PRESS RELEASE
Physio network launched to boost treatment outcomes
A national physiotherapy network aimed at insurers, solicitors, employers and
occupational health professionals has been launched to maximise clinical outcomes for
injured parties.
Clinics across the UK have been selected by Health & Case Management Limited (HCML)
to form the new Innotrex network, mostly to treat those with acute back or general
musculoskeletal problems.
It aims to deliver robust clinical governance through a close and transparent relationship
with its partner clinics – which will include prompt payment of invoices and access to
member benefits such as CPD.
Operating independently from HCML’s case management activity to ensure impartiality,
the network has access to leading experts in rehabilitation who have advised on its
formation.
An evidence-based approach is being used to provide injured parties with strong clinical
outcomes without over-treating them, to maximise value and achieve optimal case
closure durations.
The service will adopt innovative technology to provide real-time communication with
partnering clinics and allow online booking of appointments to enable quicker decisionmaking and manage claimants’ journey and recovery more effectively.
HCML claims Innotrex physiotherapists will be the first to systematically use the orchard
code injury classification to measure recovery progress and outcomes against diagnosis
and prognosis.
The network will adopt a geographical pricing model, meaning referring customers pay
an appropriate price dependent on their location.
Keith Bushnell, chief executive officer for HCML said: “Our vision is to provide clinical
excellence without over-medicalising the claimant’s journey. Case managers will remain
totally independent so programmes are appropriately managed.”
He added that providing value is a key goal: “We know the overall cost of a programme
is determined not only by the sessional rate but also the number of sessions required to
achieve a successful outcome.
“PMI referrals would normally require four to five treatment sessions, which is half the
typical number from GP referrals. Through better-managed care we will offer better
service and outcomes to the claimant, speed up recovery and help deliver real value for
rehabilitation spends.”
The launch marks a watershed for HCML which has posted its maiden annual profit in
2011/12, driven by a 20 per cent increase in fee revenue.
Bushnell said a focus on innovation and delivering value-based solutions has been
behind the firm’s recent success:
“This company has always been focused around clinical rigour, but our recent attention
has been on giving a great service and improved outcomes to the injured party to match
that.
“To achieve this we’ve better aligned ourselves with our customers’ objectives, invested
in IT infrastructure and made greater use of our first rate medical advisory board.
“We’ve recruited 24 new case managers since March 2012 to service increased volumes
of Immediate medical assessment (IMA) work for musculoskeletal injuries and we are
seeing continuing growth in 2012/13.
“IMA volumes doubled to more than 19,000 cases in 2012 compared to 2011.”
For more information visit hcml.co.uk.
ENDS
March 2013
About Innotrex

Case managers will have direct access to clinics’ calendars to make instant
bookings, and claimants will have fewer people to deal with and fewer hand-offs,
which HCML says will noticeably improve the claimant’s experience..

With the help of HCML’s world-leading Medical Advisory Board, clinics are
rigorously analysed before being recruited to the network.

A pre-screening questionnaire assesses clinics on criteria including clinical
governance, service delivery, accessibility and location.

HCML’s clinical relationship manager audits each clinic to further examine clinical
standards and governance, and will be responsible for managing the ongoing
partnership between HCML and its therapists.

HCML was advised on its therapist recruitment process by the Medical Advisory
Board’s Dr. Nick Kendall - a trained clinical psychologist focusing on orthopaedics
and musculoskeletal medicine, evidence-based clinical practice, excellence in case
management and vocational rehabilitation.

HCML’s Medical Advisory Board also includes Professor Sir Mansel Aylward, exchief medical advisor to the Department of Work and Pensions; Professor Kim
Burton, director of the Spinal Research Unit at the University of Huddersfield; Dr.
Nick Summerton who has held senior advisory roles to the DoH and NICE; and
Mr. Marcus Timlin, a consultant and specialist spine surgeon.
For further press information, please contact:
Max Hammond or Jane Waghorn. Tel: 01242 211000 M:07747321790
E: max@gravitaspr.co.uk or jane.waghorn@gravitaspr.co.uk