Transporting Your Skin Through Time Lori Bush President of Nu Skin Our Nu Skin Mission We strive to be a distinctive resource for all who aspire to the physical, emotional, or financial rewards that derive from skin care product leadership. Healthy, beautiful skin On a journey through time How will your skin travel through time? ? Zoe Diana Draelos, M.D. Evolution of Skin Care: The Beginning • Affordable common soap – Increased hygiene and fewer skin infections – Soap removed too much sebum and yielded dry skin Evolution of Skin Care: The Beginning • Moisturizers needed to counteract the drying effect of soap – Original moisturizers were petroleum, lanolin – Greasy substances prevented moisture from evaporating from the skin Evolution of Skin Care: The Present • Refined cleansers that provide excellent hygiene, but do not overdry the skin • Elegant moisturizers that hydrate and retard moisture loss • Sunscreens that prevent sunburn and function to counteract the aging effects of UV exposure Present Skin Care Philosophy • Add to the skin what is missing • Sophisticated cosmeceutical moisturizers to add vitamins and antioxidants (skin care maintenance) • Sunscreens to add additional protection from aging (skin care prevention) Future Skin Care Philosophy • Adding and supplementing the skin for prevention and maintenance purposes is important • The step beyond is removal of substances that retard optimal skin functioning • Add the good, remove the bad Critical Questions • What should you add to the skin and what should you remove? • How do you know what is good and what is bad? • How do you remove substances from the skin that promote aging? Skin Aging Concepts • Skin ages due to UV damage, oxidation • Oxidation by products accumulate • Skin aging progresses as byproducts decrease optimal functioning Satisfied Oxygen Atom Crippled “Free Radical” Free Radical Chain Reaction Antioxidants lose an electron without initiating a chain reaction. Antioxidants inhibit lipid bi-layer and cell membrane breakdown. Future Skin Care: Adapting New Technology to Skin • Rate of tissue aging is slowed in laboratory by placing tissue in special transport media • Transport media contains substances to remove byproducts from the tissue • Tissues age at a slower rate due to optimal functioning Evolution of Skin Care: The Future • Important active ingredient in transport media is lactobionic acid • Minimize the damaging effects of: – Oxygen and other pro-oxidants – Transitional metals, such as iron Evolution of Skin Care: The Future • New skin care products utilize transport media technology to aid in the prevention of aging • Active ingredients placed in moisturizers to hydrate skin • Adding the good and removing the bad The Future is Now • Add to the skin – sun protection – skin moisturizers – skin antioxidants • Remove from the skin – sebum and environmental dirt – damaging byproducts Barbara Green, R.Ph., M.S. Evolution of Hydroxyacid Skin Care AHAs (glycolic acid, lactic acid) PHAs (gluconolactone) New Bionic PHAs (lactobionic acid) AHA vs. PHA glycolic acid gluconolactone CH OH 2 O H COOH H H C H OH OH H H OH OH O PHA: Gluconolactone • Polyhydroxy AHA (PHA): full strength anti-aging benefits • Natural component of skin; cell nutrient • Natural antioxidant/chelator • Highly moisturizing • Strengthens skin barrier (published study) • Non-stinging, non-burning • Suitable for all skin types including sensitive skin • No increase in sun sensitivity Gluconolactone - Chelator • Dairy - prevents milk stone • Brewery - prevents beer stones • Foodstuffs - coagulant for tofu • Humans - acidify urine to allow exchange of Mg++ for Ca++ in kidney stones Lactobionic Acid (Bionic PHA) • Anti-aging effects (it is an AHA) • Gentle to skin • Plumps the skin • Provides unique skin feel attributes – gel/film forming property • Suitable for all skin types, even sensitive skin • Moisturizing/water binding: 8 hydroxyl groups Lactobionic Acid Gel Weight (g) of water absorbed per mole of substance* 75 65 55 45 35 25 15 5 lactobionic acid glycerol gluconolactone sorbitol glycolic acid citric acid propylene glycol lactic acid control salicylic acid -5 *After exposure to 100 % relative humidity for four hours. Lactobionic Acid – Skin Protector! • Antioxidant – Medical use - preservative for organs during transplantation procedures – it traps metals • Inhibitor of metalloproteinase enzymes (MMPs) – MMPs degrade skin collagen – Leads to wrinkles, laxity, visible capillaries – UV and aging MMP activity Cumulative Irritation Study 14 days Nonirritating! 3 2.5 Mean Scores 0.1% SLS 2 1.5 Lactobionic acid 4% + Gluconolactone 8% cream 0.9% NaCl 1 0.5 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Day n = 24 Atopic Dermatitis with PHA Regimen Before After Antioxidant Effects ANTHRALIN HYDROQUINONE BANANA PEEL Most Effective oxalic acid oxalic acid oxalic acid ascorbic acid citric acid gluconolactone Very ascorbic acid citric acid gluconolactone lactobionic acid ascorbic acid citric acid gluconolactone lactobionic acid lactobionic acid tartaric acid Effective Anti-oxidant effects on Banana Peel (72 hours) PHAs prevent oxidative browning Gluconolactone Lactobionic Acid AHAs vs. PHAs Anti-aging Effects AHA vs. PHA Anti-Aging Study PHA Regimen : 14% daily PHA AHA Regimen : 16% daily AHA Mean Relative % Improvement (compared to baseline) Week 12PHA n=30 Week 12AHA n=27 50 40 30 X 20 10 y rit Cl a wn es s lo Sa l M ot tle d Pi gm nt Fi rm ne ss gh ne ss Ro u re Si ze Po rin W Fi ne Li ne s kl es 0 Note: All attributes significantly improved from baseline (p<0.05) X: AHA regimen significantly better than PHA regimen AHA vs. PHA Anti-Aging Study Irritation Assessment Means (0-3 Scale) (mild) 1 0.75 Baseline Week 6 Week 12 +X * * 0.5 * * +X +X +X 0.25 * significant improvement from baseline (p<0.05) + significant worsening from baseline (p<0.05) X burning, stinging significantly worse than PHA regimen St in gin g-P HA HA St in gin g-A g-P HA ni n Bu r ng -A HA Bu rn i PH A ma he Er yt Er yt he ma - AH A (none) 0 n=27 (AHA) n=27 (PHA) PHA Serum Anti-aging Effects Facial Clinical Evaluation - PHA Serum Mean Relative % Improvement (compared to baseline) 80 Week 6 60 Week 12 40 20 ot tl ed Pi gm nt ne ss M Sa llo w ne ss R ou gh xi ty La ze Si Po re ri n W ne Li ne s kl es 0 Fi Percent % 100 All attributes significantly improved at Weeks 6 and 12 from baseline (p<0.05) Facial Clinical Evaluation Percent % 280 Mean Relative % Improvement (compared to baseline) 260 Week 12 PHA serum 240 220 200 Clarity Significantly improved at Weeks 6 and 12 from baseline (p<0.05) Total Skin Thickness (Plumping) Mean Relative % Improvement (compared to baseline) 12 * PHA Serum Percent % 9 6 Untreated 3 0 *Significantly increased skin thickness over untreated (p<0.05) Fine Lines Softened Before PHA Regimen Study 12 weeks After PHA Regimen Study – 12 weeks Smoother, brighter Before After PHA Benefits to Aging Skin • Anti-aging effects – Smoother, brighter complexion, reduced appearance of fine lines and wrinkles, increased clarity • Anti-oxidant/chelator • Moisturizing • Gentle enough for sensitive skin Jan Lephart Senior Director of Nu Skin Research and Development Tru Targeted Treatments Tru Targeted Treatments Biological Aging Mechanical Aging Environmental Aging NEW! Nu Skin Tru Face Revealing Gel Nu Skin Tru Face Revealing Gel • Addresses biological and environmental aging • Features patented polyhydroxy acid technology •Lactobionic Acid AND Gluconolactone • Extremely gentle yet powerful Nu Skin Tru Face Revealing Gel • Delivers powerful antioxidants • Chelates excess iron, reducing potential oxidative damage • Moisturizes, draws water to skin • Minimizes appearance of pore size • Reduces visible effects of photoaging • Improves skin texture and radiance Nu Skin Tru Face Revealing Gel • Helps restore youthful cell renewal • Reveals a smoother, softer complexion • Perfect for even sensitive, irritable skin Nu Skin Tru Face Line Corrector • Treats mechanical aging • Features pro-collagen peptide • Softens and improves the appearance of moderate to deep lines and wrinkles • Clinical study showed significant wrinkle improvement in 91% of participants Nu Skin Tru Face Skin Perfecting Gel • Combats environmental aging • Features Kelpadelie, a marine algae extract that is milder to skin than Retinol • Improves and maintains skin clarity and restores skin radiance Tru Targeted Treatments Tru Face Revealing Gel - Patented PHA Technology Tru Face Line Corrector - Pro Collagen Peptide Tru Face Skin Pefecting Gel - Kelpadelie Algae Transporting Your Skin Through Time