Aim
The aim of the Seminar is to increase knowledge
and understanding of ASEAN 2015 and
contribution from Physical Education and Sport
for greater commitment, motivation and positive
action for ASEAN.
Objectives
(1) Knowledge and Understanding of ASEAN 2015
Integration
(2) The contributions of Physical Education Sport,
Fitness and Recreation to
2.1
ASEAN Economic Community
2.2
ASEAN Socio-Cultural Community
2.3
ASEAN Political Security Community
(3) Direction for change and development in Physical
Education and Sport towards ASEAN in Thailand.
Knowing ASEAN
(1) 45 years of Existence
(2) Government Management of ASEAN
(3) ASEAN Secretariat in Jakarta Indonesia
(4) ASEAN Foundation in Jakarta
(5) ASEAN Charter
(6) ASEAN Non-Government Organizations
ASEAN was established in 1967
Indonesia, Malaysia, Philippines, Singapore,
Thailand, Brunei, Vietnam, Laos, Myanmar,
Cambodia
“The Association represents the collective will of
the nations to bind themselves together in
friendship and cooperation and through joint
efforts and sacrifices secure for their people’s
blessings of peace, freedom and prosperity”
ASEAN
COMMUNITY 2015
ASEAN Security
Community
(ASC)
ASEAN Economic
Community (AEC)
ASEAN SocioCultural
Community
(ASCC)
The peaceful, prosperous and people-centric
ASEAN
Regional production
base
Single regional
market
ASEAN Economic potential is enormous
with a single market of close to 600 million
people, the 3rd largest in Asia after China and
India
The Economic community
sees the free-flow of
goods and services,
investments, skilled
labour and capital with a
single market and
production base.
The vehicle to enhance ASEAN business is
the Framework Agreement Sectors and
Protocols in 12 industry sectors:
Goods and manufacturing:
(1)
(2)
(3)
(4)
(5)
(6)
(7)
Electronics
Wood based products
Automotives
Rubber based products
Textiles and apparels
Agro-based products
Fisheries
Services:
(8)
Information and Communication
(9)
(10)
(11)
(12)
Technology (ICT) e-ASEAN
Healthcare
Air travel
Tourism
Logistics
Special Incentives
(1)
Zero internal tariff
(2)
Simplification, harmonization of
standards and custom procedures
(3)
Intellectual property rights protection
(4)
Removal all non-tariff barriers
ASEAN II dialog partners
Australia, Canada, China, EU, India, Japan,
New Zealand, South Korea, Russia, USA,
Pakistan, Gulf States.
ASEAN 2015 Integration
Purposes of ASEAN
(1) Peace, Security and Stability
(2) Strong region, promoting greater political security
economic socio-cultural cooperation
(3) A nuclear weapon free zone
(4) People live in peace, justice, democracy
(5) To create a single market and production base.
(6) Rid of poverty and narrow development gap.
(7)
(8)
(9)
(10)
(11)
(12)
(13)
(14)
(15)
Good governance, rule of law, protect human rights.
Security when facing threats.
Protect our environment.
Develop human resources through cooperation in
education.
Equal access to opportunities for human
development, social welfare, justice.
Drug-free ASEAN
Participate and benefit from ASEAN integration.
To promote ASEAN identity
ASEAN the central, proactive role and primary
driving force in our resolutions with external partners.
(1) Knowing ASEAN 2015 Integration
1.1
One Vision One Identity One Community.
1.2
ASEAN Political-Security Community Blueprint
1.3
ASEAN Economic Community Blueprint
1.4
ASEAN Socio-Cultural Community Blueprint
1.5
Master Plan on ASEAN Connectivity
(2) Knowing “Moving Together ASEAN” Project
Campaign
2.1
Developing ASEAN Identity
2.2
Mass Marketing and Communication
2.3
The Core Activities & Branding
2.4
The ASEAN Messages
2.5
The Finance and Business Benefits
(3) ASEAN Political-Security Community
3.1
Rules-Based Community of shared values
and norms
3.2
A Cohesive, peaceful and resilient region
with shared responsibility for
comprehensive security
3.3
A Dynamic and outward looking region in
an increasingly integrated and
interdependent world.
(4) ASEAN Economic Community
4.1
Single Market and Production Base
Free flow of goods
Free flow of services
Free flow of investment
Free flow of capital
Free flow of skilled labour
Priority integration sectors
12 priority sectors
Food agriculture and forestry
4.2
Competitive Economic region
4.3
Equitable Economic Development
4.4
Integration into global economy
(5) ASEAN Socio-Cultural Community
5.1
Human Development
5.2
Social Welfare and Protection
5.3
Social Justice and Rights
5.4
Ensuring Environmental sustainability
5.5
Building ASEAN Identity
5.6
Narrowing the development gap
(6) ASEAN Connectivity
6.1
Purpose
Narrow development gap
ASEAN integration
Greater people mobility
Connection between ASEAN Countries
Connection between ASEAN Countries
with rest of the world.
Enhance trade and investment
6.2
The key elements of ASEAN Connectivity include
* Physical connectivity
* People to people connectivity
Implications and Contributions
 ASEAN people have to think, feel and act ASEAN
 Our future is the ASEAN 500-600 million people
market
 The governments and people have to come
together to establish direction vision plans for
2015 ASEAN Community
 How are we to contribute to
Socio-cultural community
Economic community
Security community
 JOBS ACROSS BORDERS requires changes in human
resource education and training for ASEAN WORK.
 ASEAN education from pre-school to university, more focus
on ASEAN content.
 Physical Education and Sport must change to contribute to
ASEAN economy and creation of jobs. Focus on the Sport
Industry.
 Human Resource needs of Physical Education Sport,
Fitness Recreation, must be determined and training
modules planned and implemented.
 Sport industry STRIVES towards self-sufficiency ie. produce
the PE Sports, Fitness Recreation needs.
Workshop : Contribution from Sport, PE, Fitness, Rec.
Workshop No 1 Workshop No 2 Workshop No 3 -
Wood Based (1) Agro Based (2)
Textiles (3)
Automotives (4) Electronics (5)
HealthCare (6)
Tourism (7) Logistics (8)
e-ASEAN (9) Air Travel (10)
Workshop Questions
(1) What specific products and services?
(2) What market is there for the product?
(3) What investment-capital?
(4) What human Resource development ie. skilled labour at all
levels?
(5) How to achieve the competitive edge?
(6) How to achieve intra ASEAN and global integration
Human Capital and the Creation
Of Jobs for the People of ASEAN
Sport
- 27
Fitness
- 25
Recreation
- 8
Sport Tourism
- 8
Hotel Sport
- 3
Dance
- 5
Coaching Athletes with Disabilities
- 7
Sport
Coaches, Sport Management, Sport Manufacture, Sport Retail, Sport
Repairs, Sport Entrepreneurs, Sport ICT, Sport Marketing, Sport TV, Sport
Radio, Sport Journalist, Sport Photography, Sport Art, Sport PR, Sport
Publication, Sport for All, Sport Business, Sport Sponsorship, Sport
Insurance, Sport Finance Management, Sport Travel, Sport Industry, Sport
Science Laboratory, Sport Biomechanics, Sport Physiology, Sport Mental
Training, Fitness Motor Learning.
Exercise and Fitness
Fitness Instructors, Aerobic Instructors, Fitness Management,
Fitness Membership, Marketing Retention, Personal Trainer,
Strength Trainer, Women & Fitness, Corporate Fitness, Government
Sector Fitness, Exercise and Weight Loss, Exercise for Beauty and
Slimming Centers, Senior Citizen Fitness, Physical Activity for PreSchool, Fitness for Primary School, Fitness for Secondary School,
Fitness for College and University, Exercise-Fitness Medicine
(Cancer: prevention, survival cardiac rehabilitation, obesity, stroke,
Diabetes, Heart, Lungs Osteoporosis, Post Surgery Exercise, Sport
Exercise Injury) Exercise Fitness Message, Exercise and Brain
Performance, Exercise Psychology (stress, relaxation, counselling)
athletic trainers, Occupational Therapist, Physical Therapist,
ergonomist.
Coaching Athletes with Disabilities
Amputee athletes, Athletes with Cerebral Palsy, Athletes with
Intellectual Disabilities, Athletes with Vision Impairments, Deaf
Athletes, Transplanted Athletes, Wheelchair Athletes.
Sport Tourism
Domestic Sport Tourism, Foreign Sport Tourism, Marine Sport
Tourism, Sport Fishing Tourism, Recreation Tourism, Beach
Water based Sport Tourism, High Performance Sport Tourism,
Sport for All Tourism.
Recreation
Playgrounds, Recreational Parks, Camping Management, WaterSport Rec, Air Sport Rec, Recreation in Industry, Adventure Rec,
Climbing.
Water Sport Fitness Recreation
Sport and Recreation, Water based Sport, Exercise Sport
Fitness
Dance
Movement Music Education, Ethnic and Cultural DanceASEAN, Dance Therapy, Classical Dance, Jazz Ballroom
Modern Dance.
Proposal
ASEAN (2015) Sport Science Centre
at
Faculty of Sport Science
Chulalongkorn University
Thank you!
Dato’ Dr. Leonard A. de Vries
DSPN, DJN, KMN, PKT, PJK
Ph.D hon (Eng), Ph.D (US), MS.Ed (US), B.Ed (US), Sp Cert PE
(Mal), Cert Ed (Eng), MCC (Eng) LTA (Eng), AAA (Eng)
* President, Malaysian Association for Physical
Education, Sport Science and Fitness (PPJSKM)
* Chief Executive, DV Sport Fitness Leisure Consultants
Tel: (604) 656 3473
Fax: (604) 656 3473
Email: dza@po.jaring.my