Seungwon Noh
(Apr. 09. 2012)
LCC’s Characteristics
Single Aircraft type or
Single family of aircraft
Point-to-point ticketing, no connecting hubs
No labor unions, Lower wage rates
Single cabin service, no premium class
No seat assignments
Reduced frills for on-board service
No frequent-flyer loyalty program
Avoid global distribution systems
US Airways
• Changing fleets to Airbus
X
• Operate 3 hubs (Charlotte, Philadelphia,
Phoenix) and 1 focus city (Washington D.C.)
• Low wage rates
X • Provide different class seats
X • Assign seats
• No free meals
X • Have mileage program
X • Use GDS
US Airways was a Network Legacy Carrier from the beginning.
Try to be a LCC, but have other factors to incur cost a lot.
US Airways has strong hub & spoke network.
US Airways Express operates spoke network with contract.
RPMs (Revenue Passenger Miles)
Number of passenger-miles transported
ASMs (Available Seat Miles)
Number of seat-miles transported
RASM (Revenue per ASM)
Revenue received for each available seat mile
Total Revenue / ASMs
CASM (Cost per ASM)
Cost to operate each available seat mile
Total Operating Cost / ASMs
Yield
Average fare paid by passenger per mile flown
Total Revenue / RPMs
PRASM (Passenger RASM)
Passenger revenue received for each available seat mile
Passenger Revenue / ASMs
Fuel consumed
Number of gallons of fuel consumed
Fuel Costs per ASM
Fuel cost to operate each available seat mile
Total Fuel Cost / ASMs
Non-Fuel Costs per ASM
Non-fuel cost to operate each available seat mile
(Total Operating Cost – Fuel Cost) / ASMs
Similar trend in ASM and RPM
Decrease in 2001 (due to Sep. 11)
Significant changes in 2005 (Bankruptcy and Merge with America West)
L/F increased with seasonal fluctuation
(Millions)
35 000
30 000
25 000
20 000
15 000
10 000
5 000
-
Airline Traffic, Output and Performance
ASM RPM L/F
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3
2001 2002 2003 2004 2005 2006 2007 2008 2009
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Changes by the merging in revenue and expense trend
Increase after decrease
Significant decrease of revenue in 2001 (Sep. 11)
Remarkable increase of expense in 2008 (Fuel price)
Loss followed by profit after the merging
(Millions)
$5 000
Total Operating Revenue & Expense
Total Operating Revnues Total Operating Expenses Income (Loss) Before Taxes
$4 000
$3 000
$2 000
$1 000
$-
$(1 000)
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3
2001 2002 2003 2004 2005 2006 2007 2008 2009
$(2 000)
Similar trends with total revenue and expense
Increase after decrease
Decrease of RASM, Yield, PRASM in 2001 (Sep. 11)
Big increase of CASM in 2008 (Fuel price)
Increase in profitability after merging
(Cents)
19,00
RASM
Operating Revenue & Cost per output
CASM Yield per RPM PRASM
17,00
15,00
13,00
11,00
9,00
7,00
5,00
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3
2001 2002 2003 2004 2005 2006 2007 2008 2009
Expenditure on fuel increase
Significant increase in 2005 (merging) and 2008 (increase of fuel price)
Big difference by the merging in fuel consumption
Consume fuel 3 times more than before merging
(Millions)
$4 000
$3 000
Fuel & Non-fuel Operating Expense
Aircraft Fuel Operating Expense Non-Fuel Operating Expense Fuel Consumed
(Gallons in Million)
400
300
$2 000
$1 000
$-
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3
2001 2002 2003 2004 2005 2006 2007 2008 2009
0
200
100
Significant increase of jet fuel price
Reached at $3.50 per gallon in 2008
Gradual increase in fuel expense per ASM
Decrease of non-fuel expense
(Cents)
20,00
16,00
12,00
8,00
4,00
0,00
Unit Fuel & Non-fuel Operating Expense
Aircraft Fuel Expense per ASM Non-Fuel Operating Expense per ASM Average Jet Fuel Price
(Per Gallon)
$4,00
$3,50
$3,00
$2,50
$2,00
$1,50
$1,00
$0,50
$-
1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3
2001 2002 2003 2004 2005 2006 2007 2008 2009
Airline Expenses
Proportion of fuel expense to total expense highly depends on fuel price.
Constant
Fuel Price
Coefficient
.048
.114
t-statics Significant Level Adjusted R 2
4.207
.000
0.898
17.058
.000
As fuel price increases, total operating expenses increases.
Airline Finance
The higher fuel price, the worse airline finance.
Airline Network Structure
No direct effects of fuel price
US Airways is considered a NLC.
Strong Hub & Spoke Network, High Operating Cost
US Airways experienced three big changes of Operating
Cost and Productivity between 2001 and 2009.
Traffic, Output and Revenue decreased in 2001 due to Sep. 11.
Most significant decrease and increase of all data in 2005
(Bankrupt and Merge with America West)
Big jump of Fuel prices in 2008
Fuel Prices affect the airline’s operating expenses and finance significantly.