2014SITARideSharingv2

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Commercial Ride
Sharing
“Is There An Insurance App
For That???”
Your Panelists:
• Shannon Kelly
– Regional VP West, Farmers
Insurance/21st Century
• Joe Thesing
– VP State Affairs, NAMIC
• Armand Feliciano, ACIC
– VP California Government Affairs
• Kara Cross
– General Counsel, PIFC
• Carole Walker
– Executive Director, RMIIA
Commercial Ride Sharing
101
What it is…What we need to fix…
TNC’s BOOMING BUSINESS
How it works: Indicate your location with a mobile app. The nearest driver
picks you up. It’s a cashless transaction with everything charged via the net
to your credit card on file.
Offers simple rideshare services with a
signature pink mustache.
•20X annual revenue growth
•Est. $100 million in revenue
•100,000+ users in 2013
Operating
since 2012
Offers black car service and simple rideshare with its
UberX brand. Available in 100 US cities and 44 countries.
Operating
since 2011
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Est. $1 billion in revenue
Est. 41 million rides in 2013
2011 valuation: $300 million
2014 valuation: $18.2 billion
*** At last estimate, Uber and Lyft had more than 70,000 drivers across the U.S.
Insurance Legislative Issues
• TNC Driver Disclosure
• Bright line between PPA and Commercial Exposure
Period (App on/App off)
– Three key time periods/situations:
• Period 1: “app on, no match” – time period where a driver
has made him or herself available for hire, but has not yet
been “matched” to a passenger in need of a ride
• Period 2: “match accepted to passenger pick-up” – time
period from when a driver receives notice on a smart
phone of a nearby passenger in need of a ride until the
passenger enters the vehicle.
• Period 3: “passenger in the car to when passenger has
safely exited the vehicle”
Insurance Legislative Issues
• TNC Excess vs. Primary Coverage
• TNC Insurance Duty to Defend
• PPA carrier ability to introduce/maintain
exclusions
• Flexibility for TNCs to Fulfill Insurance
Requirements
• Other Coverage: UM/UIM, PD, Comp,
Collision
• Access to Basic Claims Data and TNC
Vehicle Use
Key Players
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Ridesharing Companies (Uber & Lyft)
Cabbies
Insurance Industry
Trial Attorneys
State Legislature
Public Utilities Commission
Local government
Governor’s office
Federal officials
Tech Players (ie, Google)
The Media
Celebrities
Strategies to Consider
• Who should take the lead?
–Insurers
–Taxis
–Ridesharing Companies
• Coalitions?
-Insurers and Taxis
-Insurers and Trial Lawyers
-Others
In The News…
Ride Share Reality Show
• Armand Feliciano
– Uberx/Lyft
• Joe Thesing
– Legislator
• Shannon Kelly
– Insurance Company
• Kara Cross
– Insurance Trade
• Carole Walker
– Reporter
Steering Through
Lobbying &
Communications
Strategies
What Worked, What Didn’t, Why It’s Not One-Size-Fit’s All!
Waging War
CO Earned/Paid Media,
Grassroots, Lobbying,
Social Media, Coalitions…
KEEP uberX MOVING
IN COLORADO!
Hey Carole,
Colorado is a hotbed for innovation, a
top destination for Millennials, and a
national leader for entrepreneurship
because of our culture and elected
leaders who embrace progress (and of
course our mountains!).
UberX is one of those recent
innovations; now it needs your help.
SIGN THE PETITION & TELL YOUR
LEGISLATOR TO SAVE uberX
The insurance and taxi lobbies will continue to use fear
mongering scare tactics to fight uberX. Now is the time to take
action - SIGN THE PETITION and let your voice be heard! With
the help of the riding public, we will save thousands of jobs,
provide more transportation options, and keep Colorado
moving forward.
Uber On,
Team Uber Denver
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CA: Battleground State
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Questions????
SITA Group Discussion
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