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Towards an integrated supply network
Brainport Industries
John Blankendaal
Managing Director Brainport Industries
Industrie 1.0…
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Industrie 2.0…
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Industrie 3.0…
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Industry 4.0…?
Volume
CD
players
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Mobile
phone
s
Cars
Trucks
Airplanes
Hightech Equipment
Complexity
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This high-tech world is changing …
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• World wide competition
• Increasing complexity
• Flexibility and agility demanded
• Shorter product life cycles
• Upfront investment for new product
development grows
Market share US:
2009: 50%, 2013: 2%
• Pool of technical talent shrinks
• Cost price pressure
• Higher quality levels required
Global market share:
2007: 50%, 2013: 3%
The answer is to be found in the supply chain
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• Value chains compete instead of
individual companies
• Supply chain is designed to
outsource non-core activities or
functionalities
• Cooperation within high intelligent
networks is the model for the
future
• The supply chain opens itself and
takes more responsibility
Source: ASML Sustainability Report 2009
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Classic way of outsourcing
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1980: OEM VALUE CHAIN
• Subcontracting of component production only with different
suppliers
1. Research &
Development
2. Design &
Engineering
3. Prototyping &
Industrialization
4. Component
production
5. System
integration
6. Sales &
Service
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Recent development in outsourcing
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2000: OUTSOURCING PART OF THE VALUE CHAIN
• Outsourcing core processes including Process Development
• Outsourcing support processes like Supply Chain Management,
Sourcing and Life Cycle Management
Process Development
1. Research &
Development
2. Design &
Engineering
3. Prototyping &
Industrialization
4. Component
production
5. System
integration
Supply Chain Management
Sourcing & Life Cycle Mngt.
Sub-Assemblies
Components
6. Sales &
Service
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The near future of outsourcing
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2020: OPEN SUPPLY CHAIN
• OEM transform to lean companies
Business Model Development, Financing & Funding
Quality Assurance
Project Management & Staffing
Process Development
1. Research &
Development
2. Design &
Engineering
3. Prototyping &
Industrialization
4. Component
production
5. System
integration
6. Sales &
Service
Supply Chain Management
1st Tier
Sourcing & Life Cycle Management
2nd Tier
3rd Tier
Systems
Sub-Assemblies
Components
Suppliers teamed up to create…
• Cooperative of 85 high tech suppliers working together to boost their
competitive and innovative power by the development and execution of
concrete activities on the themes people, business and technology, so the
members can grow to the top of their markets.
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93 Members (turnover € 2 billion, 9000 fte)
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Market focus of Brainport Industries
SEMICON
MEDICAL
ANALYTICAL
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PRINTING
High mix, low volume, high complexity
PHOTO VOLTAIC
Brainport Industries
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Charles Darwin
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It is not the strongest nor the
most intelligent of the species
that survives but the one that is
the most adaptable to change.
Proudly stolen from the Origin of Species, 1859
Smart Industry
• Early supplier involvement
• Working with OEM’s in joint development
teams
• Sharing CAD systems
• Model based engineering
• Using PLM systems in life cycle
• Sustaining engineering during life cycle
• Full transparency in the chain
• Suppliers working together in pre competitive
projects
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Addlab (shared metal print facility)
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KMWE
NTS Group
Frencken Europe
Machinefabriek De Valk
FMI
MTA
Philips Innovation
Services
De Lage Landen
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Thank you for your attention