中東暨印度市場我見
杜富漢高專
外貿協會市場拓展處亞太組
Asia and Pacific Section
Market Development Department
Tel:886-2-2725-5200 ext 1589
Fax:886-2-2757-6335
E-mail: tufuhan@taitra.org.tw
海外展團訊息： http://mk.taiwantrade.com.tw
台灣經貿網： http://taiwantrade.com.tw

全球戰略
－
中東暨印度市場的位置
全球產業鍊：研發、製造、原材料、零組件、行銷、財務 …
外貿版圖：
出口比重：
13th 印度 （ 1.3% ）
17th 阿聯 （ 0.5% ）
18th 沙烏地（ 0.4% ）
19th 科威特（ 0.1% ）
進口比重：
5th 沙烏地（ 4.7% ）
10th 科威特（ 2.4% ）
11th 阿聯 （ 1.4% ）
13th 印度 （ 1.1% ）
總貿易額比重：
8th 沙烏地（ 2.4% ）
15th 印度 （ 1.2% ）
16th 科威特（ 1.2% ）
18th 阿聯 （ 1.0% ）

中東地區及印度總經一覽
國家
人口
（萬）
GDP
（萬美元）
國民平均所得
（美元）
黎巴嫩
卡達
葉門
巴林
伊拉克
阿聯大公國
沙烏地
伊朗
以色列
約旦
敘利亞
科威特
阿曼
598
2,176
269
287
480
2,540
7,420
750
401
833
2,286
729
2,895
23,130,000
36,920,000
35,892,000
19,470,000
2,297,000
5,499,000
14,570,000
5,290,000
3,304,000
9,254,000
262,400
1,396,00
701
13,100
121,400
2,500
38,400
3,600
42,000
20,300
11,491
26,200
5,300
4,600
54,100
23,900
進口金額
（萬美元）
33,700,000
11,513,400
5,715,900
47,300,000
1,411,510
13,100,000
20,800,000
18,400,000
1,657,000
20,870,000
7,120,000
10,370,000
55,.400,000
我國出口金額
（萬美元）
101,798
67,415
57,135
54,400
18,257
17,714
14,688
7,654
7,507
6,888
3,591
2,609
957
出口金額
（萬美元）
17,400,000
31,342,400
6,999,800
4,770,000
638,380
1,013,000
4,977,000
2,930,000
419,000
37,430,000
5,550,000
12,500,000
38,000,000
我國進口金額
( 萬美元）
248,004
865,790
197,453
47,500
3,840
38,750
455,572
106,716
144
77,872
195
27,111
197,375
阿富汗
巴勒斯坦
合計
2,840
1,125
25,629
1,448,300
449,600
157,787,001
501
1,214
5,300,000
2,710,000
199,967,810
50
0.8
360,664
547,000
426,000
164,942,580
0.7
0
2,266,323
印度
我國
120,000
2,315.7
170,000,000
42,750,000
1,124 24,840,100
18,472 25,139,500
0.00180361
253,142 15,29 8,300
27,464,260
0.01374007
162,316
註：整理自外貿協會經貿年報 2009-2010

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中東市場
• 市場特性
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中東獨特的法令
• 設立聯絡辦事處要有法定代理人
• 設立貿易公司需要有合夥人
• 獨特的代理權法令
所有重要文件均要經過法定代理人簽署
外國公司負責人由法定代理人授權，取得經營權
國外產品總代理僅能由當地人擔任
雖然總代理合約可以訂定代理權的期限，但是在期
滿後，如指定新代理，需要經過原代理的同意

中東市場
• 市場攻略
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4
UN
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多元語言、文化、宗教

4 大種族、 4600 種性階級

印度市場
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1970s~80s
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亞洲十大豪宅 印度摩天宮第 1 帝寶排第 9
Antilia is a twenty-seven floor (560 ft or 173 m) building completed in Mumbai for Indian businessman Mukesh Ambani , Chairman of
Reliance Industries . The family will occupy about
400,000 square feet , making it the World's first billion dollar home and largest home in the world.
There will be 600 full-time members staff to maintain the building. Antilla is named after the mythical island in the Atlantic, Antillia . It is designed by Chicago architects , Perkins & Will .
The construction is inspired by the Hanging
Gardens of Babylon .
The skyscraper will have 3 helipads including air traffic control area at top.The building is equipped with amenities such as a health spa , and small theatre with a seating capacity for 50 on the eighth floor. Other features include multiple swimming pools , three floors of hanging gardens , and a ballroom . Included in the tower are six floors of parking - the seventh floor is for in-house vehicle maintenance. It has been reported in the media to have cost between US$1 billionand $2 billion, making it the most expensive residential building in the world. For 5 person .

• Mukesh Ambani's Godzilla-sized home in Mumbai , Antilia, has just notched up another headline. In the one month since he moved in with wife Nita and their three children, the house has generated a power bill of Rs 70,69,488, Mumbai's highest residential electricity bill.
• According to the bill for the month of September, Antilia consumed
6,37,240 units of power. To put it in perspective, an average household equipped with all electronic amenities consumes 300 units per month. Ambani was, in fact, given a discount of Rs 48,354 for prompt payment, so the Rs 70 lakh quoted earlier is minus this amount. Experts say it's is roughly equivalent to the monthly power bill of 7,000 homes ! All about bijli-paani basics, eh?

India's first woman Dalit (formerly "untouchable") chief minister and has a huge following among those at the bottom of the Hindu caste system
贈禮
-8
萬張
1,000
盧比綁紮的花環
Mayawati has been given a second garland made entirely of money, this time worth 1.8m rupees

• India lost a total of $462bn in illegal capital flows between 1948, a year after
Independence, and 2008.
• The flows are more than twice India's external debt of $230bn.
• Total capital flight out of India represents some 16.6% of its GDP.
• Some 68% of India's capital loss has happened since the economy opened up in
1991.
• The share of money Indian companies moved from developed country banks to
"offshore financial centres" (OFCs) increased from 36.4% in 1995 to 54.2% in 2009.
• ALMOST THREE QUARTERS OF THE ILLEGAL MONEY THAT COMPRISES INDIA'S
UNDERGROUND ECONOMY ENDS UP OUTSIDE THE COUNTRY.
• INDIA'S UNDERGROUND ECONOMY HAS BEEN ESTIMATED TO ACCOUNT FOR 50% OF THE
COUNTRY'S GDP - $640BN AT THE END OF 2008.
• 前印度電信部長拉加被控 2008 年以過低價格拍賣 2G 手機通訊頻譜，導致政府損失近
400 億美元。
• 國大黨最近幾周貪腐醜聞纏身。繼大英國協運動會的籌備委員會主席卡馬迪 (Suresh
Kalmadi) 被控竊取大會經費、上個月下台負責後，馬哈拉什特拉省長查文（ Ashok
Chavan ）也因涉嫌住宅舞弊案而引咎辭職。

印度市場
• 市場攻略
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http://www.taitraesource.com/india/default.asp

http://www.india.org.tw/003/index.aspx

http://www.ibef.org/

http://www.imtma.in/index.php?page=annual_reports

IMEX-2010
International Mining & Machinery Exhibition
IMTOS-2010

Economic Division, Taipei Economic and Cultural Center in New Delhi
Director ： Mr. Hsu, Da-Wei
Address ： 84 Poorvi Marg, Vasant Vihar, New Delhi-110057, India
Tel ： 91-11-46077777 / 46077728/ 46077726
Director’s line ： 91-11-46077722
Fax ： 91-11-46077724
Email ： india@moea.gov.tw time lag ： -2.5 hour (s)
Unit Name Taipei World Trade Center, Chennai
Contact Person L. D. Lin
Country
Tel.
E-mail
India
91 - 44 - 43561520 Fax
Address
91 - 44 - 43596888 chennai@taitra.org.tw
Old No. 319, New No. 4, Valluvar Kottam High Road Nungambakkam,
Chennai-600 034, India
Unit Name TAIPEI WORLD TRADE CENTER LIAISON OFFICE IN MUMBAI
Contact Person Mr. Paul Chen
Country
Tel.
E-mail
India
91 - 22 - 22163074 Fax 91 - 22 - 22163078
Address mumbai@taitra.org.tw
CENTER 1, 11TH FLOOR, UNIT NO. 8, WORLD TRADE CENTER,
CUFFE PARADE, MUMBAI - 400 005, INDIA

A.
B.
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http://www.dois.moea.gov.tw/asp/invest.asp

http://www.htc.com/in/where_to_buy.aspx

http://preview.imfmetal.org/index.cfm?c=24381&l=2
Union leaders and workers remain in jail in Foxconn dispute in India
IMF calls for the release of imprisoned trade union leaders and workers, withdrawal of fabricated criminal cases and is writing to Foxconn and Nokia CEO's calling on them to respect workers' rights at a Foxconn plant located in a Special Economic Zone in Chennai, India.
INDIA: Twelve Foxconn workers and union leaders remain in prison on October 13 in Chennai, India after hundreds of workers striking the plant were arrested on October 9.
The International Metalworkers' Federation is writing to Foxconn and Nokia global management demanding they intervene and ensure workers' rights are respected at the Foxconn plant located in the Nokia Special Economic Zone in Chennai, India.
More than 1,200 permanent workers belonging to the Foxconn India Thozhilalar Sangam (FITS) union , which is affiliated to Center For Indian Trade Unions (CITU), at the plant have been involved in weeks of struggle to have their union recognized by management so as to negotiate wage rises and other demands.
On October 9 police arrested hundreds of workers who had been picketing and striking the plant for several days. Around 319 workers including the trade union leaders were remanded into judicial custody and transferred to Vellore central jail. Remaining workers were let off and around 200 women workers were taken to a bus stop and asked to leave. When the women refused and demanded to be arrested also, they were abused and forced off the police vehicle.
On October 13, the court granted bail to 307 workers. The remaining 12 workers and union leaders remain in jail, including A. Soundhirarajan, CITU State General Secretary and E. Muthu Kumar,
CITU District Secretary, Kanchipuram and FITS President.
Workers at the plant with four years experience earn INR 4,800 (US$ 106) per month . FITS is demanding a basic pay of INR 10,000 (US$221), other additional bonuses and health checks and medical insurance.
In addition to the latest rounds of arrests, the company has retaliated by deducting eight days of wages from striking workers' pay, suspending 23 union activists and leaders, and refusing to negotiate with the union on the grounds that it has entered an agreement with an alternative union the Foxconn India Thozhilalar Munnetra Sangam (FITMS).
It is understood that Foxconn management reached a wage agreement with FITMS 15 days after FITS lodged its wage demands. FITMS claims memberships of 696 workers and reached a wage agreement with Foxconn for a wage increase to INR 8,999 (US$ 177).
Throughout the dispute, the FITS sought assistance from the Deputy Labour Commissioner (DLC) to resolve the issues, including calling on the government authority to conduct an election to determining the majority union at the site. Despite the DLC advising the company to negotiate and not take actions that would lead to the victimization of the workers, the government has failed to take steps to remedy the situation. Instead, police have been used to repeatedly harass, arrest and detain the striking workers.
To send an email protest letter to the Indian authorities in support of these Foxconn workers go to the LabourStart campaign page at: http://www.labourstart.org/cgibin/solidarityforever/show_campaign.cgi?c=790
To send your protest directly to Foxconn, please fax a letter to Gou Tai-ming, CEO, Foxconn, Hon Hai Precision Industry Co., Ltd. in Taiwan at: Fax: +886 2 2282 2825
The IMF demands that Foxconn: immediately drops the charges behind the arrest and detention of the Foxconn workers and union leaders, reinstates the victimized workers to their former work assignments with back pay, and enters into good faith negotiations with the FITS union to resolve these issues and ongoing problems stemming from the working and employment conditions at Foxconn factory in Nokia SEZ complex of Tamil Nadu, India.
There are approximately 7,800 workers at the Foxconn India plant, of this 1,800 are employed on a permanent basis and 6,000 are contract or trainee workers .

印度市場
• 市場攻略
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-EMMA
IMD
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• M&A
JV

不缺資金、技術、人才
欠缺市場、誠信、敬業

印度市場
• 市場攻略
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• 市場攻略
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印度市場

印度市場
•
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• 持續殺價
– 市場資訊
– 市場定位 歐洲品質、台灣價格
戰鬥機種、中國價格
• 強迫放帳
– 中長期輸出保險
– 國際應收帳款承購
– Forfaiting( 應收債權轉讓 )
• Second Supplier
– 品質
– 服務

印度市場
• 市場攻略
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http://blog.udn.com/hersbruck2010

Q & A