The Italian Environmental
Footprint Program
Martina Hauser
Head of the ITALIAN TASK FORCE
“Environmental and Carbon Foot Print”
Office of the Minister for the Environment,
Land and Sea
Febbraio 2013
The Task Force
The Task Force “ Environmental and Carbon Foot Print” has
been established by the Italian Minister for The Environment,
in the framework of the Europe’s sustainable & low carbon
growth strategies Europe 2020-2050.
The priority of the TASK FORCE is the promotion of voluntary
actions of private sector and public institutions for integrating
the mandatory commitments in the emissions reduction: the
voluntary actions, included in agreements with the Ministry,
are focused in combining the carbon emissions reduction with
the increasing of the competitiveness in the market.
The European context
The Task Force is promoting, designing and testing pilot projects
in environmental and carbon footprint, in different sectors of the
economy, in the context of the European strategies and policies:
1. The ”Sustainable Consumption and Production, and
Sustainable Industrial Policy Action Plan” adopted by the European
Council in December 2008. The Council invited the European
Commission and the Member States to start working on common
voluntary methodologies facilitating the future establishment of carbon
audits for organizations and the calculation of the carbon footprint of
products.
The European context (2)
2. The “Sustainable materials management and sustainable
production and consumption: key contribution to a resource
efficient Europe" adopted by European Council in December
2010. The Council invited the Commission and Member States to
continue their efforts in:
further optimising and promoting the use of designated methods, such as LifeCycle Analysis (LCA) of products, addressing environmental, social and
economic aspects;
developing a common life-cycle-based approach to lower the global impact of
organic material flows (such as food), and seek greater consistency between
environmental, energy, trade, land use, agricultural and other policies in this field.
The European context (3)
3. The “Manifesto for a resource-efficient Europe”, adopted by
the European Resource Efficiency Platform in December 2012,
recognizes the priority of “creating better market conditions for
products and services that have lower impacts across their lifecycles, and that are durable, repairable and recyclable,
progressively taking the worst performing products off the market”.
4. The “European Commission study on Product
Environmental Footprint-PEF”, aimed at
developing a
harmonized environmental footprinting methodology to address the
environmental impact of products, including carbon emissions. The
adoption of the policy by the European Commission is planned for
the 1st quarter of 2013.
The European context (4)
According to the outcomes of the pilot projects already implemented
by the Task Force in many sectors: agriculture&agroindustry,
chemicals, food, ICT, retails, services (universities, motorways,
transportation of goods), manufacturing (cars, coffee, fashion,
mineral water), the Italian Ministry for the Environment is building
original and innovative methodologies and best practices, based on
the international UNI/ISO procedures.
We want to share the methodologies and best practices with the
Member States and the European Commission, in order to
contribute to the policy making process in adopting harmonised
European procedures for environmental and carbon footprinting.
Framework for Environmental Footprint
UNI EN ISO 14040:2006
Environmental Management - Life Cycle Assessment - Principles And Framework
UNI EN ISO 14044:2006
Environmental Management - Life Cycle Assessment - Requirements and guideline
UNI ISO/DIS 14067
Carbon footprint of products - Requirements and guidelines for quantification and communication
ISO/CD 14046
Life cycle assessment - Water footprint - Requirements and guidelines
ISO 14064-2:2006
Specification with guidance at the project level for quantification, monitoring and reporting
of greenhouse gas emission reductions or removal enhancements
ISO 14025:2010
Environmental labels and declarations - Type III environmental declarations - Principles and
procedures
GHG Protocol
PAS 2050
Methodology and sustainability
indicators
Life Cycle Assessment
(UNI EN ISO 14040, UNI EN ISO 14044)
Carbon Footprint
(UNI ISO/DIS 14067)
Water Footprint
(ISO/CD 14046)
Metodology and sustainability indicators
Life Cycle Assessment
(UNI EN ISO 14040, UNI EN ISO 14044)
The LCA approach allows the evaluation of the
industrial/productive systems life cycle “fromcradle-to-grave”. The analysis starts from the soil
(collection of raw materials to make the product)
and ends when all the materials return to the soil
(End of Life).
Methodology and sustainability
indicators
Carbon Footprint
(UNI ISO/DIS 14067)
Carbon Footprint is a tool able to provide the data of
the exact amount of Greenhouse Gases emitted during
all the steps of the production process of goods or
services.
The carbon footprint expresses in CO2 equivalent the
total amount of greenhouse gas emissions directly or
indirectly associated to a product, an organization or a
service.
Methodology and sustainability
indicators
The water footprint is an indicator of water use that looks
at both direct and indirect use of a consumer or producer.
The water footprint of an individual, community or
business is defined as the total volume of freshwater that
is used to produce the goods and services consumed by
the individual or community or produced by the business.
Water footprint
(ISO/CD 14046)
The global amount of water footprint results from the wideranging of blue, green and grey water.
The Italian Program
for the Environmental Footprint
Voluntary agreements with the companies
The Ministry started a pilot project with the Italian productive sector in order to test and promote
different methodologies on the environmental impact assessment of production and
consumption patterns.
Open competition for small and medium enterprises
To increase the investments for sustainability in the SME sector (Small and Medium
Enterprises), the Ministry co-financed 22 companies with 1,600,000 euro through an open
competition. On January 25, 2013, a new call for companies producing goods has been
launched for a total fund of € 2,000,000.00.
International cooperation
The Ministry drives projects involving Italian companies that work in developing countries and
promotes sustainable initiatives with local enterprises.
Italian frame
Partners of the Ministry are
70 companies
3 universities
4 municipalities
Carbon footprint of 143 products and 21 organizations
Water footprint of 18 products
Other LCA impacts of 33 products
Volume of business of the companies involved:
from 2 million to 4 billion euro of revenues
Volume of export: up to 160 countries
Total of employees: about 100.000
The Italian partners
INDUSTRY
Emilceramica
Gruppo Millepiani
Grafiche Bovini
Bauxt
Suncover
Pirelli & C.
Dallara 14%
Palazzetti Lelio
4%MCZ Group
2%
Colorificio San Marco
L’Oréal Italia
7%
Confindustria Ceramica
Sabox
4%
Automobili Lamborghini
Archimede
Solar Energy
7%
INFRASTRUCTURE & SERVICE22%
Autostrade per l’Italia
Autovie Venete
UniCredit
Telecom Italia
SAP Italia
Telespazio
GiPlanet
Vintage - Autodromo di Modena
Nuovo Trasporto Viaggiatori NTV
Auta Marocchi
DISTRIBUTION
COOP Italia
AR Alimentare
EcorNaturaSi
Ai Trai Cispa
Leroy Merlin
VITICULTURE
24%
Principi di Porcìa e Brugnera
Tasca d’Almerita
Azienda Vitivinicola Planeta
Marchesi Antinori
Mastroberardino
Castello Monte Vibiano Vecchio
16%
Masi Agricola
F.lli Gancia & Co.
Michele Chiarlo Azienda Vitivinicola
Venica&Venica
TEXTILE
Gucci
Gruppo Benetton
Brunello Cucinelli Cruciani
MUNICIPALITY
Comune di Leni, Comune di Malfa
Comune di Santa Marina di Salina,
Comune di Gemona
FoodFOOD
& Beverage
& BEVERAGE
Industrie Rolli Alimentari
Eridania SADAM
Infrastructure
and services
Sorrento Sapori e Tradizioni
Azienda Agricola IANVS
Castello Monte Vibiano Vecchio
Industry
Illycaffè
Carlsberg Italia
Textile Birra Castello
B&G Alimentare - Pasta Mosconi
Eataly Real Estate
Caseificio
dell’Amiata
Education
Latteria Montello
Distretto Latte Lombardo
Granarolo
Lete
Distribution
Acqua Minerale San Benedetto
Cantine San Marco
Tourism
EDUCATION
Università Cà Foscari Venezia
Università
degli Studi di Roma Tor
Municipality
Vergata
Università della Calabria
Viticulture
TOURISM
Lefay Resorts
Working plan
ANALYSIS
Carbon footprint analysis of consumer goods during their life cycle
MITIGATION
Identification of possible measures apt to reduce the emissions through the life
cycle of the selected consumer goods.
COMPENSATION
Identification of possible measures for the neutralization of the residual carbon
footprint.
COMMUNICATION
Strategies to communicate the carbon footprint analysis results.
Voluntary agreements: some examples
San Benedetto
Ca’ Foscari
Osklen (Brazilian)
Pirelli
Illy
Benetton
Lamborghini
A model of sutainable island
Italian Sustainable Wine
San Benedetto: “easy” bottle
•
The new bottle is made of
•
Sales increased: +Carbon
78% Footprint
•
•
30% recycled PET
of the old one liter
Energy consumption:
-30%
bottle
– 2010
production:
Results: - 30.000
t CO
CO2e2e
210 gr
Domino effect: San Benedetto, in
collaboration with COOP (Italian food
retailer), launched a project
supporting PET recycling.
Carbon Footprint
of the new one liter
bottle - 2011
production:
173 g CO2e
Totally neutralized:
the bottle is carbon
neutral
Ca’ Foscari:
Carbon management of universities
Analysis results: students and
employees’ mobility emerged as critical point
for the GHG emissions.
CO2 calculator: results (04/02/2013):
registered users: 353; completed
questionnaires 428; users’ saving average
41,79%.
Guidelines: Carbon Footprint methodology
for Universities has been developed.
Domino effect: Master in Sustainability
and Carbon Footprint Management.
The University statute contains the
commitments for sustainability.
1000 students asked to have “sustainability
skills” (1 credit) in their plan of study
Osklen:
The Italian-Brazilian Project Traces
Life Cycle Assessment: In the
framework of the Italian-Brazilian
cooperation program, the LCA of 6
products and a mitigation project in
Mexiana Island have been realized.
The social-environmental label:
The label traces the whole process of
production, from the raw material to the
end of life of the product, as well as the
social aspects of the production.
Water footprint: It is ongoing a project for
the water footprint assessment on four
products.
Osklen:
The Italian-Brazilian Project Traces
Organic cotton
GHG emission: 4.081 gr CO2e
Pirarucu leather bag
Recycled cotton and PET
shoes
Recycled cotton and PET backpack
43,40%
Energy consumption
14,80%
Employed materials
0,40%
Transport of the employed materials
Eco-juta bag
2,25%
Distribution
Organic cotton T-shirt
< 0,1%
Waste management
Organic silk tennis
shoes
39,20%
Usage
and end of life
Mexiana Island
80.000 liters of diesel
used each year to
generate electricity
The mitigation project:
100 workers
 from diesel to biogas
 installation of the solar panels
 new houses
 gardens with medicinal plants
Pirelli: beyond national boundaries
Carbon footprint analysis of the Cinturato P7 has been completed.
The agreement undersigned in January 2013 starts the second step for
reducing the impact on climate.
Foreseen actions: realisation of Solar Thermal Energy plants in Campinas and
Bahia (Brazil).
Rolling resistance
Dry braking
Noise
Mileage
Wet braking
Pirelli reference
Cinturato P7
Handling
Illy: the Italian coffee
Ongoing the Carbon footprint of two coffee boxes (250 and 125 grams), ESE
paper coffee pods, iperespresso capsule.
Planned evaluation of the socio-environmental impact of coffee's plantations in
Brazil and in other countries.
Benetton in Tunisia
The carbon footprint of two “kids" products (t-shirts and polo shirts) has been
completed. It is ongoing a project to improve the energy efficiency of Monastir
plant in Tunisia.
Benetton’s production in Tunisia: about 35 million items per year (about 30%
of the total production per year).
Kid’s T-Shirt
Kid’s Polo
Strategy for the environment in the
automotive industry
Lamborghini is the first in the automotive company
to sign an agreement on the environmental footprint in Italy
It is ongoing the GHG emissions assessment for the new CFK plant,
producing the monocoque and parts made by carbon fibre
Management system for the reduction of emissions, specifically for the design,
development and production of luxury cars
Product efficiency
improvements
 Optimum weight / power
 Weight reduction
Aventador LP 700-4: 20% CO2 vs previous model
 Lightweight materials in carbon fiber
A model for a sustainable island
Salina – Eolie’s island
Analysis, reduction and neutralization of the
environmental impact of the island:
Ongoing Baseline Emission Inventory 2010 – 2011
Agreement for the Carbon footprint analysis of the
island and Pact of Islands (SEAPI)
Municipalities
Malfa
Leni
Santa Marina Salina
Italian sustainable wine
Companies: Tasca d’Almerita, Planeta, Antinori,
Mastroberardino , Montevibiano Vecchio, Masi,
Gancia, Chiarlo, Venica&Venica
Methodology: identified 4 sustainability indicators:
Carbon footprint, Water footprint, vineyard
agronomic evaluation and socio-economic indicator
of the landscape.
Sustainable label: the results will be contained in a
environmental label, which will be presented at
Vinitaly 2013
Why do companies assess their
environmental footprint
Competitiveness and marketing: environmental values of products
represent drivers of competitiveness on the market.
Economic saving: measures for GHG reduction involve eco-save
actions and technologic innovation useful to decrease production costs.
Certification: the work done is certified by other certification bodies, it
is internationally recognised and it could be required in specific public
competitions.
Consumer relationship: data disclosure is useful to make the
consumer aware and to answer his demand of “green” products.
In this context the voluntary market of carbon credits is playing an
increasing role.
28
The Voluntary Market
The voluntary initiatives aimed to reduce the emissions are able to
add value to products and services in the market, due also to green
marketing
The economic value of the voluntary investment, necessary to
compensate the produced emission, is calculated according to the
price established by the carbon market.
The average market price of the credits varies (from$1/tCO2e to
$100/tCO2e) depending on the project cost and the cost for putting
the credits on the market (place, technologies, standard).
Voluntary credits price raised in 2011, reaching the value of
$6,2/tCO2e ($6,0/tCO2e in 2010).
The voluntary market
Due to the growing public opinion sensitivity for Greenhouse gases effects, a parallel
market to the Kyoto Protocol market is emerging: the voluntary market.
Core value in the voluntary market system is the carbon credit: 1 tCO2e (one tonne of
carbon dioxide).
Global carbon market growth
The price of the credits varies between $1/tCO2e and $100/tCO2e.
The average raised up to the value of $6,2/tCO2e ($6,0/tCO2e in 2010).
Source: State of Voluntary Carbon Markets 2012”, Ecosystem Marketplace & Bloomberg New Energy Finance. 2012.
The voluntary Italian market
In 2011, 244.181 tCO2e (economic value 2,02M €) were sold in Italy against
the 34.560 tCO2 in 2009. The average market sale price of the credits is about
5,34 €/tCO2 (European: 4.70€/tCO2; Global € 4.80/tCO2).
Global, European and Italian Market - 2011
TRANSACTIONS 2011
TRANSACTIONS 2011
Value (M€)
500
100,000,000
441
400
80,000,000
300
60,000,000
200
40,000,000
100
2.02
0
European
Volume (tCO2e)
33,000,000
155
Global
95,000,000
Italian
20,000,000
244,181
0
Global
European
Italian
Voluntary market potential
In spite of the global financial
crisis the voluntary market grows
rapidly.
The positive trend is confirmed by
the projections elaborated in
Bloomberg’s 2012 report.
The total amount of the expected
transactions within 2016 is 400
MtCO2e.
Source: State of Voluntary Carbon Markets 2012”, Ecosystem
Marketplace & Bloomberg New Energy Finance. 2012.
Contacts
Task Force for the environmental and carbon footprint
Office of the Minister
Italian Ministry for the Environment Land and Sea
44, Via Cristoforo Colombo
00147 – Rome
Phone: (+39) 0657221
www.minambiente.it
hauser.martina@minambiente.it
pansini.annalidia@minambiente.it
ianna.roberta@minambiente.it