 40*, an integrated fluoroscopy and ultrasound all-in-one unit.
For the first time, surgeons and physicians can access fluoroscopy and ultrasound in a single workstation, to help maximize
efficiencies in OR workflow, floor space, and costs. This new system combines the power, precision and performance of the
OEC 9900 Elite C-arm with the simple-to-use GE Venue 40 tablet ultrasound to help see more during surgical procedures.
“We’re excited to bring together these two technologies, giving our customers the confidence they need to perform more
complex procedures,” said Joe Shrawder, President and CEO, GE Healthcare Surgery. “We take pride in the advanced
imaging capabilities of all of our systems across the GE portfolio. Combining two of our leading systems for the surgical
suite is a solution our customers will appreciate.”
With this new system, the GE Venue 40 tablet is mounted within the OEC 9900 Elite C-arm’s workstation, allowing
surgeons to easily access the ultrasound tablet when needed. Guiding the insertion and placement of needles, guidewires
and catheters, surgeons can see more on the screens within comfortable view by leveraging these two modalities.
Instead of moving patients or imaging equipment in and out of the OR during procedures, surgical staff can view collocated
displays for fluoroscopy and ultrasound without leaving the OR. The OEC Elite + Venue 40 brings both modalities together,
allowing medical professionals to efficiently manage complex treatments while helping to preserve sterile environments.
“With its compact size and combined functions, this new system gives the surgical team more room to maneuver quickly
around the OR, especially when responding to sudden changes in a patient’s condition during a procedure,” Shrawder said.
“And when patient care requires ultrasound alone, the Venue 40 unit easily detaches from the C-arm to go to the clinical
environment where the patient needs care.”
*The OEC Elite + Venue 40 is not available for sale in all areas globally.
OEC Brivo 865 Advance
GE’s leadership in innovation continues with the OEC Brivo 865 Advance**, the company’s latest addition to its portfolio of
surgical C-arms. With legacy OEC image quality and ease-of-use the affordability and reliability of this new Brivo C-arm will
offer a high quality, affordable option for basic surgical imaging.
GE Healthcare
The first C-arm from OEC’s Brivo line designed for the needs of US customers, the Brivo Advance utilizes enhancements and
extras—such as Advanced Clear Intelligence imaging, an intuitive user interface, and wireless connectivity—to give surgical
teams the image quality and easy-to-use technology they’ve come to expect from OEC, with the affordability of the Brivo
product line.
“We’re thrilled to bring our line of Brivo C-arms to the US with the new OEC Brivo 865 Advance,” said Shrawder. “The Carm offers an affordable solution without sacrificing the technology and innovation OEC is known for. It provides easy
positioning and maneuverability enabling optimal image acquisition with fewer re-takes, and new advancements in
steering and lightweight construction make the system highly portable.”
** 510(k) Pending at U.S. FDA. Not available for sale in the United States.
* Trademark of General Electric Company.
GE Healthcare at RSNA 2012
Each year in Chicago, the conference of the Radiological Association of North America (RSNA) provides a forum for
showcasing the latest innovations in medical imaging. If you are attending the conference, please visit GE Healthcare at
booth number 5433 in McCormick Place south hall. Throughout the week of the event, GE Healthcare will distribute news
and information using these digital platforms:
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Digital press kit: newsroom.gehealthcare.com/press-kits/ge-healthcare-at-rsna-2012
Twitter: @GEHealthcare and hashtag #GEWorks
YouTube channel: www.youtube.com/gehealthcare
Flickr: www.flickr.com/people/gehealthcare
Instagram: instagram.com/generalelectric
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About GE Healthcare
GE Healthcare provides transformational medical technologies and services that are shaping a new age of patient care. Our
broad expertise in medical imaging and information technologies, medical diagnostics, patient monitoring systems, drug
discovery, biopharmaceutical manufacturing technologies, performance improvement and performance solutions services
help our customers to deliver better care to more people around the world at a lower cost. In addition, we partner with
healthcare leaders, striving to leverage the global policy change necessary to implement a successful shift to sustainable
healthcare systems.
Our “healthymagination” vision for the future invites the world to join us on our journey as we continuously develop
innovations focused on increasing access and improving quality and affordability around the world. Headquartered in the
United Kingdom, GE Healthcare is a unit of General Electric Company (NYSE: GE). Worldwide, GE Healthcare employees are
committed to serving healthcare professionals and their patients in more than 100 countries. For more information about
GE Healthcare, visit our website at www.gehealthcare.com. For our latest news, please visit
http://newsroom.gehealthcare.com.
Media Contact
Mirielle Cailles
GE Healthcare
Mirielle.Cailles@ge.com
+1 414 379 8920