Donate Life Minnesota Hospital Campaign
For the CEO
Welcome to the Donate Life Minnesota Hospital Campaign! Your hospital’s participation in this new
initiative will bring hope to the 2,500 people in our communities waiting for a life-saving transplant. On
behalf of everyone touched by donation and transplantation, thank you.
Getting started is easy! We’ve provided a couple of resources on the following pages to help you
announce the program to your employees. Here’s how it works:
1. Designate yourself or a fellow donation champion or Public Relations/Marketing person at your
hospital to be the key contact for the campaign.
2. Fill out and return the Hospital Enrollment form on the following page.
3. Send an e-mail to your employees announcing the campaign (we’ve included a sample,
customizable template on page 6).
Once your enrollment form is received, your LifeSource hospital liaison or hospital coordinator will
follow up with the key campaign contact at your hospital to help support your activities. They will also
be able to provide guidance, a sample calendar or assist you in developing your hospital’s campaign.
Finally, we look forward to tracking hospital participation in the campaign and will share the results with
you on LifeSource’s professional Web site, www.MyDonationResource.org. Be sure to visit the Donate
Life Minnesota Hospital Campaign page to see which of your peers are also participating. Together we
can shape the future of donation and help save more lives!
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Donate Life Minnesota Hospital Campaign
Hospital Enrollment Form
Hospital/Health System Name:
City:
Name of CEO/President:
Designated Campaign Leader:
Email:
Phone:
This hospital/health system hereby pledges to participate in the Donate Life Minnesota Hospital
Campaign designed to increase the number of registered organ and tissue donors in our community.
This facility supports the statewide efforts to help save lives through organ and tissue donation and is
committing to launching this campaign using the tools and resources provided by the Minnesota
Hospital Association and LifeSource.
______________________________________________ _____________________
Signature
Date
Return completed form to:
Sharon Davis
LifeSource
sdavis@life-source.org
651.603.7866 - Phone
651.603.7801 - Fax
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Sample Campaign Introduction Letter/Email from CEO to Employees
Donate Life Minnesota Hospital Campaign
Dear (YOUR HOSPITAL NAME) employee,
Every day we make decisions that impact our own lives.
Few decisions, however, also have the ability to profoundly affect the lives of our families, our friends
and our community. I am writing today with the opportunity for you to make, and help others make, a
profound and life-saving decision ― the decision to register to be an organ and tissue donor.
Recently, I joined hospitals throughout the state in an innovative campaign to increase the number of
registered donors in Minnesota as part of an initiative sponsored by the Minnesota Hospital Association
and LifeSource, our state’s donation agency. Our participation in the Donate Life Minnesota Hospital
Campaign challenges us to educate employees and our community about the importance of making a
decision about organ and tissue donation and provides an opportunity for people to document their
decision to be a donor.
(YOUR HOSPITAL NAME) is excited to work with hospitals across the state toward this common goal of
saving lives through donation and transplantation. Our commitment to this cause strengthens the
health of our community and brings hope to the more than 2,500 of our neighbors who are waiting for a
life-saving transplant.
Throughout the year we will be providing opportunities for our employees and the patients we serve to
make an informed decision about organ and tissue donation. Please watch for more information about
how you can be involved in this life-saving initiative to benefit our community.
You can also visit the Donate Life Minnesota online donor registry today at www.DonateLifeMN.org to
learn more about donation and register your generous decision to become an organ and tissue donor!
For more information about the Donate Life Minnesota Hospital Campaign, please contact (Hospital
Champion’s Name and Contact Information).
Sincerely,
(Hospital CEO)
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