E-Commerce: The Second Wave Fifth Annual Edition Chapter 11: Payment Systems For Electronic Commerce Objectives In this chapter, you will learn about: • The basic functions of online payment systems • The use of payment cards in electronic commerce • The history and future of electronic cash • How electronic wallets work • The use of stored-value cards in electronic commerce E-Commerce: The Second Wave, Fifth Annual Edition 2 Online Payment Basics • Cash, checks, credit cards, and debit cards – Account for more than 90 percent of all consumer payments in the United States • Most popular consumer electronic transfers are automated payments of – Auto loans – Insurance payments – Mortgage payments made from consumers’ checking accounts E-Commerce: The Second Wave, Fifth Annual Edition 3 Payment Methods for all Types of U.S. Consumer Transactions, 2005 Projections E-Commerce: The Second Wave, Fifth Annual Edition 4 Online Payment Basics (Continued) • Scrip – Digital cash minted by a company instead of by a government – Cannot be exchanged for cash – Like a gift certificate that is good at more than one store E-Commerce: The Second Wave, Fifth Annual Edition 5 Payment Cards • Describe all types of plastic cards used to make purchases • Credit card – Has spending limit based on user’s credit history E-Commerce: The Second Wave, Fifth Annual Edition 6 Payment Cards (Continued) • Debit card – Removes amount from cardholder’s bank account – Transfers it to seller’s bank account • Charge card – Carries no spending limit – Amount charged is due at end of billing period E-Commerce: The Second Wave, Fifth Annual Edition 7 Advantages and Disadvantages of Payment Cards • Advantage – Worldwide acceptance – Built-in security for merchants • Disadvantage – Payment card service companies charge merchants per-transaction fees and monthly processing fees E-Commerce: The Second Wave, Fifth Annual Edition 8 Payment Acceptance and Processing • Steps followed once merchant receives consumer’s payment card information – Merchant authenticates payment card – Merchant checks with payment card issuer • To ensure that credit or funds are available • Puts a hold on credit line or the funds needed to cover the charge – Settlement occurs E-Commerce: The Second Wave, Fifth Annual Edition 9 Open and Closed Loop System • Closed loop systems – Card issuer pays merchants that accept the card directly and does not use an intermediary • Open loop systems – Involve three or more parties – Systems using Visa or MasterCard are examples E-Commerce: The Second Wave, Fifth Annual Edition 10 Merchant Accounts • To process payment cards for Internet transactions – Online merchant must set up merchant account • New merchant must supply – Business plan – Details about existing bank accounts – Business and personal credit history E-Commerce: The Second Wave, Fifth Annual Edition 11 Processing Payments Online • InternetSecure – Provides secure payment card services • First Data – Provides merchant payment card processing services with the following programs • ICVERIFY, PCAuthorize, and WebAuthorize • Banks connect to an Automated Clearing House (ACH) through – Highly secure, private leased telephone lines E-Commerce: The Second Wave, Fifth Annual Edition 12 Processing a Payment Card Transaction E-Commerce: The Second Wave, Fifth Annual Edition 13 Electronic Cash • Term that describes any value storage and exchange system created by a private entity that – Does not use paper documents or coins – Can serve as a substitute for governmentissued physical currency • Attractive in two arenas – Sale of goods and services of less than $10 – Sale of higher-priced goods and services to those without credit cards E-Commerce: The Second Wave, Fifth Annual Edition 14 Micropayments and Small Payments • Micropayments – Internet payments for items costing from a few cents to approximately a dollar • Small payments – Payments of less than $10 E-Commerce: The Second Wave, Fifth Annual Edition 15 Privacy and Security of Electronic Cash • Concerns about electronic payment methods include – Privacy and security – Independence – Portability – Convenience • Advantages of electronic cash – Independent and portable E-Commerce: The Second Wave, Fifth Annual Edition 16 eCharge Home Page E-Commerce: The Second Wave, Fifth Annual Edition 17 Holding Electronic Cash: Online and Offline Cash • Online cash storage – Trusted third party is involved in all transfers of electronic cash – Holds consumers’ cash accounts • Offline cash storage – Virtual equivalent of money kept in a wallet – No third party is involved in the transaction • Double-spending – Spending electronic cash twice E-Commerce: The Second Wave, Fifth Annual Edition 18 Advantages and Disadvantages of Electronic Cash • Advantages of electronic cash – Transactions are more efficient – Transfer on the Internet costs less than processing credit card transactions • Disadvantages of electronic cash – Use provides no audit trail – Problem of money laundering arises – Susceptible to forgery E-Commerce: The Second Wave, Fifth Annual Edition 19 Providing Security for Electronic Cash • Cryptographic algorithms – Keys to creating tamperproof electronic cash that can be traced back to its origins • Anonymous electronic cash – Electronic cash that cannot be traced back to the person who spent it • Creating truly anonymous electronic cash – Requires bank to issue electronic cash with embedded serial numbers E-Commerce: The Second Wave, Fifth Annual Edition 20 Detecting Double-Spending of Electronic Cash E-Commerce: The Second Wave, Fifth Annual Edition 21 Electronic Cash Systems • CheckFree – Largest online bill processor in the world – Provides online payment processing services • Clickshare – An electronic cash system aimed at magazine and newspaper publishers E-Commerce: The Second Wave, Fifth Annual Edition 22 Electronic Cash Systems (Continued) • InternetCash – Provides electronic currency that is very similar to traditional cash – Customers must first purchase an InternetCash card from a store • PayPal – Provides payment processing services to businesses and to individuals – Peer-to-peer (P2P) payment system • Free payment clearing service for individuals E-Commerce: The Second Wave, Fifth Annual Edition 23 PayPal Payment Method Search Option on eBay Main Search Page E-Commerce: The Second Wave, Fifth Annual Edition 24 Electronic Wallets • Hold credit card numbers, electronic cash, owner identification and contact information • Give consumers the benefit of entering their information just once • Make shopping more efficient E-Commerce: The Second Wave, Fifth Annual Edition 25 Electronic Wallets (Continued) • Server-side electronic wallet – Stores customer’s information on a remote server belonging to a particular merchant or wallet publisher • Client-side electronic wallet – Stores consumer’s information on his or her own computer E-Commerce: The Second Wave, Fifth Annual Edition 26 Microsoft .NET Passport • An electronic wallet operated by Microsoft • Passport consists of four integrated services – Passport single sign-in service (SSI) – Passport Wallet service – Kids Passport service – Public profiles E-Commerce: The Second Wave, Fifth Annual Edition 27 Microsoft .NET Passport Home Page E-Commerce: The Second Wave, Fifth Annual Edition 28 Yahoo! Wallet • An electronic wallet offered by the Web portal site Yahoo! • Lets users store information about several major credit and charge cards • Many industry observers and privacy rights activist groups are concerned about electronic wallets E-Commerce: The Second Wave, Fifth Annual Edition 29 W3C Micropayment Standards Development Activity • Common Markup for Micropayment Per-FeeLinks – Standards developed by W3C Electronic Commerce Interest Group (ECIG) – Provide extensible and interoperable way to embed micropayment information in Web page • Extensible system – One that developers can add to (or extend) without voiding any earlier work on the system E-Commerce: The Second Wave, Fifth Annual Edition 30 W3C Proposed Micropayment HTML Tags E-Commerce: The Second Wave, Fifth Annual Edition 31 The ECML Standard • Electronic Commerce Modeling Language (ECML) – Users can enter credit card and address information once into an ECML-capable electronic wallet – Any existing wallet can be redesigned to follow the ECML standard – Users control access to their ECML electronic wallets E-Commerce: The Second Wave, Fifth Annual Edition 32 Stored-Value Cards • Can be an elaborate smart card with a microchip that records currency balance • Common stored-value cards – Prepaid phone, copy, subway, and bus cards E-Commerce: The Second Wave, Fifth Annual Edition 33 Magnetic Strip Cards • Cannot send or receive information • Cannot increment or decrement value of cash stored on the card • Processing must be done on a device into which card is inserted • Smart card – Better suited for Internet payment transactions E-Commerce: The Second Wave, Fifth Annual Edition 34 Smart Cards • Stored-value cards • Can hold private user data, such as financial facts • Can store about 100 times more information than a magnetic strip plastic card • Safer than conventional credit cards E-Commerce: The Second Wave, Fifth Annual Edition 35 Octopus Smart Card Information on the Hong Kong Citybus Site E-Commerce: The Second Wave, Fifth Annual Edition 36 Smart Cards (Continued) • Smart Card Alliance – Promotes benefits of smart cards – Promotes widespread acceptance of multipleapplication smart card technology – Members include companies in banking, financial services, computer technology, and healthcare – Promotes compatibility among smart cards, card reader devices, and applications E-Commerce: The Second Wave, Fifth Annual Edition 37 Mondex • Smart card that holds and dispenses electronic cash • Introduced in 1990 and now part of MasterCard International • Can accept electronic cash directly from a user’s bank account • Card carries real cash in electronic form – Risk of theft may deter users from loading it with very much money E-Commerce: The Second Wave, Fifth Annual Edition 38 Mondex (Continued) • Steps in using a Mondex card to transfer electronic cash from buyer to seller 1. Card user inserts Mondex card into reader 2. Merchant’s terminal requests payment 3. Customer’s card checks merchant’s digital signature E-Commerce: The Second Wave, Fifth Annual Edition 39 Steps in using a Mondex Card to Transfer Electronic Cash from Buyer to Seller (Continued) 4. Merchant’s terminal checks customer’s justsent digital signature for authenticity 5. Once electronic cash is deducted from the cardholder’s card • Same amount is transferred into the merchant’s electronic cash account E-Commerce: The Second Wave, Fifth Annual Edition 40 Mondex Smart Card Processing E-Commerce: The Second Wave, Fifth Annual Edition 41 Summary • Most popular forms of payment on the Internet – Credit card – Debit card – Charge cards (payment cards) E-Commerce: The Second Wave, Fifth Annual Edition 42 Summary • Electronic cash – Form of online payment – Slow to catch on in the United States – Especially useful for making micropayments – Advantages • Portable, anonymous, and usable for international transactions E-Commerce: The Second Wave, Fifth Annual Edition 43 Summary • Electronic wallets – Provide convenience to online shoppers – Eliminate need to reenter payment card and shipping information at site’s electronic checkout counter • Stored-value cards – Physical devices that hold information • Smart cards – Intended to replace collection of plastic cards people now carry E-Commerce: The Second Wave, Fifth Annual Edition 44