29-Oral_scientific_communication_2012

Oral communication

Katharina Alpers

Based on lectures: Indian-FETP, EPIET

Overview

– How to prepare

– the content

– the slides

– the speech

– How to deliver the presentation

Prepare the content

Ask details

• how much time do you have?

• is there time for discussion / questions?

• who are the other speakers? what will they present?

The SOCO

• Many presentations during the meeting

• Audience only remembers one thing from you

Think of one take-home message

Write down your SOCO in two or three lines

• easy to remember

• clear

• simple

• practical

Outline of your presentation for a 10 min presentation:

• Title (1 slide)

• Background (1 slide)

• Methods (2 slides, maximum 3)

• Results (3 slides)

• Limitations (1 slide)

• Conclusion (1 slide)

• Recommendations (1 slide)

• Acknowledgements (1 slide)

Focus on the SOCO

• Start by preparing the conclusions slide

• Prepare recommendations on the basis of conclusions

• Choose results supporting conclusions

• Explain methods to get the results

• Describe background

The slides

• Simple

• Structured

• Shorts / laconic

• Digital versus analog

Digital versus analog US pedestrians

Digital pedestrian Analog pedestrian

Pedestrian crossing

X = cross !

Analog pedestrians from around the world

Russia France Belgium

Burma

Spain Zimbabwe

"Rolling stones" from around the world

US France Italy

Germany Spain Ecuador

Design of the slides

– Clear Title

– Bullet points

Written text (‘digital’) visual reinforcement

– Tables, graphs, maps

Images (‘analog’) visual data

Avoid karaoke slides

We conducted a retrospective cohort survey including all people attending the visit of the park

A case was defined as a papular or papulo-vesicular pruritic rash, among participants, 12 hours or more after the exposition to seawater

Bullet points

Survey

• retrospective cohort

• all visitors to park

Case definition

• rash (papular or papulo-vesicular)

• > 12 hours after exposition

Text slides

Use keywords

Less than 12 lines

Maximum 5 words per line

Break line properly

Font

Prefer

Sans serif font

Bold type

Lower case letters

Good contrast

Avoid

Serif font

Normal type

UPPER CASE LETTERS

Poor contrast

Tables, graphs and maps

Simple

Self-explanatory

Title: what, who, where, when

Label the axes (graphs and maps)

Define abbreviations and symbols

Tables

One-variable table

Clinical symptoms among the cases of S. Typhimurium,

Oslo, Norway, May 1998

Symptoms

Diarrhoea

Fever

Headache

Joint pain

Muscle pain

54

35

12

4

4 n

Cases

%

100

65

22

7

7

Two-variable table

Distribution of the cases of S. Typhimurium-infection by age-group and sex

Age group (yrs)

0 - 9

10 - 19

20 - 29

30 - 39

40 - 49

50 - 59

60 - 69

70 -

Total

Male

7

5

5

2

24

0

2

1

2

Sex

Female

5

5

5

4

30

3

1

4

3

Total

6

54

3

3

5

5

12

10

10

Cohort study

Fish consumption, attack rate (AR) and relative risk (RR) of gastrointestinal illness among customers at Uncle Mike's

Fish & Chips, Cambridge, October 1, 2000

Ate fish

Did not eat fish

Ill

42

5

Total

58

64

AR/100

72

RR (95% CI)

9.3 (3.9-22)

8

Case-control study

Gastrointestinal illness and fish consumtion among customers at

« Uncle Mike’s Fish and Chips », Cambridge, October 1, 2000

Ate fish

Did not eat fish

Total

Cases Controls

34

8

42

20

62

82

Total

54

70

124

OR (IC 95%)

13 (5.3-33.0)

Ref

Graphs

MSM P&S Syphilis Cases by Hal-Year Interval

California, 2000-2002

300

250

200

150

100

50

0

Grouped bar chart

Percent

40

35

30

25

20

15

10

5

0

<16

Age and sex distribution of STI patients,

Germany Jan 2003-Jun 2005

Male

Female

16-20 21-25 26-30

Age group in years

31-35 35+

Line graph

Cases of X disease in a Country, 1995-2000

Cases per 100.000

90

80

70

60

50

40

30

20

10

0

1955 1960 1965 1970 1975 1980

Year

1985 1990 1995 2000

Cases and deaths

Cases and deaths of X disease in a Country, 1995-2000

Cases and Deaths

90 per 100.000

80

70

60

50

40

30

20

10

0

1955 1960 1965 1970 1975

Year

1980 1985 1990 1995

Cases

Deaths

2000

Semi log scale

Cases and deaths of X disease in a Country, 1995-2000

Cases and death per

100.000

100,000

10,000

1,000

Cases

Deaths

0,100

0,010

0,001

1955 1960 1965 1970

N.B.: data from 1997 for mortality are missing

1975 1980

Year

1985 1990 1995 2000

“Epicurve”

Cases of salmonellosis (n=65) by date and time of onset of illness. Hospital A, Dublin, August 2006

15 cases

14

8

7

6

5

4

13

12

11

10

9

3

2

1

0

1 case patient

1 case staff member

00061218000612180006121800061218-

27 August 30 August 28 August 29 August

Date and time of onset

90

80

70

60

50

40

30

20

10

0

What’s “wrong” here?

Cases of meningococcal disease in Dublin by serogroup

B C Y

Serogroup

W Unknown

90

80

70

60

50

40

30

20

10

0

Cases of meningococcal disease in Dublin by serogroup

B C Y

Serogroup

W Unknown

90

80

70

60

50

40

30

20

10

0

Cases of meningococcal disease in Dublin by serogroup, 2011

B C Y W Unknown

Serogroup

 Safe ink!

90

80

70

60

50

40

30

20

10

0

Cases of meningococcal disease in Dublin by serogroup, 2011

B C Y W Unknown

Serogroup

 Safe ink!

Maps

AIDS Annual Rates per 100,000 Population for Cases Reported

May 1990 through April 1991

3.5

11.5

10.2

24.4

2.2

18.1

4.4

6.8

3.0

15.5

2.4

12.5

7.7

0.9

4.9

1.1

3.6

5.7

6.7

19.3

3.7

6.7

2.4

11.7

10.1

4.8

5.0

6.0

9.9

2.6

11.1

43.2

8.6

7.2

10.3

7.2 20.2

9.1

7.4

16.2

33.2

Maine 4.6

NH 4.6

VT 3.6

Mass 15.0

Conn 14.9

NJ 31.3

Del

MD

12.9

21.2

DC 117.2

0-5.9

6-11.9

12-19.9

20+

Legend (rate per 100,000)

Maps – example

AIDS Annual Incidences per 100,000 Population for Cases

Reported May 1990 through April 1991

Incidence per 100,000 population

0.0-5.9

6.0-11.9

12.0-19.9

> 20.0

Brightness

Quantitative

Colours

Hue

Qualitative

Prepare a script

• Necessary to most speakers

• beginners

• non-native speakers

• Decreases sources of uncertainty

• Reassures you

• Allows precise timing

• Facilitates coaching

“lecture notes”

• In the presentation software

• Copy the content of your slide into the lecture notes

• Edit to make full sentences

• Add “off” comments:

– “Use pointer”

– “Pause”

• Use large fonts (e.g., size 16)

The script

Prepare the speech

– Practice on your own

– Walk through your text

• is the sequence logical?

• is all relevant information there?

• remove redundant information

• avoid very technical details and jargon

– Watch time, pace and clarity

– Practice with critical colleagues

 Does our message come across?

Delivering the presentation

– Day D

• Get prepared rest, healthy distraction no stimulating substance, no beta-blocker arrive early, explore the facilities

• Your look feel comfortable, be yourself but dress formal don ´t distract the audience with your «look»

Delivering the presentation

– Time T

• Nerves: normal, good stimulant

• Going on stage memorise the first sentence install your material, look around set micro to feel comfortable

O n stage

• Stand upright

• Mind your pace of speech

• Mind your volume

• Make eye contact

• Interact with audience

• Refer to slide

• Finish on time

Avoid

• Hands in pockets, tics

• Unnecessary movements

• If you tremble, minimize the use of the pointer

• Overcrowded slides

• Apologies

Prepare for Questions and Answers

– Practise with you colleagues

– Think of possible questions

– Prepare short answers

– Prepare two or three more slides

Questions and answers

– Listen

– Write (may be more than one)

– Thank the person for asking the question

– Answer briefly and precisely

– Avoid being defensive

Challenging questions

Do not panic!

• acknowledge: “ This is a valid point”

• sympathize: “ This is a point that needed to be raised”

• respond: “ I am now going to clarify”

• Ask for the audience’s opinion

my SOCO …

When communicating the results of your investigation

• Adapt the content to the audience

• Concentrate on only one message

• Include only the elements to support your message

• Use your visual aids as aids

• Prepare in advance

• your presentation

• Possible questions

Thank you very much for your attention

Did my message come across?