Konserni RTL-Trafo
Wladimir Ilivitzky
Toimitusjohtaja
Toukokussa 2012
Aiheet
o RTL-Trafo konserni
o Rajan ylittävä hallintasysteemi
o Tuotteet
o Tuotantomme Viipurissa
o Joitakin tavoitteita
o Haasteet
The Concern RTL - Trafo
o The mother company Russia Trading Ltd Oy in
Helsinki, Finland
o The daughter company ZAO Trafo in Vyborg, Russia
o The turnover of the concern RTL – Трафо was
around 6.0 M€ in 2011 of which 50% is sold in
Russia.
S:t Petersburg - with 500 000 cars
produced annually
Moscow
Logistics
50 km
Production
Order control
Sourcing
Sales Office
Internet VPN
RTL – TRAFO is a Finnish concern with production
facilites in Russia tied together over the internet in
a unified ERP system
Imatra
The Internet
Logistics
3 work stations
VPN connection
over the Internet
Vyborg
Helsinki
Order Control
7 work stations
Production
50 work
stations
Integrated System
Products and markets
Transformers
Inductive Components
EMC/EMI Filters
o Transformers, main product line since 1994 supplied mainly
to power supply producers in several European countries
o Rapid growth in Russia, 35% of total volume in 2011
o Line of Standard Filters to complement the product basket of
ECM/EMI filter producers
o Line of high voltage transformers and power supply units for
medical purposes
Inductive components
Stators for Electric Motors
o Since 2007
o Deliveries to ABB
business unit
Machines production
plant in Helsinki.
o Around 500 stators
per year
o 25% of concern
business volume
Production Facilities in Russia
ЗАО «ТРАФО» - ZAO TRAFO
Trafo
Трафо
o ZAO Trafo is the production unit in Russia of the concern.
o The company was established 1994 in Vyborg, Russia
o Trafo employs 200 persons producing electric components
and machine stators
o Trafo sells around 50% of its production on the Russian
market and the rest in europe through Russia Trading.
Markkinoita, tavoitteita
Car Sales in Russia in 2011
o A total of 2.65 million new
cars sold in Russia in 2011
o Sales up 39% from 2010
o Every fifth sold car produced
by Lada Avtovaz
o Chevrolet sales up 49%
o 9 of the 10 most popular
cars are made or assembled
in Russia
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
Car model
Lada Kalina
Lada Priora
Lada Samara
Lada 2014/2105/2107
Hyundai Solaris
Ford Focus
Renault Logan
Lada 4x4
Daewoo Nexia
Chevrolet Niva
VW Polo
Kia Rio
Opel Astra
Renault Sandero
Chevrolet Lacetti
Skoda Octavia A5
Daewoo Matiz
Chevrolet Cruze
Nissan Qashqai
Kia Cee'd
Sales 2011 (cars) change
142,931
31%
138,697
11%
122,473
16%
112,522
-19%
97,243
-%
82,457
23%
81,909
30%
60,738
36%
54,567
24%
54,425
54%
52,100
400%
49,858
71%
48,030
58%
45,694
138%
42,100
32%
41,130
125%
38,211
25%
37,710
100%
35,231
64%
28,868
8%
Source: Finnish-Russian Chamber of Commerce
Russian Automotive Market News
Car Producers
o Nissan-Renault to own 50% of Lada
Avtovaz
o Lada producer searching for foreign
component supplier
o Scania started truck factory in St
Petersburg
o Fiat may open car factory in St
Petersburg, planned 120 000 cars
o Suzuki to start factory in St
Petersburg, investment M$125
o GM tripled investments in St
Petersburg
o Ford Sollers produced the 500 000th
car
Component Suppliers
o 38 component producers
participate in assembly programs,
24.1.2012
o Spanish component producer to
establish in St Petersburg
o Concentration of component
producers to St Petersburg –
3 000 employees
o Seven Hyundai component
producers to St Petersburg
o Magna to organise buffers in
Kaluga and St Petersburg
o English chassisproducer to St
Petersburg
Automotive subsuppliers
By January 2012 a total of 38
parts producers have signed
an agreement to participate in
the Russian automotive
assembly program
Letters of intent have been
signed by a total of 178
producers.
Parts production investment
agreements have to be
concluded by the end of 2013
Information taken from the the
international WTO-negotiation
work group report
Notable foreign parts producers
participating in the investment
program:
• Faurecia
(Petersburg, Kaluga)
• Hyundai Mobis
(Petersburg)
• Toyota Boshoku
(Petersburg)
• Asahi Glass
(Nizhny Novgorod)
• BASF
(Moscow)
• Continental
(Kaluga)
• Delphi
(Samara)
• Johnson controls (Petersburg, Toljatti)
• Robert Bosch
(Saratov)
• Magna (Petersburg,
Nizhny Novgorod, Kaluga)
Targeted Products and
Markets 1/3
o Pneumatic automation equipment and Pneumatic
automotive equipment of a leading European producer
to be sold in the Russian market
o Sales, marketing, distribution, logistics, assembly in
Russia and post sales maintenance is to be worked out
together with the representation of Univer in Finland
Targeted Products and
Markets 2/3
o Electronic components of automotive industry
manufacturers to be sold to subsuppliers of car
producers in Russia
o Subsuppliers of car producers in Russia to be
approached together with KUK Coils, Appenzell,
in Russia and other countries.
Targeted Products and
Markets 3/3
o From March 2013 a requirement for EMC-filters in
electric devices, similar to the EU-standard will come in
force in Russia
o EMC-filters and advanced UPS equipment to be sold
through Power Supply Producers in Russia in
cooperation with European producers currently
buying components from us
Pienyrittäjän Haasteet
 Ongelmat ovat kotimaassa, ei Venäjällä
 Venäjäntoiminta määrittää johdon aikataulut, on
irroittauduttava päivittäisestä kotimaan toiminnasta
 On sisäistettävä, että venäläiset eivät aio muuttua
suomalaisiksi
 On pakko löytää ”kavereita” paikan päältä,
luottaa heihin ja muistaa heidän etunsa
Contact Information
IB Russia Trading Ltd Oy
Sirrikuja 4 C
00940 Helsinki, Finland
ЗАО «Трафо»
Улица Данилова 15
188800 Выборг, Россия
Telephone
Fax
Telephone +7 81378 25011
Fax
+7 81378 23074
+358 207 415300
+358 207 415348
management@russtradeib.fi
name.surname@russtradeib.fi
Home site: www.russtradeib.fi
E-mail:
VAT no:
DUNS no
Reg. No: ИНН 4704008846
DUNS no: 354488277
E-mail:
FI08789149
539840645
info@trafo.ru
name.surname@trafo.ru
Home site: www.trafo.ru