September 2012 Structure of the City Government City Assembly Mayor 19 city administrative bodies 336 city institutions 17 city precincts, 218 community councils 2 Quality management system under the ISO 9001:2000 standard The City Office for Economy, Labour and Entrepreneurship is the first administrative office of the City of Zagreb which established and certified, on 12 April 2005, a quality management system for it operations in compliance with the ISO 9001: 2000 standard. The quality management system which has been certified and is maintained and developed, is the first step toward a more efficient, accountable and professional city government. The application, maintenance and further development of the quality management control system in compliance with ISO 9001:2000 requirements is ascertained by regular annual audits. A commitment to the needs of citizens and other users of our services and their satisfaction with services rendered are the most important values according to which the City Office for Economy, Labour and Entrepreneurship measures and ascertains its overall performance. ISO 9001 Q-722 3 City statistical profile Dominant economic, financial and political status in the Republic of Croatia Population: 788,850 - 18% of Croatia’s total population FDI in 2011 (in millions of euros) Croatia 1.074,8 Zagreb 507,9 Average net salary above the national average , June 2012 (Zagreb: € 846; Croatia € 735) 4 443.100 employed persons (December 2011), or 32 % of total employment in Croatia in Zagreb at December 2011th there were approximately 38.900 unemployed persons or 12,3 % of total number registered unemployed persons in Croatia In Zagreb at August 2012th were registered 40,500 unemployed persons, while in the same period last year there were 38,963 unemployed persons Accounts for roughly 33,3 % of Croatia’s total exports (US$ 4,45 billion) Accounts for roughly 58,2 % of Croatia’s total imports (US$ 13,22 billion) 32.144 companies, or 32,6 % of Croatia’s total, operate in the City of Zagreb The City of Zagreb participates in Croatian free enterprise: – 52,7 % of total revenues; – 50,1% gross earnings; – 32,6 % of the number of businesses; – 39,8 % of the total number of employed in free enterprise Source:Economic trends in the City of Zagreb and Zagreb County, I-XII 2011, July 2012, CCE Zagreb Chamber 5 •In 2009, the share of the City of Zagreb in the overall GDP of the Republic of Croatia was 31,4 %, which is an increase of 0.5 % in comparison to 2008 In 2009 Zagreb 31% Croatia CROATIA’S GDP: per capita: Zagreb ZAGREB’S GDP: per capita: € 44.8 billion €10.111 €14 billion €17.814 Croatia 69% •The initial estimate indicates that the quarterly GDP for the Republic of Croatia in the second quarter of 2012 decreased in real terms by 2,1 % in comparison to the same quarter of 2011 (National Statistics Bureau) Source: City Office for the Strategic Planning and Development of the City – Statistics Department 6 Structure of Zagreb` s economy based on total revenues Wholesale and retail commerce, motor vehicle and motorcycle repair Manufacturing (I-XII 2011) 14,1% 38,8% 5% Information and Communication Electricity, gas, steam and air conditioning supply 5,9% Construction 8,1% 7,5% 20,6% Professional, scientific and technical activities Other Source:Economic trends in the City of Zagreb and Zagreb County, I-XII 2011, July 2012, CCE Zagreb Chamber 7 EMPLOYED according to the National Classification of Activities Processing industry 11% 19% 31% Trade and repair of motor vehicles and motorcycles Education Construction Health care and social welfare Administration 8% 9% 7% 8% 7% Professional, scientific and technical activities Other - activity of trade and repair of motor vehicles and motorcycles has the highest proportion of employees (19%) Source:Economic trends in the City of Zagreb and Zagreb County, I-XII 2011, July 2012, CCE Zagreb Chamber 8 City of Zagreb Budget for 2012 € 896 million (HRK 6,72 billion) Structure of 2012 Budget revenues Tax revenues 1% 2% Supports 19% Asset revenues 6% Revenues generated by administrative fees and under special regulations Revenues from sales of nonfinancial assets 1% 71% Other revenues 9 Structure of 2012 Budget expenses and outlays Personnel expenses 14% 12% 23% Material expenses Financial expenses Susidies Supports 5% 1% 11% 1% 33% Allowances to citizens and household Procurement of non-financial assets Other expenses Source: City Finance Office 10 Investments Investment policy - Allocation of considerable funds for construction of utilities infrastructure and equipment - Funding sources: Budget, funds from Cityowned companies and institutions, international capital market, public-private partnerships and concessions 11 • Credit rating Standard&Poor’s* : - local currency issuer rating BBB-/negative/-- foreign currency issuer rating BBB-/negative/-- * updated 23.11.2011. Moody’s**: - foreign currency issuer rating Baa3/negative - ** updated 4.6.2012. 12 Investment projects of the City of Zagreb DESIGNATION € m. 1. Central Wastewater Treatment Plant 304 6. ZET (public transit company) – Mass transit system renewal 272 2. Solid Waste Incineration Plant - SWIP 170 7. Conference Centre Project 52 3. Chemical Wastewater Treatment Plant Project 40 8. Small Business Centre Project 40 4. The contract governing rendering of principal works and management of installations at the Jakuševec 56 9. Project to construct underground parking garages with retail, service and sports facilities at the secondary school playground site designated as “SavskaKačićeva-KlaićevaKršnjavoga” 50 10. Zagreb Airport Project 250 5. Zagreb Waste Disposal and Management Model DESIGNATION € m. 13 Centralni uređaj za pročišćavanje otpadnih voda grada Zagreba i pripadajući infrastrukturni objekti • The CUPOVZ Project: one of the largest and most challenging environmental undertakings in Europe, which will resolve the problems of pollution and threats to the water table, and safeguard existing and potential water pumping sites in the City of Zagreb and the area along the course of the Sava River downstream from Zagreb. 14 • • Financing model – BOT model The concession granted to ZOV d.o.o. (in December 2000) encompasses: planning and construction of the Plant and infrastructure facilities, Project financing and management of the Plant until 2028, when it will be turned over to the City of management • The Project consists of: 1. The central plant building for the mechanical and biological treatment of sludge – 1.2 mil. ERU (equivalent resident unit); in the final construction phase 1.5 mil. ERU 2. Management building, plant and servicing premises 3. Main wastewater input pipeline from New Zagreb to the Plant over a length of 10 km and the Mičevac pump station 4. Closure and additional construction of the Main Drainage Canal over a length of 5.5 km 5. Domovinski Bridge (transit/installation structure) 6. Construction of Čulinečka road from Slavonska avenue to Radnička road (3 km) • The mechanical portion of the treatment plant has been operational since March 2004, while the final (fourth) phase of biological sludge treatment and processing has been operational since September 2007. • Approximately 98% of investments have been implemented – completion depends on remaining property rights issues • The search for a technical solution to the thermal treatment of waste sludge is under way • There is an obligation to chemically treat wastewater • The estimated investment value is €304 mil. Chemical Wastewater Treatment Plant Project The Croatian Government, at its session held on 24 June 2010, issued the Decision on Designation of Sensitive Areas (as published in Croatia’s official journal, Narodne novine, no. 81/10) on which basis the Danube River’s entire drainage basin was proclaimed a sensitive area. On 30 June 2010, the Ministry of Regional Development, Forestry and Water Management issued the Rules on Threshold Values for Wastewater Emission (Narodne novine, no. 87/10) which stipulate that prior to release into waters in sensitive areas, municipal wastewater must be treated at the third degree of purification for release from agglomerations with loads exceeding 10,000 ES. The revised Water Utility Directive Implementation Plan of November 2010 adopted by the Croatian Government stipulates a transition period for the fulfilment of the commitments specified by the Community Wastewater Treatment Directive, which requires the collection of wastewater for facilities in the Black Sea drainage basin – a sensitive zone for installations above 150,000 ERU – with more advanced treatment by the deadline of 31 December 2018. The national water management company Hrvatske vode has granted to Zagreb Holding d.o.o. – Water Supply and Sewage Branch, and the city wastewater management company Zagrebačke otpadne vode d.o.o., a water management license for the release of wastewater from the public sewage system in the City of Zagreb with treatment at the Central Treatment Plant (CUPOVZ), whereby Zagrebačke otpadne vode is obliged to undertake activities for the construction of the third treatment phase at the Plant, to be completed by 31 December 2016, for the purpose of protecting water management interests in compliance with the Program of Water Pollution Prevention Measures with target deadlines. The Project is nominated for funding from the EU's Structural Funds 16 The value of this investment has been estimated at € 40 million. Jakuševec Landfill Rehabilitation Programme On 18 November 1998, a Loan Agreement was concluded between the European Bank for Reconstruction and Development (EBRD) and ZGOS, a City-owned company, to facilitate the rehabilitation of the Prudinec / Jakuševec Landfill. Investment value: €56 million The Prudinec waste disposal site rehabilitation project at Jakuševec is complete. All works broken down into packets have been assumed by the Investor. Currently, within the framework of the Jakuševec/Prudinec landfill, besides the waste disposal site there are: – Construction waste recycling installation (350,000 t/yr.), – Scrap metal yard (over 3,000 t/yr.), – Discarded tyre yard (over 1,000 t/yr.). 17 The contract governing rendering of principal works and management of installations at the Jakuševec The contract governing rendering of principal works and management of installations at the Jakuševec waste disposal site was concluded on 31 May 2007. The completion deadline for all works is 31 December 2011. Currently the principal construction works and management and maintenance of installations at the waste disposal site are under way. The contractor has conducted works involving the collection and disposal of new waste. During July 2012, a total of 25,735.01 tons of new waste were disposed. A total amount of HRK 13,615,000.00 has been planned for 2012. 18 The proposal of Zagreb Holding d.o.o., ZGOS Branch, is for the existing deadline (31 December 2012) for waste disposal at the Prudinec Landfill in Jakuševec in the City of Zagreb Physical Plan be substituted with a deadline of 31 December 2018. The previous deadline was set under the assumption that a thermal waste treatment plant would be built. However, thus far waste disposal is the only long-term waste treatment measure. The quantity of waste collected within the limits of the City of Zagreb is showing a continual growth trend. The capacity of the Prudinec Landfill and its technical potential ensure the conditions for waste disposal at the newly organized operational surfaces at the site up to 31 December 2018. Depending on implementation of comprehensive waste management measures, this deadline may also be extended. 19 Solid Waste Incineration Plant - SWIP The purpose of constructing the SWIP is to treat municipal waste by incineration, including the recycling of energy and sludge from the Central Waste Water Treatment Plant. The City of Zagreb Physical Plan (SGGZ 02/06) specified Žitnjak-East as the construction site for the SWIP, right next to the CWWTP. The relevant Ministry issued a ruling whereby the intended WIP Project was assessed as environment-friendly, subject to the application of environmental protection measures and the environment status monitoring programme. The documentation required to secure a location permit has been drafted. Efforts are being made to align the existing documents with new legislative requirements, in particular, with the new Physical Planning and Construction Act (Narodne novine, no. 76/07). The Project is nominated for funding from the EU's Structural Funds The City of Zagreb and the European Bank for Reconstruction and Development (EBRD) are planing cooperation on this project The total investment value is estimated at €170 million. 20 Zagreb Waste Disposal and Management Model The Waste Management Program was prepared by Institut građevinarstva Hrvatske d.d. (Croatian Civil Engineering Institute Inc.) in 2006. In 2007, the Republic of Croatia Waste Management Plan (Narodne novine, no. 85/07) was adopted, based on draft plans for all counties and the City of Zagreb. The City of Zagreb Waste Management Plan has been prepared and made available to the public for inspection from 10 July to 15 September 2009. The Contract for the Preparation of the Strategic Assessment of the Draft Waste Management Plan was signed on 28 March 2011. The procedure to evaluate the Strategic Impact Study concerning the Draft Waste Management Plan in the City of Zagreb to 2015 is in progress. Based on the results of the strategic study, the final draft of the Waste Management Plan will be compiled and then forwarded to the Zagreb 21 City Assembly for adoption. ZET – Mass Tranit System Renewal Programme The City of Zagreb Tramcar Fleet Renewal Programme provides for the following projects : - Procurement of 70 low-floor tramcars; - Overhaul and modernisation of 50 tramcars TMK 301; - Reconstruction and modernisation of the tram depot at Blato in Zagreb; - New fare system; and - Transit control and management system. 70 tramcars have been procured from and supplied by the CROTRAM consortium. The production of 70 new low-floor tramcars was contracted on 18 July 2007, and a total of 70 tramcars has already been delivered. The new public transit control and management system was launched on 5 September 2008. Two short low-floor tram TKM 2300 were put into service since 2009. The value of this investment has been estimated at € 272 million. 22 Conference Centre Project A multi-purpose centre would greatly spur the development of conference tourism. In mid-2005, a general survey-based competition was announced for a conceptual urban and architectural design for the site between Pierottijeva, Jukićeva, Savska and Izidora Kršnjavoga streets The jury proclaimed the tender a success. The award-winning works were purchased and can be used as a basis for further study and elaboration of the project at this site. The drafting of project documentation is in progress The Project is nominated for funding from the EU's Structural Funds Estimated investment value:€52 million. 23 Small Business Centre • The project has been planned in the Kajzerica district next to the URIHO site. • A competition is underway to develop an urban and architectural design for small business, municipal and accompanying • facilities in the Small-Business Centre (small business learning centre with facilities for theoretical studies and practical learning, business premises, a multi-purpuse hall and parking garage). • Under the Small Trades Centre construction project, there are plans to consolidate facilities that will enable the efficient functioning of tradesmen’s associations, education, events, exhibitions and fairs, business premises for small trades, a small trades savings bank and other related amenities to encourage the development of small trades and compatible city facilities. • The Project is nominated for funding from the EU's Structural Funds • Estimated investment value: €40 million 24 Project to construct underground parking garages with retail, service and sports facilities at the secondary school playground site designated as “Savska-Kačićeva-Klaićeva-Kršnjavoga” •The project is being implemented through a concession of public-private partnership (PPP), in compliance with the Public-Private Partnership Act •The estimated construction cost is €50 million •The project foresees the landscaping of the secondary school playground, construction of a basement garage with service facilities and a connection to the Children’s Hospital in Klaićeva street by underground corridor, and construction of a gymnasium, youth centre, transformer station and tramway rectifier station. 25 Zagreb Airport Project • • • • • • A joint project by the RoC Government and the City of Zagreb. The RoC’s share in Zagreb Airport Ltd. accounts for 55% of its capital, with the City of Zagreb holding 35%, and the City of Velika Gorica and the Zagreb County 5% of the company’s capital each. On 14th February 2011 the Agency has issued approval to the Ministry of the Sea, Transport and Infrastructure for implementation of the project for construction of the New Zagreb Airport Terminal The Ministry of the Sea, Transportation and Infrastructure opened a tender on 18 February 2011 for Construction of the New Passenger Terminal at the Zagreb Airport, which also entails management of the existing and newly-constructed terminals at the Zagreb Airport and the accompanying infrastructure The government has decided to give the 30 - year concession to build a new passenger terminal at Zagreb airport French consortium Zagreb Airport International Company (ZAIC) The value of this investment has been estimated at €250 million. 26 City-owned companies The basic purpose of City-owned companies is to permanently provide quality vital public services of interest to natural and legal persons. Zagrebački holding d.o.o.: Total revenues € 513.658.275 Total expenses € 561.273.456 Loss € 47.257.003 27 City of Zagreb holds certain shares in the following companes: City of Zagreb holds 100% shares in following companies : 1. RAZVOJNA AGENCIJA ZAGREB - TPZ d.o.o. (Zagreb Development Agency Ltd.) 1. TERME ZAGREB d.o.o. (Thermal Spa Ltd. - 50%) 2. APIS IT d.o.o. (IT Support Agency Ltd. - 49%) 3. VODOPRIVREDA ZAGREB d.d. (Water Mgmt. Inc. – 36.13%) 2. ZAGREBAČKI HOLDING d.o.o. (Zagreb Holding Ltd.) 4. ZRAČNA LUKA ZAGREB d.o.o. (ZG Airport Ltd. - 35%) 5. BICRO BIOCENTAR d.o.o. (13%) Holding’s subsidiaries: 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. AGM (publishing and bookshops) Autobusni kolodvor (bus terminal) Čistoća (public sanitation) Gradska groblja (municipal cemeteries) Gradsko stambeno komunalno gospodarstvo (housing and utilities management) Robni terminali Zagreb (commodity terminals) Stanogradnja (housing construction) Tržnice Zagreb (green markets) Upravljanje sportskim objektima (sports facility management) Vladimir Nazor (youth holidays) Vodoopskrba i odvodnja (water supply and sewage) Zagrebparking Zagrebačke ceste (road management) Zagrebački digitalni grad (IT) Zagrebački električni tramvaj (mass transit) Zagrebački velesajam (trade fair) ZGOS (waste management) Zrinjevac (landscaping) Companies in which Holding has shares 1. 2. 3. 4. Gradska plinara Zagreb d.o.o. (Municipal Gas Co. Ltd.) - 100% Gradska plinara Zagreb – opskrba d.o.o. (Gas Supply Ltd.) - 100% Zagreb Arena d.o.o. za usluge (Event Services Ltd.) - 100% Zagreb plakat d.o.o. (Zagreb Billboard Ltd.) - 51% Holds founder’s rights in the following institution: Gradska ljekarna Zagreb (Municipal Pharmacies) Manages: Sports facilities owned by the City of Zagreb 28 Organisational chart ADMINISTRATIVE AND LEGAL DEPARTMENT SOLE TRADERSHIP REGISTER UNIT UNIT IN CHARGE OF SETTING MINIMUM TECHNICAL AND OTHER CRITERIA FOR ECONOMIC ACTIVITY SESVETE LOCAL ADMINISTRATIVE-LEGAL UNIT SUSEDGRAD LOCAL ADMINISTRATIVE-LEGAL UNIT 29 Sole trades in the City of Zagreb Roughly 14.503 sole trades, or 16.8% of the national total, operate in the City 16,8% City of Zagreb Other counties 83,2% Source: Ministry of Entrepreneurship and crafts Central Sole Tradership Register 30 Structure of sole trades based on National Classification in 2007 ACTIVITY No. of sole traders % INDEX June/December Retail commerce 3.022 20,8 99,3 Hospitality 1.773 12,2 98,8 Construction 1.383 9,5 97,6 Transportation 1.539 10,6 105,8 Hair, cosmetic and pedicure salons 1.214 8,4 99,8 Textile and garment manufacturing 361 2,5 93,3 IT 386 2,7 106,6 Accounting and bookkeeping 341 2,4 103,3 4.484 30,9 14.503 100,0 Other TOTAL 97,6 Status: as at June 2012 31 STRUCTURE OF SOLE TRADES based on National Classification of Activities, 2007 Retail Hospitality 30,9% 2,4% 20,8% 2,7% Construction Transport Hair, cosmetic & pedicure salons 2,5% Textile and garment manufacturing IT Accounting and bookkeeping 8,4% 10,6% 12,2% Other 9,5% Source: Sole Tradership Register of the City Office of the Economy, Labour and Entrepreneurship Sole Tradership Register Unit and Sesvete and Susedgrad Local Administrative-Legal Units 32 Development incentives for crafts, trades and SMEs The Crafts, Trades and SMEs Development Incentive Programme was adopted in September 2000. Incentive measures and activities include: • Allocation of incentive funds; • Development of business infrastructure through institutional development incentive networks. 33 1. Allocation of incentive funds (2000 - 2012) Implemented through: 1.1 Loans to businesses 1.2 Subsidizing a portion of interest on business loans 1.3 Supports to sole traders 1.4 Supports to innovator 1.5 Other supports 34 2. Development of business infrastructure 2.1 Development Agency Zagreb - TPZ Ltd. Projects and activities: – Technical and technological processing and preparation of inventions for use by businesses; – Education of already established businesses and start-ups at organized seminars; – Development of operating and investment plans for businesses; – Consulting services for introduction of systems of quality and/or environmental management - ISO 9001 and 14001; – Issuing guarantees for small business loans; – Development of economic projects and studies, development and management of projects financed by EU funds, etc. 35 2.2 Business zones The City of Zagreb Business Zone Development Programme was adopted in 2005. 2.3 Clusters Launch of the “Clusters for Competitive Products” project; Preparation of a study for the Vehicles, Machine-Tools and Tools Cluster; To date, a total of € 109.845,45 has been spent for the implementation of the project. 36 Structure of funds spent to implement Programme incentive measures and activities (September 2000 – June 2011) Organisation of business infrastructure € 6.833.722,58 20% € 33.678.464,59 Allocation of incentive funds € 26.844.742,01 80% 37 TOTAL FUNDS EXPENDED TO IMPLEMENT PROGRAMME INCENTIVE MEASURES AND ACTIVITIES (September 2000 – June 2012) In € City of Zagreb Allocation of incentive funds Deposits with financial institutions Subsidies for a portion of interest Supports to sole traders Supports to innovators Intervention funds to entrepreneurs Other supports Total: Business infrastructure development Development Agency Zagreb – TPZ Ltd. - business premises - operating costs, projects and activities - regional security instruments “Clusters for Competitive Products” project Total: Overall total: Overall total (City and ministries): Ministries 7.150.370,83 5.845.917,86 3.654.565,19 824.255,35 2.600.364,84 995.035,89 21.070.509,96 4.384.863,45 1.698.515,73 86.550,11 147.800,96 6.317.730,25 27.388.240,21 33.678.464,59 1.150.450,73 4.623.781,32 5.774.232,05 429.442,22 429.442,22 86.550,11 515.992,33 6.290.224,38 38 Zagreb as a tourist destination as a business and administrative hub, Zagreb accounts for approximately 6% of tourist arrivals and 2% tourist bednights in Croatia the total number of tourist arrivals in Zagreb in 2011 was 730.945 and 551.043 (75%) were foreign guests. The total number of recorded bednights is 1.183.125, of which 884,055 (74%) accounted for foreign visitors. COMPARISON OF RESULTS RECORDED IN I. - XII. 2010 and I. – XII. 2011 PERIODS: I.– XII. 2010 No. of tourist arrivals - of these foreign No. of tourist bednights - of these foreign I. – XII.2011. No. of tourist arrivals - of these foreign No. of tourist bednights - of these foreign 666.106 ( + 5 % in comparison to 2009.) 488.854 ( + 8 % in comparison to 2009.) 1.085.597 (+ 3% in comparison to 2009.) 801.041 ( + 5,6 % in comparison to 2009.) 730.945 (+ 9 % in comparison to 2010.) 551.043 (+ 13 % in comparison to 2010.) 1.183.125 (+ 8% in comparison to 2010.) 884.055 (+ 10% in comparison to 2010.) Source: City Strategic Planning and Urban Development Office – Statistics Department 39 Current and actual tourists arrivals and bednights in 2012 I. – VI. 2011. No. of tourist arrivals - of these foreign No. of tourist bednights - of these foreign 314.730 228.210 513.168 371.204 I. – VI. 2012. No. of tourist arrivals - of these foreign No. of tourist bednights - of these foreign 327.163 (+4% u odnosu na 2011.) 241.338 (+6% u odnosu na 2011.) 553.832 (+8% u odnosu na 2011.) 411.431 (+10% u odnosu na 2011.) Source: City Strategic Planning and Urban Development Office – Statistics Department 40 Tourists arrivals and bednights 2002–2010 1200000 1000000 800000 Arrivals 600000 Bednights 400000 200000 0 2002. 2003. 2004. 2005. 2006. 2007. 2008. 2009. 2010. 2010. godina • in 2010 in comparison to 2009 ,growth in tourist arrivals of 5% and bednights of 3% was noted. During the period under observation, growth in the number of foreign tourist arrivals was recorded (8%). Source: City Strategic Planning and Urban Development Office – Statistics Department 41 Tourists arrivals and bednights 2010. – 2011. 1400000 1200000 1000000 800000 Arrivals 600000 Bednights 400000 200000 0 2010. 2011. Year 2011. In the year 2011. growth in tourists arrivals of 9 % and bednights of 8 % was noted. During the period under observation, significant growth in the number of foreign tourists arrivals was recorded (13%). 42 Izvor: Gradski ured za strategijsko planiranje i razvoj Grada - Odjel za statistiku Accommodation capacity in the City of Zagreb The City of Zagreb has a total of 61 accommodation units, of which 43 are hotels The total number of beds is 8.305 and they are distributed according to the following types of accommodation capacity: - hotels - hostels - inns - overnight lodging - pansions - rooms for rent - sleeping car - private accommodation 6.604 692 72 87 28 66 288 468 • average number of bednights per arrival in the I.- XII. 2011. period: 1.7 Structure of hotel accommodation capacity of the City of Zagreb by category (number of beds) 5*, 20.08% 2*, 10.00% 3*, 30.80% Since approximately 60% of hotel beds are in higher-category hotels (4* and 5*), Zagreb is characterized as a city with a predominantly high-quality hotel product. 2 * 3 * 4*, 38.60% Source: City Strategic Planning and Urban Development Office – Statistics Department 43 Tourist spending in the City of Zagreb in 2009 TOURIST SPENDING IN ZAGREB IN 2009 € 307,307 million Foreign tourist spending € 207,578 million National tourist spending € 99,729 Estimated tourist spending in the City of Zagreb in 2009, Tourism Institute Context for the development of the City of Zagreb as a tourist destination The City of Zagreb investment policy directly impacts the development of tourism through implementation of the following capital projects: Zagreb Airport Project Conference Center Project Zagreb Sports and Recreation Zone Paromlin Hotel/Residential Complex Strategic recommendations for tourism development in the City of Zagreb*: The focus of tourism development will be based on 3 key products: 1). Business and Culture, with events 2). Tours and Brief Vacations 3). Cuisine/Shopping and Special Interests 44 Republic of Croatia City of Zagreb City Office for Economy, Labour and Entrepreneurship Trg S. Radića 1 Phone: +385 1 610 1194, 610 1102 Fax: +385 1 610 1499, 610 1077 E-mail: gospodarstvo@zagreb.hr URL: http://www. zagreb.hr 45