Tourism related traffic 2.0:
4 Theses - 4 Examples
DI Waltraud Wagner, ECOMM 2010 - Graz
klima:aktiv mobil
Mobility Management for Recreation, Tourism and Youth
Strategic co-ordination:
Federal Ministry of Agriculture, Forestry, Environment and Water Management
klima:aktiv mobil management:
Austrian Energy Agency
klima:aktiv mobil funding:
Kommunalkredit Public Consulting GmbH
Program management for Recreation, Tourism and Youth:
komobile - Wien
Naturfreunde Internationale
mobilito
Klimabündnis Österreich
stadtland
Is e-Mobility the solution?
Before introducing e-Cars…
After introducing e-Cars…
Thesis 1
e-Mobility itself doesn‘t solve any problem

e-Vehicles still need parking space

e-Vehicles are yet expensive

e-Vehicles have problems with the
operating distance

e-Vehicles are not manufactured in
large quantities till now
Thesis 2
e-Mobility as part of a PT-system can be the
solution:
the public e-Vehicle

Public e-vehicles are accessable to
everyone

They are positioned on public places
and PT-hubs

Modern technology allows instant
access to the e-vehicles

Public e-vehicles can provide
„the last mile“
Thesis 3
e-Mobility could be the „window of opportunity“
for a paradigm shift
…a paradigm shift to
„use instead of owning“
…a paradigm shift from
traffic management to
mobility management
...a paradigm shift to the establishment of
new alliances between
PT-companies, car makers and
suppliers of electric energy
Thesis 4
e-Mobility in tourism-related traffic could be the
key to behaviour modification

Using e-Mobility in a relaxed mood

Time for curiosity

Making good experiences with
e-Mobility

Transferring this good experiences to
everyday mobility
Example 1
Werfenweng
Stakeholder: Tourist board
Measures:
Public e-Vehicles
Hotelshuttle
Mobility Management
and much more…
CO2-reduction: 190 t/year
Example 2
Mariazell
Stakeholder: 5 Municipalities
Measures:
Rental system for e-Vehicles
e-Pilgrimage
CO2-reduction: 1906 t/year
Example 3
Imst - Gurgltal
Stakeholder: Tourism board
Measures:
e-Bike rental in the whole region
Mobility Management
CO2-reduction: 269 t/year
Example 4
Hotel Saladina
Stakeholder: Hotel
Measures:
e-Bus used as shuttle service for
guests
CO2-reduction: 37 t/year
Further Examples
Trialgarten
Offene Jugendarbeit Dornbirn
Measures:
e-Motorbike
e-Skateboard
Solar boad
Segways
thanks!
Dipl.-Ing. Waltraud Wagner
komobile – Wien
Dipl.-Ing. Dr. techn. Romain Molitor
Consulting engineer in
traffic engineering and transport economics
Office Vienna
Schottenfeldgasse 51/17
A-1070 Wien
t: +43.1.89 00 681
e: waltraud.wagner@komobile.at
Picture credits and copyright:
Slide 1: klima:aktiv
Slide 3: Gregor Kirsch / PIXELIO
Slide 4: Ludwig-Bölkow Systemtechnik GmbH
Slide 5: VLOTTE, BeMobility
Slide 6: Klaus Steves / PIXELIO
Slide 10: bike Tirol, feineraeder.de