Presentation to
TEACHING & LEARNING COMMITTEE
2010 International Student Barometer &
Student Barometer
Management Summary ISB
Overall satisfaction at UQ remains high (89%) – ranked in top 5 in
Australia
Excellent response 38%
Current students main marketing asset (28% recommend - up
2%)
Postgraduate population particularly supportive –( HDR 89%)
Attracting students - diverse range of markets – reliance on
China, Malaysia, Singapore
Large UG sample – growth at PGT/HDR?
Diverse range of subjects – spread the risk
UQ reputation continues to be a major decision-making factor word of mouth promotion, staff, students, alumni, parents – core
marketing efforts
Management Summary ISB
Less reliant on agents than competition
Application processes are slow– especially for HDR
(manage expectations)
10% student sample looking for further study –
opportunity?
Strengths – safety; good place to be; library; learning
technologies
Weaknesses – Host friends; employability/careers; faith
provision; cost
Arrival Satisfaction
Arrival satisfaction – element year on year comparison (International Students)
3.5
Entry 2009
3.1
Entry 2010
4: Very
3.3
2.7
2.5
2.3
1: Very dissatisfied
satisfied
2.9
Arrival Satisfaction
Arrival satisfaction – element year on year comparison (International Students)
3.5
Entry 2008
3.3
3.1
Entry 2010
4: Very
Entry 2009
2.7
2.5
2.3
1: Very dissatisfied
satisfied
2.9
Matrix
Elements in the top
right quadrant are
important to students
and perform well.
Those in the bottom
right quadrant are
important, but do not
perform well and
should be improved.
Elements in the top
and bottom left
quadrants are of
lower priority. These
elements should be
reviewed and
monitored to ensure
that we focus on the
most important issues
for students.
Institution Satisfaction
APPENDIX
MONITOR
MAINTAIN
REVIEW
IMPROVE
Institution Importance
Learning Matrix
Learning Matrix (International Students)
Library
Institution Satisfaction
The learning
matrix shows the
Institution
performance
(average student
satisfaction)
against how
important that
element is for its
students (average
student
importance).
Expert lecturers
Technology
Learning spaces
Academics' EnglishCourse content
Research
Good teachers
Flexibility
Assessment
Learning support
Multicultural
Performance feedback
Language support
Opportunities to teach
Employability
Careers advice
Work experience
Institution Importance
Learning Satisfaction
Learning satisfaction – element year on year comparison (International Students)
Entry 2009
3.4
3.2
4: Very
Entry 2010
2.8
2.6
2.4
1: Very dissatisfied
satisfied
3.0
Learning Satisfaction
Learning satisfaction – element year on year comparison (International Students)
Entry 2008
Entry 2009
Entry 2010
3.2
4: Very
3.4
2.8
2.6
2.4
1: Very dissatisfied
satisfied
3.0
Benchmarking – Learning Satisfaction
Learning satisfaction Institution Overall (% satisfied - International Students)
61 - 72
73 - 74 75 - 76 77 - 78 79 - 80 81 - 82 83 - 84 85 - 86 87 - 88 89 - 90 91 - 92 93 - 94 95 - 96
Learning Overall
AEG
Academics' English
Assessment
Careers advice
A – Arts
B – Sci
C – SBS
D – Health
E – NRAVS
F – EAIT
G – BEL
D
@EACGBF
EG
@
@BE
AFG
D
AG
@B
CE
E
CG
Learning spaces
Learning support
@CDG
F
B
E
AG
@D
CF
A
@
E
D
B
F
F
D
@A
EG
BC
B
FG
Library
Multicultural
CF
D
F
@A
BG
CE
@
DE
BC
F
BG
@E
CD
AF
CF
@AB
G
E
B
BF
B
@A
AG
@
@CDEG
CD
C
D
E
Research
Technology
C
A
E
FDE
CDF
DF
Good teachers
Performance feedback
B
A
Flexibility
Opportunities to teach
A
@ABEG
Expert lecturers
Language support
@ = Institution
B
D
Course content
Employability
@CDF
D
@
ABCFG
ABC = Faculty
10
Living Matrix
Living Matrix (International Students)
Safety
Similar friends
Institution Satisfaction
The Living
Matrix shows the
Institution
performance
(average student
satisfaction)
against how
important that
element is for its
students (average
student
importance).
Good place to be
Accommodation
Eco-friendly attitude quality
Worship facilities
Other friends
Transport links uni
Transport links
Social facilities
Internet access
Host culture
Sport facilities
Social activities
Visa advice
Good contacts
Host friends
Financial support
Accommodation cost
Living cost
Earning money
Institution Importance
Living Satisfaction
APPENIX
Living satisfaction – element year on year comparison (International Students)
Entry 2009
3.2
Entry 2010
4: Very
3.4
2.8
2.6
2.4
1: Very dissatisfied
satisfied
3.0
Living Satisfaction
APPENIX
Living satisfaction – element year on year comparison (International Students)
Entry 2008
Entry 2009
Entry 2010
3.2
4: Very
3.4
2.8
2.6
2.4
1: Very dissatisfied
satisfied
3.0
Support Matrix
Support Matrix (International Students)
The Support
Matrix shows the
Institution
performance
(average student
satisfaction)
against the
Institution usage
(average student
usage).
Institution Satisfaction
Disability Support
Health Care
Counselling Service
Graduate School
Student Services
IT & System Support
UQ International
UQ Union
Uni Clubs/Societies
Residential Welfare
Finance & Business
Accom. Services
Serv.
Multi-faith Chaplaincy
Career Advisory Serv.
Institution Usage
Catering
Support Satisfaction
Support satisfaction – element year on year comparison (International Students)
3.5
Entry 2009
3.4
3.3
3.2
4: Very
Entry 2010
3.1
2.9
2.8
2.7
2.6
2.5
1: Very dissatisfied
satisfied
3.0
Support Satisfaction
Support satisfaction – element year on year comparison (International Students)
3.4
Entry 2008
Entry 2009
Entry 2010
3.3
3.2
4: Very
3.5
3.1
2.9
2.8
2.7
2.6
2.5
1: Very dissatisfied
satisfied
3.0
Management Summary SB
Overall satisfaction at UQ is high (92%) Good response 23% - above Aus benchmark
Current students main marketing asset (37%
recommend)
word of mouth promotion - staff, students, alumni, parents
– core marketing efforts
UG & PG (course work) application processes working well
– issue with satisfaction at HDR
Strengths – safety, good place to be, sports facilities; halls
welfare, university orientation
Employability/work experience/ careers advice; living costs;
Graduate School support; welcome and meeting staff
Learning Matrix
Learning Matrix (Domestic Students)
Expert lecturers
Library
Institution Satisfaction
The learning
matrix shows the
Institution
performance
(average student
satisfaction)
against how
important that
element is for its
students (average
student
importance).
Technology
Research
Multicultural
Academics' English
Course content
Good teachers
Learning spaces
Flexibility
Assessment
Learning support
Employability
Performance feedback
Opportunities to teach
Work experience
Careers advice
Institution Importance
Living Matrix
Living Matrix (Domestic Students)
Safety
Accommodation
quality
Institution Satisfaction
The Living
Matrix shows the
Institution
performance
(average student
satisfaction)
against how
important that
element is for its
students (average
student
importance).
Internet access
Good place to be
Host friends
Sport facilities
Other friends
Social facilities
Eco-friendly attitude
Worship facilities
Social activities
Transport links
Transport links uni
Accommodation cost
Good contacts
Financial support
Earning money
Living cost
Institution Importance
Support Matrix
Support Matrix (Domestic Students)
Disability Support
Institution Satisfaction
The Support
Matrix shows the
Institution
performance
(average student
satisfaction)
against the
Institution usage
(average student
usage).
Residential Welfare
Health Care
Clubs/societies
Accommodation
Office
UQ Union
Student Advisory
Multi-faith Chaplaincy
Catering
Counselling
IT Support
Finance Office
Graduate School
Careers Service
Institution Usage