Customer Application - Honeywell Scanning and Mobility

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Greg Payne

Sr. Manager Mobility Systems

Win with Honeywell:

Enterprise Mobility Solutions

HSM Enterprise Mobility Solution Agenda

 Honeywell.com

HSM Enterprise Mobility Overview

HSM Mobility Portfolio and Roadmap

Anatomy of a Mobility Win(s)

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

HSM Enterprise Mobility Initiative

HSM defines Enterprise Mobility as businesses and their mobile workforce who utilize automated data collection solutions to better serve their customers when and where business is conducted.

These solutions combine hardware, software, and professional services to meet the needs of the worker and customer while delivering measurable value.

3

HSM Mobility Solutions

Honeywell Proprietary

Honeywell Scanning & Mobility Economic Sectors Served

 Honeywell.com

Other

Mfg

Government

Retail In-store

Transportation & Distribution Healthcare

Inventory / POS Parcel Delivery Bedside Medication Verification Work-in-process tracking Vehicle check point

HSM’s primary economic sectors are Retail, HC and T&L; Opportunities exist to leverage each others’ strengths

4

HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Enterprise Mobility Adoption Factors

• Broader network coverage – Wireless Everywhere

– Pervasive computing realized

• Faster network speed

Real Time Data = business value drivers

1MB throughput threshold achieved

• Affordable data plans – competition & “Carrier Freedom”

• “Smartphone” effect

– Multimedia technology converged into one device

Explosion of mobile applications

Rapid consumer & business adoption

• Need for competitive advantage

– Provide better customer service, improve asset utilization, increase revenues, lower operating costs

5

HSM Mobility Solutions

Honeywell Proprietary

7

HSM Mobility Solutions

 Honeywell.com

HSM Enterprise Mobility Growth

HSM Mobility HSM Mobility Revenue

Honeywell Mobility Revenue

Hardware sales less FedEx business

Assumes 15% growth

2010 Worldwide position

Motorola

Intermec

Psion

Honeywell

Datalogic

Denso

YOY Market

Share

Increase

2008

HSM

2009 2010

Normalized Industry

Key Drivers for Growth

• New Product Vitality

Partner development

• Sales headcount increases

• Recognition of Honeywell’s sincerity about the Mobility space

Honeywell Proprietary

 Honeywell.com

Honeywell Scanning & Mobility Objectives

Build brand equity as a leader in AIDC Solutions

Grow connected install base to 100%; develop unique features that remain exclusive to Honeywell

Provide software and services throughout our products’ useful life to maximize touch points and customer intimacy

Build out our enterprise mobility portfolio in order to address targeted end user requirements by delivering solutions that provide value and differentiation relative to the next best alternative

Speed time-tomarket and “blanket” target spaces through mutually-lucrative partnerships

8

HSM Mobility Solutions

Honeywell Proprietary

HSM Mobility Portfolio and Roadmap

 Honeywell.com

HSM Mobility Portfolio – 2010 Current

HSM Benefits

• Purpose Built Solutions

Enhanced Screen Optics

• Shift Plus Battery Life

• Ergonomic and Durable

• Adaptus Imaging Technology

Multi Media Image Processing

Software Assets

– ReM & SDKs

OptimusPDA

6100

6500

7850

7600

9900 Series

Optimus R

Optimus S

Scanpal2

Comprehensive mobility portfolio…but where are the gaps?

Performance

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HSM Mobility Solutions

9700

2010 EOL

• Dolphin 7900

• Dolphin 7850

Dolphin 7600 Gen I

• 56xx OptimusR

57xx OptimusPDA

• TT85xx/88xx

• IK85xx

Honeywell Proprietary

OptimusS

Scanpal2

 Honeywell.com

HSM Mobility Portfolio: 2011*

9900 Series 9700

97EX

99EX

7600

6500 Series

EDA2

6100 Series

EDA1

EDA3

Mobility Areas of Focus

• EDA Portfolio – several devices each with different target segments; each with different price / technology trade-off point

99EX release

– worldwide release of all configurations

• 6x00 OS Refresh & additional options

• 97EX – refresh high-end PDA architecture

*Subject to Change

11

HSM Mobility Solutions

Performance

Honeywell Proprietary

 Honeywell.com

HSM Mobility Systems Roadmap 2011

(subject to change)

2011 2012

Q1 Q2 Q3 Q4

Dolphin 99EX / UPS DiadV

802.11abgn, GSM/GPRS

3.75G voice/data,

GSM/CDMA SDR, BT, GPS,

G6 imager, WM 6.5/WEH,

Healthcare

Dolphin99EXni

UL Class I Div II

& Atex Zone 2

Dolphin 9700

MSR Module

Dolphin 6500

Win Mobile 6.5, laser

EDA1

2.8”, WWAN

(EDGE), 802.11bg, laser

EDA3

3.2” WVGA,

CDMA2000,

GSM/GPRS 3.75G voice/data, GPS, G6

Dolphin 6500

Pistol Grip Sled Dolphin 6100

Win Mobile

6.5, laser

EDA2

3.5”, CDMA,

GSM/GPRS 3.75G,

GSM/CDMA SDR,

802.11 bgn, GPS,

G6

Committed to investment in mobility to enable our partners to support end user needs and grow their business

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HSM Mobility Solutions

Dolphin 97EX

802.11abgn, 3.5

GSM/CDMA data,

BT, AGPS, G6 imager, WM 6.5,

Healthcare

Dolphin 9900 RFID

HF, LF

Dolphin 6500 RFID

UHF

Honeywell Proprietary

 Honeywell.com

Dolphin 99EX Core Diffentiators

• Adaptus 6.0 Optimized bar code imager – delivers industry leading 1D and 2D scanning with with optional color image capture capabilities

• Software Defined Radio enables global access real time data and the ability to switch network carriers

(GSM-GPRS to CDMA) in the field providing significant cost savings when provisioning and deploying devices

• Best display in industry - Brightest,

Best Resolution, Sunlight Readable,

Most Power Efficient

• Optimized combination of design ergonomics and durability improves worker productivity & satisfaction, enables value add services, and reduces operating costs

• Best acoustics – louder, clearer, truck usable

• Integrated sensor technology – accelerometer, light & proximity sensors drive ease of use and enhanced performance

• Advanced Mobile Power System delivers twice the power voltage, ensures full shift operation, reduces battery replacement costs

99ex delivers next-generation value for Logistics,

Parcel Delivery, Field Service, Route Accounting and Acute Healthcare customers

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

HSM Mobility Solutions EDA Portfolio*

Technology Summary

• Low-end processing platform

Minimal memory footprint

• Small, 2.8” QVGA display

• Laser barcode scanner; 3Mpx Color

Camera

Multiple Radios, 2.5G

• <300g

High-End processing platform

Robust memory footprint

• Large, 3.5” VGA display

HSM Gen6 Imager; 3Mpx Color

Camera

• Multiple Radios, 3.75G

<400g

High-End processing platform

• Robust memory footprint

Consumeroriented, 3.2” WVGA display

HSM Gen6 Imager; 3Mpx Color

Camera

Multiple Radios, 3.75G

<350g

Software Environment

• Select development tools and SDKs

• “Light” application environment

Voice and data management

• Integrated laser for bar code decoding vs. camera only

Complete suite of power tools and

SDKs

• Multiple, ‘heavy’ local applications

Full suite of imaging and imageprocessing software

• Imager + color camera

• Multiple, ‘heavy’ local or cloud based applications

• Integrated imager for bar code decoding vs. camera only

• Optimized for portrait and landscape display usage and data management

Full suite of imaging and imageprocessing software

• Complete suite of power tools/ SDKs

Use Case (s) Description

• “Mobility Field Sales and Service”

Blue/grey/white colllar workers, On-foot users outside the four walls

• Enterprise substitution for commercial smart-phones

• “In-pocket” storage

• Voice optimized

• “Mobility Sales, Light /Medium Delivery,

Field Sales Manager”

• In-cab / In-Vehicle usage

Pick-up and Delivery, Route

Optimization, Managerial Services,

Store Planning

In-dock or on-desk storage

Outdoor, direct sunlight usage

• Large, complex data sets from distant sources and/or local to the device.

• “Mobility Field Manager, Working

Supervisor, Caregiver“

• Inpocket” storage and Voice optimized

Blue/grey/white collar workers, On-foot users outside the four walls

• Healthcare: extending patient safety beyond the hospital

Multi-application work-flow flexibility

*Subject to change

Complete EDA portfolio targeting broad application requirements

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

HSM Mobile Payment Roadmap

Mobile POS

Improve Service, Productivity & Sales

•Mobile check-out on the spot – dynamic ‘register lanes’ reduce wait times and improve customer service & sales

•Remotely process loyalty card or store credit card applications – ability to quickly read driver’s license data via MSR or imager increases membership and customer retention levels

•Process or purchase gift cards remotely increases sales and customer satisfaction

Honeywell Mobile Payment Solutions

• Mobile MSR module (Dolphin 9700) – three track system support reading credit cards, drivers licenses, loyalty cards and gift cards

• Mobile MSR module (Dolphin 6x00) – under evaluation

•Full mobile payment point of sale module (Dolphin 9700/6x00) – system supports processing credit & debit and reads chip & pin technology – PED/PCI compliant - roadmap

Committed to supporting our retail and hospitality mobile point-of sale customers requirements

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Mobility Systems Roadmap: RFID

What we heard…

Inventory Control is a key driver

• Eliminating Inventory Frozen File

• Automating inventory counts / Reducing labor

• Reducing Back-Stocks

• Locating merchandise for customers (size, etc.)

Honeywell activity…

RFID Handhelds

• Integrated prototypes developed for Dolphin ® 9900

• Investigating custom integrated 6500 design

Loss Prevention / Shrink

• Patron Theft

• Employee Theft

• Macy’s addressed shrink via RFID portals and security cameras at employee/patron egresses

Item Tagging

• Store-level tagging used in pilot is costly & time-consuming

• Source tagging is direction; Start with Macy’s ready-to-wear since much of it is private label

POS Integration

• Stand-beside RFID inventory system used in pilot

• Long-term goal is integration with scanner/POS

EAS Integration

• Honeywell currently offers EAS integration with select models of our scanners

• Integration of barcode, EAS, and RFID based on customer demand

RFID “Hang-Tag”

• Combines dynamic pricing adjustment with RFID

• Automate store-level tagging

• Partner is utilizing Honeywell IP

Scanner Integration

• HSM is a leader in AIDC scanning/imaging

•Work with Macy’s to integrate

RFID for committed business opportunity

Honeywell is committed to integrating technologies demonstrating clear ROI to our end customers

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HSM Mobility Solutions

Honeywell Proprietary

HSM Mobility “Anatomy of a Win(s)”

 Honeywell.com

Customer Profile:

• Service over 215 countries

• Deliver 3.8B parcels year

• Visit 7.9M customers a day

• Delivery Fleet 95K+ vehicles

Win Summary:

• 2011-2017: over 100k DiadV devices will be deployed globally

Top Competitors:

• Motorola MC9500

Honeywell Model Selected:

• Dolphin 99EX

Anatomy of a Win: UPS

How Did We Win?

Customer Application:

• Logistics - parcel delivery, pickup + proof of delivery

Key Customer Requirements:

• Uninterrupted real time data management

• Efficient and intuitive decoding

• Reliable platform <4% annual return rates

• Full shift operation in always connected state

• Standard solution vs. custom design

What Set Honeywell Apart:

• Software definable radio offered “carrier freedom” and ability to dynamically switch network carriers

• HSM next gen imaging technology delivers improved motion tolerance and time to read

• Developed unique housing design and durable chassis to endure rigors of harsh environments

• Combination of high capacity battery and on-board power management supports extended use cases

• DiadV = 95% general market design, only cap, keypad and color differences

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Customer Profile:

• Exapaq = DPD France, part of GeoPost: 2 nd EU-group

• Deliver 200K parcels/day

• Delivery Fleet 2K+ vehicles

Win Summary:

• 2011: 2.400 99EX-terminals will be deployed in France

Top Competitors:

• Dolphin 9700

• Moto MC9500 & MC75

• Mobile Compia MM3

Honeywell Model Selected:

• Dolphin 99EX

Anatomy of a Win: Exapaq

How Did We Win?

Customer Application:

• Logistics - parcel delivery, pickup + proof of delivery

Key Customer Requirements:

• Customized keypad

• Up-to-date technology

(incl. 3G)

– future proof investment

• Answering customer’s budget requirements of €1.500

(incl. terminal, net base, mobile base, SMS 4 years, some peripherals)

What Set Honeywell Apart:

• Adaptus Gen 5 imaging technology passed internal testing on performance and usability even more safe with Gen 6 

• Strong commitment and commercial relationship of the French and European sales/marketing/PSO-teams: expressed confidence by customer and respect of commitments

• 99EX was the right answers on their objections against the

9700 on ergonomics (keypad size) and connector weakness

• Our partner Nomadvance proposed impressive added value with deliveries, staging, service, SW-loading and maintenance after repair (testing and remastering)

• ILS stood on board as their SW-developer

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Customer Profile:

• Large grocery and general merchandise retailer with

~200 stores in Germany

Win Summary:

• 2010-2012: 1500 units & accessories deployed nationwide

Top Competitors:

• Intermec CK3

• Motorola MC3190

• H+W Skeye.Enterprise

Honeywell Model Selected:

• Dolphin 6500

Anatomy of a Win: Dohle

How Did We Win?

Customer Application:

• Retail – In-store inventory, item look-up and customer assistance

Key Customer Requirements:

• Fast and accurate scan performance to read barcodes of various shapes/sizes in the store

• Ability to seamlessly integrate Storeweaver software suite

• Lightweight form factor and ergonomics

• Full shift operation with wireless data transfer

What Set Honeywell Apart:

• Superior ergonomics, form factor and standard resolution screen preferred by store employees in field pilots

• Combination of high capacity battery and on-board power management provided superior battery performance

• Quick turn-around of custom SKU with HD engine, LED aimer exceeded scan performance expectations of multiple code types

• Long-standing relationship and support directly with enduser; direct Storeweaver relationship to drive software certification

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Anatomy of a Win: Grupo Modelo

Customer Profile:

• #1 beer company in Mexico

• 37.3 Million Hectoliters delivered domestically 2009

• 4800+ delivery vehicles

• Serve over 500k customers

Win Summary:

• 2010-2011: over 5500

Dolphin 9700 devices will be deployed in Mexico

Top Competitors:

• Motorola MC9500, MC75A

• Intermec CN4

• Psion Ikon

How Did We Win?

Customer Application:

• Direct Store Delivery & Route Sales

Key Customer Requirements:

• 5+ year product lifecycle

• Reliable operation <3% annual return rates

• Multi-functional capabilities

• Real time data & tracking

• 10 hrs + operation

• Intuitive operation / improve worker efficiency

What Set Honeywell Apart:

• Customer for life sales and service approach

• Proven track record of previous solution – 6+ years!

• Superior field performance vs Next Best Alternatives

• Best combination of Ergonomics, Performance, & Durability

• Customized product and application development service offerings to meet customer needs

• HSM & 9700 delivered best ROI model

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Anatomy of a Win: Washington Regional

Customer Profile:

• 366 bed Hospital

• Heart Institute

• Women‘s Care Center

• More than 800 staff nurses

Win Summary:

• 2010: over 200 Dolphin

9700hc mobile computers deployed to nursing stations

Top Competitors:

• Motorola MC55

Honeywell Model Selected:

• Dolphin 9700hc

How Did We Win?

Customer Application:

• Bar coded Medication Verification at the Point of Care

Key Customer Requirements:

• Rugged, durable device to withstand hospital environment

• Ease of use, nurses focused on patient care, not technology

• Scan ability, including all pharmaceuticals

• Simplified device management

What Set Honeywell Apart:

• Superior design with larger and brighter screen, easier to use keyboard, enhanced wireless connection and better ergonomics

• In the words of the customer, “the 9700 scanned better, faster and easier. In all testing, no one had to shoot any bar code twice or do anything special trying to get a med to scan”.

• 9700hc deemed a more rugged device with healthcare plastics, more durable feel per the nurses and better performance from stylus, tether and battery

• Customer was previous user of Dolphin 7900 and was one day away from selecting MC55 prior to introduction of 9700

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HSM Mobility Solutions

Honeywell Proprietary

 Honeywell.com

Four Key Take-Aways

• HSM offers a complete mobility line-up designed to deliver value-based applicationready capabilities for your customers across target segments enabling you to intuitively bundle your value-based services

• HSM supports mobility based imaging technology widely regarded as the right data collection technology and preferred by your targeted end users

• HSM delivers software assets and relationships that ease application development, system integration and device management

• HSM is committed to expanding our mobility portfolio and our new product pipeline is balanced between extensions and market expansion opportunities to deliver solutions aligned with you and your customers needs

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HSM Mobility Solutions

What’s in it for you?

Honeywell Proprietary

 Honeywell.com

Enterprise Mobility Value Proposition

• Honeywell’s growing mobility solution portfolio delivers differentiating and value-based application-ready capabilities aligned with your customers needs enabling you to intuitively bundle your value-based services and realize ongoing revenue streams

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HSM Mobility Solutions

Honeywell Proprietary

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