Neil Sullivan – PSS
Michael Olsen – CSE
Territory covered: IA, IL, NE, WI
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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•
Industry recognition & competition + MAJOR news
•
Engagement plan
•
How is WAAS Relevant
•
Where to find WAAS opportunities
•
Technology Overview
•
New hardware and software
•
Next steps – net new acct mapping
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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•
•
Proactive
•
Target Citrix accounts
•
Target all non-WAAS customers
•
Target ISR G2 customers
•
Active opps
•
Deals already closed
Responsive
•
© 2010 Cisco and/or its affiliates. All rights reserved.
More resources to support you than ever before
Cisco Confidential
3
Distributed Workforce
User Demands
Cloud Computing
• Distance creates
latency
• More devices coming
into the workplace
• Latency often cited as
hindrance
• Branch proliferation
increases costs
• Higher user
expectation on app
performance
• Emerging applications
use more bandwidth
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
4
“WAAS is Cisco’s best product”
– Mike Latham, Aon
“WAAS is Cisco’s single greatest contribution to
our IT infrastructure for how it accelerates SAP”
– Kimberly Clark
Cisco offers broad capabilities,
including features for large and
small branch networks, and single
remote users” MQ Dec 2010
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
5
Survey Comments for WAAS
#1
Overall
IT Manager, very large retailer
IT Director, mid-size manufacturer
#1 in
Cust Sat
IT Director, very large manufacturer
Methodology- Non-vendor sponsored research. 2,000 customers surveyed. Vendors graded (1 to 5) on
Customer
Cisco Confidential
© 2010Technology,
Cisco and/or its affiliates.
All rights reserved.Service and Value. Vendors included CSCO, RVBD, BCSI, Expand, CITRIX, Juniper…
6
•
Riverbed
•
Don’t have Cisco’s network integration or breadth of
form factors and deployment options
•
No application aware DRE
•
Can’t support Citrix ICA natively
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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Easy Deployment
• Out-of-box deployment,
no changes to
client/server
• Transparent interop with
Citrix encryption,
compression
© 2010 Cisco and/or its affiliates. All rights reserved.
Performance @Scale
• Context-aware DRE for
highest performance and
scalability
• New WAAS appliances
support B/W required for
VDI @scale
App-Vendor Validated
• No reverse-engineering!
• Jointly supported solution
• No surprises upgrading
XenApp/XenDesktop
Cisco Confidential
8
Data Center
Adaptive Cache
Branch
Prepositioned Files
Cache
Email, HTTP
Symmetric Cache
+
Non-Symmetric
Cache
Symmetric Cache
Video, VDI, SaaS
• Increased bandwidth savings through better
compression
• Improve application performance on Video,
Virtual Desktops, SaaS
• Per branch fault isolation and protection
• Performance fairness across all branches
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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Category
Applications
2X 5X 10X
File Sharing
CIFS, NFS
Email
Microsoft Exchange, Lotus Notes,
Internet Mail
2-10X Avg
Web and
Collaboration
HTTP, WebDAV, FTP,
Microsoft Sharepoint
2-10X Avg
Software
Distribution
Microsoft SMS, Altiris
HP Radia
25X
50X
2-20X Avg
>100X Peak
50X Peak
100X Peak
2-20X Avg
>100X Peak
Enterprise
Applications
Oracle, Siebel, SAP, CRM, ERP
Backup
Applications
Microsoft NTBackup, Legato
Networker, Veritas Netbackup
CommVault Galaxy
2-10X Avg
50X Peak
Data Replication
EMC SRDF/A, EMC IP Replicator
NetApp SnapMirror, Data Domain
Double-Take, Veritas Vol Replicator
2-10X Avg
50X Peak
SaaS
Applications
Cisco WEBEX
© 2010 Cisco and/or its affiliates. All rights reserved.
2-8X Avg
100X+
20X Peak
2-8X Avg 20X Peak
Cisco Confidential
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Physical Appliance
In the ISR G2
Virtualized with UCS
Mobile Software
•WAAS in IOS
•WAAS SM-SRE
7,000+ Companies Use WAAS
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
11
Platform Management and Services
CIFS
AO
MAPI
AO
HTTP
AO
SSL
AO
Video
AO
NFS
AO
WoW
TCP Proxy with Scheduler Optimizer (SO)
DRE, LZ, TFO
Virtual Virtual
Blade Blade
#2
#3
Embedded
virtualization
Configuration
Management
System
(CMS)
Cisco WAAS Operating System
Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery
Disk Storage (Cache, VB storage etc.)
© 2010 Cisco and/or its affiliates. All rights reserved.
Ethernet
Network
I/O
Cisco Confidential
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WAAS Core Functionality | in every WAAS solution
Platform Management and Services
CIFS
AO
MAPI
AO
HTTP
AO
SSL
AO
Video
AO
NFS
AO
WoW
TCP Proxy with Scheduler Optimizer (SO)
DRE, LZ, TFO
Virtual Virtual
Blade Blade
#2
#3
Embedded
virtualization
Configuration
Management
System
(CMS)
Cisco WAAS Operating System
Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery
Disk Storage (Cache, VB storage etc.)
© 2010 Cisco and/or its affiliates. All rights reserved.
Ethernet
Network
I/O
Cisco Confidential
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WAAS Express
Software, runs on the ISR G2
Better leverage overall architecture,
investment and engineering resources
Platform Management and Services
CIFS
AO
MAPI
AO
HTTP
AO
SSL
AO
Video
AO
NFS
AO
WoW
TCP Proxy with Scheduler Optimizer (SO)
DRE, LZ, TFO
Virtual Virtual
Blade Blade
#2
#3
Embedded
virtualization
Configuration
Management
System
(CMS)
Cisco WAAS Operating System
Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery
Disk Storage (Cache, VB storage etc.)
© 2010 Cisco and/or its affiliates. All rights reserved.
Ethernet
Network
I/O
Cisco Confidential
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WAAS SRE (Services Ready Engine)
Module Card for the ISR G2
Powerful Branch Office Solution - Better leverage
overall architecture, infrastructure investment and
engineering resources
Platform Management and Services
CIFS
AO
MAPI
AO
HTTP
AO
SSL
AO
Video
AO
NFS
AO
WoW
TCP Proxy with Scheduler Optimizer (SO)
DRE, LZ, TFO
Virtual Virtual
Blade Blade
#2
#3
Embedded
virtualization
Configuration
Management
System
(CMS)
Cisco WAAS Operating System
Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery
Disk Storage (Cache, VB storage etc.)
© 2010 Cisco and/or its affiliates. All rights reserved.
Ethernet
Network
I/O
Cisco Confidential
15
WAAS Appliance Wide Area
Virtualization Engine (WAVE) Appliances
Industries only branch-office appliance family
that incorporates comprehensive WAN optimization, embedded
virtualization for local hosting, and branch-office video delivery
Platform Management and Services
CIFS
AO
MAPI
AO
HTTP
AO
SSL
AO
Video
AO
NFS
AO
WoW
TCP Proxy with Scheduler Optimizer (SO)
DRE, LZ, TFO
Virtual Virtual
Blade Blade
#2
#3
Embedded
virtualization
Configuration
Management
System
(CMS)
Cisco WAAS Operating System
Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery
Disk Storage (Cache, VB storage etc.)
© 2010 Cisco and/or its affiliates. All rights reserved.
Ethernet
Network
I/O
Cisco Confidential
16
vWAAS
Virtual WAAS Cloud Ready WAN
optimization solution that accelerates
applications delivered from private and virtual
private cloud infrastructure
Platform Management and Services
CIFS
AO
MAPI
AO
HTTP
AO
SSL
AO
Video
AO
NFS
AO
WoW
TCP Proxy with Scheduler Optimizer (SO)
DRE, LZ, TFO
Virtual Virtual
Blade Blade
#2
#3
Embedded
virtualization
Configuration
Management
System
(CMS)
Cisco WAAS Operating System
Policy Engine, Filter-Bypass, Egress Method, Directed Mode, Auto-Discovery
Disk Storage (Cache, VB storage etc.)
© 2010 Cisco and/or its affiliates. All rights reserved.
Ethernet
Network
I/O
Cisco Confidential
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Optimized for “Real World”
and Cloud Internet




Connection Persistence for HTTP
Packet Loss Mitigation Techniques
Congestion Mitigation
Public and Private Cloud Applications
Broad Range of Supported Applications
• HTTP(S), CIFS, MAPI, FTP, SMTP, POP, RDP, ICA
• Accelerates VPN connections
• VoIP Quality Preservation
Low Footprint Installation
• No Windows Firewall changes
• No GPO Changes
WAAS Mobile File Acceleration
ADSL 768/512K-90ms RTT-2% loss
100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%
Gain over
baseline
9MB 6MB 4MB 3MB 3MB
PPT Doc PDF PPT Doc
• Low Memory Footprint
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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• Up to 2,000 WAAS instances can be
ISR-Integrated blades
& software
fully managed from a single
interface
• Includes configuration, monitoring,
Appliances
vWAAS
troubleshooting, administration, and
reporting
• Interoperates with existing
infrastructure
NAM
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
19
Data Center
Branch Office
New Platform Highlights:
• Increased WAN throughput
• Increased scalability
• New high end DC
2RU Rack Mount
• Flexible interface – 10GB, fiber, SE
• Increased inline ports
• Increased VB size
WAVE 8541
WAVE 7571
Throughput
New WAVE Platforms
Current WAE / WAVE
WAVE 694
WAVE 594
WAVE 294
WAE 7371
WAE 674
WAVE 474
WAVE 274
WAVE 7541
WAE 7341
WAVE 574
1RU Rack Mount
2RU Rack Mount
Scale
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
20
500
400
WAVE-294
8GB
WAVE-474
3GB
300
200
WAVE-274
3GB
100
0
© 2010 Cisco and/or its affiliates. All rights reserved.
5
mbps
WAVE-294
4GB
10
mbps
15
mbps
20
mbps
Cisco Confidential
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1 400
WAVE-594
WAVE-574
1 300
6GB
1 200
12GB
1 100
1 000
900
800
700
WAVE-574
WAVE-594
8GB
3GB
600
500
© 2010 Cisco and/or its affiliates. All rights reserved.
25
mbps
50
mbps
75
mbps
100
mbps
Cisco Confidential
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6 500
WAVE-694
WAVE-674
6 000
5 500
Head
End
8GB
24GB
5 000
4 500
4 000
Branch
3 500
3 000
WAVE-674
WAVE-694
2 500
16GB
2 000
1 500
1 000
© 2010 Cisco and/or its affiliates. All rights reserved.
4GB
50
mbps
100
mbps
150
mbps
200
mbps
Cisco Confidential
23
NEW
Technical Benefits
Simplified mgmt VDI admin sets
WAN Op policy
Business Benefits w/ Bundles
Bundle
Components
R210-VWAAS-6K
•
•
vWAAS-6K
C210
R210-VWAAS-12K
•
•
vWAAS-12K
C210
R200-VWAAS-750
•
•
vWAAS-750
C200
Max VDI VM
density
Compelling TCO
Internal : http://wwwin.cisco.com/dss/adbu/waas/vwaas/ (Other Details on vWAAS-UCS Bundle will be posted here)
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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•
Account mapping
•
Citrix customers
•
Existing Riverbed accounts/renewals
•
Go back to those we’ve lost 2+ yrs ago
•
Non-WAAS customers
•
ISR G2 customers and prospects
•
Application deployment initiatives
•
Any customer that hasn’t heard the WAAS story in 1+ yrs
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
25
Questions?
Branch
User
Cisco
WAAS
Mobile
User
Centralization
 Centralize IT while maintaining SLAs
 Virtualized branch services
 Emerging cloud computing
Cisco
WAAS
Data
Center
WAN
• Consolidation
• Application
Acceleration
Faster Applications
 User Productivity
 Remote/mobile users
 Improved DR
• Productivity
WAN Optimization
 Bandwidth optimization
 Latency mitigation
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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Rapidly detects
application performance
issues
Enhanced visibility into
app & network
performance
• Top talkers allows businesses to
pinpoint appropriate bandwidth
usage and prioritize
© 2010 Cisco and/or its affiliates. All rights reserved.
Operational and
management efficiency
with WAAS + NAM
• Visibility into end user experience
with application response time
Cisco Confidential
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Virtual WAAS
(vWAAS)
Large Branch Office
Cloud SP
HQ
Appliance
Supporting
Virtual
Blades
WAAS on SRE
Module
Data Center
Small Branch Office
WAAS
Express
Data
Center
Appliance
Teleworker
Virtual WAAS
(vWAAS)
© 2010 Cisco and/or its affiliates. All rights reserved.
WAAS
Mobile
Cisco Confidential
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Accelerate VDI Performance
VDI performance
improvements by up to
60% - 90%
Reduce WAN Costs
Increase scalability of #
VDI users by up to 2X-4X
without WAN upgrades
Video-ready
Optimize Printing
•Up to 95% optimization
•Option to consolidate print
server on WAAS
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Internal
•Up to 90% optimization of
VDI Video using MMR
Cisco Confidential
31
Response time tests including
accessing Outlook, Office,
Web apps
Similar results seen at customers
(Customer names are Cisco Internal)
Seconds (s)
60
50
40
30
70%
faster
60%
faster
20
10
0
Citrix
© 2010 Cisco and/or its affiliates. All rights reserved.
RDP
Cisco Internal
Cisco Confidential
32
Bandwidth consumption tests
included accessing Outlook,
Office, Web apps
Similar results seen at customers
(Customer names are Cisco Internal)
300
Kbps
250
200
150
100
60% Savings
2X+ Users
70% Saving
3X Users
50
0
Citrix
© 2010 Cisco and/or its affiliates. All rights reserved.
RDP
Cisco Internal
Cisco Confidential
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HD Training Video 1080p on Win7 RemoteFX Desktop
Frame per second
30
User
Experience
25
20
HD Quality
15
Pixelated
Choppy
Out of Sync
10
5
0
LAN
© 2010 Cisco and/or its affiliates. All rights reserved.
80ms T1
WAN
80ms T1
WAN +
WAAS
Cisco Internal
Cisco Confidential
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Got VDI? Get ISR G2 + WAAS.
• Head-room for VDI,
Video traffic growth
Use $100B VDI spend to refresh ISR
• WAAS + ISR G2 bundles
• UCS Express option
for local print server
• WAAS essential to
deliver VDI over WAN
© 2010 Cisco and/or its affiliates. All rights reserved.
•
Cisco Internal
Cisco Confidential
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