Company presentation
About Barco
You will find us where images are critical to professionals
NYSE
Euronext
International company
Headquartered in Belgium
Stocklisted (BAR) on
NYSE Euronext Brussels
90
3,500
897
Presence in
90 countries
Employees
Million euro
sales in 2010
Company structure
Four core divisions, five wholly-owned ventures
Entertainment
Digital signage
Control rooms &
Simulation
Healthcare
Lighting
LED
ATM software
Defense &
Aerospace
Design services
Worldwide presence
AMERICAS
NORTH AMERICA
United States
California
Georgia
Ohio
Oregon
Texas
Canada
SOUTH AMERICA
Brazil
Mexico
EMEA
Belgium
France
Red = Sales office
ASIA
China
Germany
India
Israel
Japan
Italy
Malaysia
Poland
Singapore
Russia
Spain
South-Korea
Taiwan
Sweden
Switzerland
The Netherlands
Turkey
UAE
United Kingdom
Gray = R&D and/or Manufacturing
APAC
PACIFIC
Australia
Geographical breakdown of sales 2010
NORTH-AMERICA
EMEALA
APAC
35,6%
42,7%
21,7%
Flagship products
500,000+
14,000+
500,000+
40,000+
10,000+
Medical displays
in the field
Digital projectors
in movie theaters
LED pixels for
U2’s 360° tour
Display cubes
in control rooms
Displays in
air traffic control
Technology
43,000
10 million
unlimited
10x
10 million:1
71°C
Lumens for
world’s brightest
cinema projector
Pixels of
grayscale
perfection
Number of
sources with
Barco’s
networked control
rooms concept
More silent than
competition in its
class
Contrast ratio in
Barco’s simulation
projectors
Our rugged
displays can
withstand
temperatures
this high
Strengths
 Technological leadership
– Continuous investment in new technologies to anticipate
future customer needs
– Considerable investment in R&D and innovation
– Broad patent portfolio
 Global presence
– Worldwide R&D and manufacturing centers
– Strong presence in emerging economies
– Global accounts in key markets
– Regionally focused sales and service teams
 Dedicated people
– 3,500 skilled employees
– One out of five employees is an engineer
– Multi-national, multi-disciplinary teams
 Industrial partnerships
– Partnerships with other industry leaders, such as Texas Instruments, Samsung, Hitachi and Dolby
– Partnerships that encompass the majority of the world’s leading OEMs and distributors
 Customer and market focus
– Market-oriented business groups with a regional focus
– Customer loyalty exceeds the industry benchmark score
– ISO9001 & ISO14001 certified company
Company history
75+ years
of experience
Founded in 1934
as the “Belgian
American Radio
Corporation”
’50s and’60s
’70s and ’80s
’90s
21st century
Barco one of the
first manufacturers
to use printed
circuits for its
television sets
Diversification
and international
expansion with
video projection
systems
Barco moves into
professional markets
(projection, medical
imaging, 3D
and LED)
Global leader in
professional
visualization
million sales
Healthcare
“Supporting healthcare professionals a billion times a year”
Product portfolio
Mammography
displays
Diagnostic
displays
Clinical review
displays
Surgical
displays
Mobile point
of care tablets
High-resolution (>5MP)
grayscale displays
Nio and Coronis
display families
for image creation
and interpretation
Reviewing diagnostic
images and clinical
information
Full range of
displays to meet
any visualization
need in the
operating room
CliniScape & ProScribe
for immediate,
portable, and secure
access to clinical
information anywhere,
anytime
Where you will find us in the healthcare enterprise
Laboratory
Intensive care
Emergency
Radiology
Surgery
Dental practice
Post-operative care
Patient wards
Private practice
Key facts
I-Guard
500,000
Medical displays
installed
65,000
Patented automated
calibration sensor
Display
controllers
20,000
QA software
licenses
”Using the latest technology enables us to make accurate diagnoses
and confident clinical decisions for our patients”
Carlos Yoshihara, Coordinator of the Hospital do Coração PACS program, São Paulo, Brazil
”Microcalcifications, which radiologists are always afraid to miss,
are clearly visible on the Coronis 5MP Mammo screens”
Dr. Petra Bun, Radiologist, BOBWest Screening Centre, Leiden, the Netherlands
”I am very impressed. The image quality, brightness and contrast
ratio are excellent for multi modality viewing”
Dr. Liang-Kuang Chen, Shin Kong Hospital, Taipei, Taiwan
”We knew we wanted to procure the best products, vendor and
support in a new PACS system. With Barco, we achieved all three”
Cathy Taylor, Manager of the Clinical Applications Team, Gwinnett Medical Center, Atlanta, USA
”I am so glad to work with Barco. It really is the most experienced
player in the field of medical display devices, worldwide”
Dr. Rainer Braunschweig, Head Radiologist, BG Bergmannstrost, Leipzig, Germany
”The combination of Barco’s clinical review displays with MediCal
QAWeb software guarantees us DICOM compliant images at all times”
Dr. Willy Hummel, Clinical Physicist, Medical Center Leeuwarden, the Netherlands
Digital Cinema
“Enchanting 10 million moviegoers every day”
Product portfolio
Projection
2K and 4K resolution
Digital signage
Theater infotainment
CineCare
Training and service
Where you will find us in the theater
Lobbies & lounges
Auditoriums
Advertising & POS
Key facts
1,000+
43,000
Barco-certified
digital cinema
engineers
14,000+
Installed base
World-record
43,000 lumens
DLP
Long-standing
partnership with
Texas Instruments
"Barco's projector quality and offer of back up and support was just
what we wanted."
Richard Napper, COO Curzon Cinemas, London, United Kingdom
Covering 4000+ screens across the Americas for world’s second
largest motion picture exhibitor
Cinemark, Texas, USA
”While good films remain key, our alternative offering attracts new
audiences. Barco greatly helped us move into this exciting digital age”
Nicolas Hamon, Projection & Sound Manager Kinepolis, Belgium
”In a post production environment, high quality images and perfect
color rendering are an absolute necessity; that’s why we chose Barco”
Peter Valehrach, Integrator for UPP, Prague, Czech Republic
Market leader in China, Taiwan and Hong Kong through partnerships
with reference customers such as China Film Group, Zhujiang Jinyi
Film Group and Stellar International Cineplex
Official digital projection supplier of the Berlinale
61st Berlinale, Berlin, Germany
Kinepolis was looking for an out-of-the-box solution that
was easy to handle and modify.
Kinepolis, Belgium
Control Rooms
“Helping over 2.5 billion commuters get home safely every day”
Product portfolio
Rear-projected
video walls
LCD
video walls
LED-based
Lamp-based
Near-seamless LCD
LCD displays
Networked
visualization
platform
Control room
design
services
Where you will find us in control rooms
Security
Utilities
Traffic
Process control
Command & control
Telecom
Broadcast
Key facts
50%
Monitoring half
of the world’s
electricity
transport
80,000
hours of LED
lifetime
∞
number of
sources you
can display
100+
supporting security
in 100+ metropolitan
areas
”With the Barco wall, the Oslo Traffic Management Center can provide
for a better, safer & more environment-friendly traffic coordination”
Kai Gundersen, Oslo Traffic Center, Norway
195m wide display wall for world’s largest refinery site
Reliance Petroleum, Jamnagar, India
”The operators praise brightness and flexibility, while the wall meets
our expectations as to eco-friendliness and 24/7 reliability”
Rainer Henss, Vice-President Corporate Security Service Branch, Deutsche Post DHL, Bonn, Germany
Guaranteeing the safety of 1 million travelers every day
São Paulo Metrô, Brazil
”Once they’d grasped its ease-of-use, our operators really embraced
the Barco video wall”
John McClean, Director of Operations, PowerStream, Ontario, Canada
”Boasting outstanding picture quality, reliability and ease of use,
Barco had the perfect offering for us”
Dimitris Bountolos, Barajas Airport Deputy Director, Madrid, Spain
”Barco’s distribution monitoring has surpassed our expectations of a
reliable, flexible and scalable solution”
Mr. Lian Jintian, Chief Engineer, GDTV, Guangdong, China
Media & Entertainment
“Setting the scene for over 2,500 gigs and shows every year”
Product portfolio
Projection
Rental and staging
Corporate AV
LED
Full range of LED tiles and
creative LED
for rental and fixed applications
Lighting
Digital lights
Automated luminaires
Lighting controllers
Image
processing
Presentation switchers
Matrix switchers
Where you will find us in media & entertainment
Car shows
Shopping malls
Concerts
Conference &
meeting rooms
Sport stadiums
Houses of worship
Branding
Key facts
30%
10 x
RLM projector family
10 times more silent
than competitors
50
Visualizing for
30% of the
fortune 100
Supporting brands
in 50 world capitals
2 million
Barco processes
over 2 million LEDs
each week
”The transformable LED gave us the chance to create a transparent
360° moving video element, unprecedented in this industry”
Willie Williams, Show Designer, 360° tour, U2
Up to 80% of brands use Barco at car shows
81st Geneva Motor Show, Switzerland
“The lights are great to use in a big festival. Their extreme
brightness brings the most impressive effects to a show.”
Kenneth Jakobsen, Bico Professionel, Roskilde Music Festival, Denmark
15,000 square feet of LED on Times Square
American Eagle Outfitters, New York, USA
”Barco's outdoor LED has extremely good viewing angles and will
display the live action perfectly even in the bright Abu Dhabi sunlight”
Mohammed Al Mubarak, Chief Commercial Officer of Aldar Properties, Abu Dhabi, United Arab Emirates
16 country pavilions used Barco LED and projection at the
2010 Shanghai World Expo
2010 World Expo, Shanghai, China
Press backdrop for 500 million citizens
EU Press Room, Brussels, Belgium
Simulation & Virtual Reality
“Broadening the horizons of 250 research centers”
Product portfolio
Projection
Simulation
systems
Simulation projectors
3D projectors
360° dome displays
Mini-domes
Customized simulators
Collaboration
platform
Where you will find us in simulation and virtual reality
Ship bridge
Driving
Simulation
Flight
Oil & gas
3D
Planetarium
Research
Design & prototyping
Key facts
10 mp
30%
Training over 30%
of the world’s
military pilots
10m:1
10 million:1
contrast ratio
10 megapixels,
one projector
360°
dome
projection
10x more realistic simulation with Barco’s pixel fill factor
BOWST Refueling Trainer, Xenia, USA
”Barco’s projectors have greatly helped us to make this one of the
UK’s most advanced ship bridge simulators”
Peter Woods, Simulator Manager and Lecturer, Lairdside Maritime Center, Liverpool, United Kingdom
”Barco offers the sense of realism needed to accurately predict the
look and feel of our products – in 3D as well as 2D”
Electrolux, Porcia, Italy
360°, smear-free, fast-moving images
Daimler Driving Simulator, Stuttgart, Germany
Immersing audiences in a million stars
Donetsk Planetarium, Ukraine
”Barco has a firm grasp of the needs of today's geophysical industries”
Xiong Zhiqiang, Security Supervisor of CNOOC, Beijing, China
Defense & Aerospace
“Flying aboard 100 types of aircraft every day”
Product portfolio
ATC
displays
Rugged
displays
Main displays
Auxiliary displays
Display servers
Consoles
Computers
Workstations
Cockpit
displays
Control display units
Mission displays
Flight critical displays
Modular software platform
Where you will find us in defense & aerospace
Armed forces
Air traffic centers & towers
Helicopters & airplanes
Key facts
10,000
ATC displays
in the field
100+
Flying aboard
100+
airplane types
71°C
Withstanding
71°C
Boeing
Silver
Supplier
”Barco is synonymous with high quality, both in its products
and in its services”
Bruno Cervia, Head of Engineering New Projects, Pilatus (PC-21 aircraft), Stans, Switzerland
28,000 rugged displays, 14,000 graphic cards, 8,000 consoles
United States Navy AN/UYQ-7 (Q-70) Program
Vital to 1,000 aircraft cockpits
Honeywell Primus Apex Flight Deck
“Barco has focused on reliability with regard to product performance,
and by their responsive customer support.”
Kim Troutman, NAV Canada
Reducing carbon footprint by 46,000 tons
Airways New Zealand, Wellington, New Zealand
Questions & Answers