Embark Advisors Private Limited
Project Sheets
Strategic advisory to Metro Vision Group for its land
bank
Client:
Metro
Vision
Infra
Developers Ltd., Satna
Brief:
Client
has
several
strategically located land
parcels, totaling over
100 acres, along NH-75
in Satna (MP). This
cement hub of central
India is experiencing a
heightened activity in
real estate development.
Sahara City Homes has
started marketing 100
acre township, which
has been well received.
Our client wish to
leverage this opportunity
by responding to it under
professional
advisory
and setting up JVs for its
land parcels.
Range of services:
 Assessment of macro
market scenario of
Satna.
 Valuation of land
parcels.
 Competition bench
marking and analysis
 Product mix
development for each
land parcel.
 Project structuring for
each parcels and
combinations.
 Development of
marketing strategy
and PIM.
 Deal presentations to
prospective builders.
 Site visits and
negotiations.
Research on Real Estate Market for EWS/LIG
Housing, Delhi
Client: National Resource
Centre (at SPA, New Delhi)
of Ministry of Housing and
Urban Poverty Alleviation,
GoI.
National Resource Centre
Of Ministry of housing and Poverty
Alleviation, Govt. of India
Project Brief:
EWS housing markets has
become a hot bed for
investor
play
due
to
opportunity and low cost of
entry. The free market of
EWS has allowed trading
and speculation in this
housing segment making it
unaffordable to the target
audience. This is resulting
in continuing shortage of
EWS housing stock, making
situation worst for Delhi.
This study focuses on
identifying the issues and
challenges of this market
and ways & means to
address them.
Range of services:
 Existing market
practices in EWS
housing segment.
 Assessment of
bottlenecks and
market expectations
for this EWS
segments
 Role of investors and
developers in EWS
market.
 Transaction practices
and its impact on
housing market.
 Assessment of
quality of EWS
habitat and housing.
 Suggestions to for
policy towards EWS
housing.
Research on Rental Housing Options for Urban Poor
in Delhi
Client:
National
Resource Centre (at
SPA, New Delhi) of
Ministry of Housing and
Urban
Poverty
Alleviation, GoI.
Project Brief:
Embark Advisors has
been appointed to carry
out this critical research
on EWS rental housing
options which is being
studied by Ministry for the
first time in order to
understand the issues
and challenges of this
housing segment. The
outcome of this study
shall be input in policy
towards EWS housing.
National Resource Centre
Of Ministry of housing and Poverty
Alleviation, Govt. of India
Range of services:
 Review of existing
framework for EWS
housing.
 Study of identified
EWS micro markets
and review of RE
market trends.
 Assessment of
bottlenecks and
market expectations
for EWS housing.
 Study of role of
investors and private
developers in EWS
housing.
 Comparative analysis
of identified EWS
micro markets
 Observations and
Suggestions
Valuation of commercial properties at four cities in
India
Client:
Johnson Controls India
Pvt. Ltd.
Title:
Capital Valuation of
commercial office
premises of SITA India
Project Brief:
SITA is a MNC which
has captive business of
transport
communication and IT
solution for aviation
industry across the
world. The assignment
was to value self
occupied
office
premises of SITA India
in Pune, Vadodara,
Goa and Jaipur from
capital
value
standpoint.
Range of services:
 Site inspection and
condition assessment.
 Positioning of property in
commercial office
market.
 Commercial property
market demand supply
analysis.
 Competition bench
marking and analysis
 Property SWOT
 Transaction history in
micro-market and its
benchmarking with said
property.
 Assessment of value
based on sales
comparison.
Feasibility study of Family Entertainment Centre at
Bhopal
Client:
Aakriti Dwellings Pvt.
Ltd.
Title:
Feasibility Study of
Family Entertainment
Centre (FEC) at Aakriti
Eco City, Bhopal
Project Brief:
Client has developed a
40 acre township Aakriti
Eco City in growth
direction of Bhopal.
Client
intends
to
develop FEC within this
project and sought our
professional advise on
technical and financial
feasibility of FEC. It
was important since
competition has already
taken lead in retail
projects
and
large
investment is at stake.
Range of services:
 Assessment of macro
market scenario in
Bhopal.
 Primary and Secondary
questionnaire based
surveys to ascertain the
local demand and
preferences.
 Competition bench
marking and analysis
 Development of product
mix for FEC.
 Project costing and
pricing
 Financial Modeling and
sensitivity analysis
 Development
recommendations
 Marketing
recommendations.
Study on Financial Feasibility of planning norms for
low income housing /slums
Title: Study on Financial
Feasibility of planning norms
for low income housing
/slums.
National Resource Centre
Of Ministry of Housing and Poverty
Alleviation, Govt. of India
Client: National Resource
Centre (at SPA, New Delhi)
of Ministry of Housing and
Urban Poverty Alleviation,
GoI.
Project Brief:
Embark Advisors has been
appointed for this critical
market analysis of planning
norms and to test is
effectiveness is faster stock
addition for EWS housing.
The NRC expects us to
make concrete proposals
for amendment in planning
norms so that private sector
can be attracted towards
EWS
housing
thereby
helping achieve the targets
of Rajiv Awas Yojana. This
study is being conducted for
Mumbai, Indore, Raipur and
Jhnasi.
Range of services:
 Review of existing
framework for
planning norms fro
EWS housing.
 Assessment of
bottlenecks and
market expectations
for this EWS
segments.
 Suggest viable
changes and
alternates.
 Financial Modeling
and sensitivity
analysis for alternate
scenario of planning
norms to show its
effectiveness.
 Recommendations
Impact assessment of NREGA on sustainable asset
creation and livelihood
Title: Impact Assessment of Range of services:
 Review the program
NREGA on Sustainable
Asset Creation and livelihood implementation and
planning framework
for NREGA.
Client: UNDP - Ministry of
 Review of asset
Rural Development, GoI.
creation till now, its
quality, long-term
Project Brief:
value and process of
Embark
Advisors
and
selection of work
IDYWC has been appointed  Creation of
for impact assessment of
assessment tool for
quality and sustainability of
the village
assets being created under
community.
NREGA program and its
impact on livelihood in short  Valuation of asset
vis-à-vis investment.
and medium term. This
study is being conducted in  Qualitative
assessment of
two states i.e. Madhya
Pradesh and Rajasthan.
improvement in life of
Four districts has been
households.
selected which are under  Recommendations
NREGA since beginning.
UNDP - Ministry of Rural Development,
Govt. of India
Strategic Advisory on growth opportunities, market
dynamics and deal structuring
Client:
The
Surendra
Constructions, Bilaspur.
Title: Strategic Advisory on
growth opportunities, market
dynamics and deal
structuring
Project Brief:
The client is an emerging
construction
company
which is under operations
for last six years. The
company is now entering
other segments of real
estate business and needs
judicious use of capital,
selection of projects and
expansion
strategy
to
survive the competition and
achieve desired growth.
Embark Advisors is working
with the client as its strategy
team on retainer basis for
twelve months.
Range of services:
 Review the existing
business portfolio
and land assets
 Undertake market
analysis of each of
land parcels and
design a product mix
for them.
 Competition scan in
Bilaspur for next ten
years.
 Asset allocation for
different asset
classes and detailed
execution strategy.
 Portfolio valuation
and strategy for PE
investment at entity
level.
 Advisory on case to
case basis on various
business issues.