Specialist healthcare consulting firm
Healthcare arm of one of the largest independent communications firms in the world: NATIONAL Public Relations
Global reach through affiliates
WPP family
Extensive network of independent specialist firms
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Opinion leader mapping and engagement
Advisory boards
Education events
Congress activities – symposia, etc.
Content and medical writing
Publications planning
Media relations
(digital/ traditional)
Patient and professional advocacy
Market access
Issues preparedness
Internal communication
Patient recruitment and retention
Investigator motivation
Phase IV programmes
Health outcomes
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Strategic communications planning
Understanding of communications and education needs of brands at pre-launch, launch and as brands mature
Defining clear objectives then designing the optimal mix of educational and commercial communications strategies
Shaping strategy to deliver the right blend of education and communications at the right stage
Communications rooted in science
Ability to translate complex science to multiple audiences
Strong KOL expertise
PhDs integrated into communications programmes
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Internal and external stakeholder engagement
Identification of key stakeholders
Designing communications strategies to secure input earlier, take ownership and participate fully
Blending traditional and digital media approaches
Utilising the right media for the right audiences at the right time
Reinforcing and extending dialogue across media
Market access
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Diverse backgrounds
• Writers
• Journalists
• Ex-advocacy group
• Marketers
• Scientists
• Consultants
Range of expertise
• Communications strategy
• Education design using adult-learning skills
• Technical and scientific messaging and writing
• Blending communications strategies and channels
• Digital communications
• Event management
Integrated counsel and support
• Strategic consultancy
• Client leadership
• Day-to-day client contact
• Content/financial oversight
• Project management
• Account support and admin
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‘I have been in this industry for almost 27 years and with
Janssen-Cilag for 14 years and this educational symposium was the best I have attended. It puts us on the map as true educators of healthcare professionals.’
Director,
Medical Affairs
‘I would just like to say how very impressed I was and proud to have worked with [your team] last weekend. They were efficient and helpful all through the event and really are team players.
I personally felt proud to be working with them as they obviously gave 200% to the cause and were always ahead of the programme, which ran effortlessly.’
Medical Education Manager, UK
‘Thanks so much to the Axon Team for your support and help setting up and delivering our Madrid symposium.
Your professionalism, courtesy and attention to detail was all appreciated, and I heard many favourable comments from faculty and audience.’
Chair
VP, European Medical Affairs
‘Thanks for the very professional work and conduct of the media event.’
‘We had a very successful meeting yesterday: almost 500 attendees for our first commercial symposium and a lot of traffic today at the booth to get the slides of the presentations. All USB memory sticks were gone and we have a huge amount of demand! This meeting was our first key milestone towards a successful launch: thanks to your hard work, flexibility and ideas we made it a success! ’
‘I think the entire team including AXON - deserves a big congratulations.
Organising the booth and the symposium in such a short timeframe was a real challenge.’
Product Director, Strategic Marketing
Director, Public Affairs and Communications
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Website | axon-com.com
Twitter | @
Axoncomms
LONDON
+44 20 8439 9459 info-ldn@axon-com.com
NEW YORK
+1 914 701 0100 info-axonus@axon-com.com
TORONTO
+1 416 586 0180 info-tor@axon-com.com
COPENHAGEN
+45 4921 0588 info-cpn@axon-com.com
MONTREAL
+1 514 843 7171 info-mtl@axon-com.com www.axon-com.com
@Axoncomms