Solid ® Power XL PRESENTER NAME PRESENTER TITLE DD MONTH YYYY Agenda Ecolab® Solid Detergent Innovation Detergent Solid Power XL Benefits Ecolab Solid Testing Process Power XL Test Results Sample Q Chemistry and Solid Power® XL Technology Customer Feedback &A Ecolab Confidential 2 Ecolab® Innovation Ecolab leads the industry in Cleaning results Employee safety More sustainable packaging 1960s & ’70s: 5 gal. container x 1 = 1250 grams 52% Reduction 68% Reduction 1983: Solid Power® 151grams ea. x 4 = 604 grams 2010: Solid Power XL, 151 grams ea. x 2.67 = 403 grams Ecolab Confidential 3 Detergent Chemistry Alkalinity source: Breaks down soils Builder: Ties up hard water minerals that hinder cleaning Surfactant: Disperses and holds soils in solution Processing Aid: Facilitates mixing and solidification Alkalinity Builder (Phosphates) Surfactant Alkalinity Low-P Builder Surfactant Processing Aid Processing Aid Ecolab Confidential 4 LOWER ENVIRONMENTAL IMPACT* 33% LESS WASTE* SUPERIOR RESULTS Ecolab Confidential 5 *compared to Solid Power or Solid Power Plus containing over 3% phosphorus Benefits to [Customer] Annual Benefits to [Customer] Operations currently using Solid Power® or Solid Power Plus* XX tons less weight being transported Update XX tons less plastic waste (33% reduction) all “XX”s with data from XX tons less cardboard waste (24% reduction) Excel Calculator XX tons less phosphorus waste (99% reduction) No compromise in ware cleaning results *based on 50% higher yield per capsule for Solid Power XL compared to Solid Power or Solid Power Plus at recommended use. Ecolab Confidential 6 Carbon Footprint Reduction of approximately XX TONS REDUCE WASTE Est. over all locations: Annual Cardboard Packaging Saved XX TONS Update all “XX”s Annual Plastic Packaging Saved with data from XX TONS Excel Calculator Ecolab Confidential 7 33% LESS Plastic & 24% LESS Cardboard PRESERVE WATERWAYS Update “XX”s with data from ExcelEst. over all locations: Calculator Annual Phosphorus Savings XX TONS Ecolab® has invested over 5 years of research and development leading to a patent protected chelant technology that allows replacement of phosphorus while delivering continued superior results. Ecolab Confidential 8 99% LESS Phosphorus Solid Power® XL is 99.7% Phosphate & Phosphorus Free Surface waters can be affected by excessive influx of nutrients (nitrogen, phosphorus and other micronutrients) which may stimulate algal growth. Superior Results Results After 100 Washes Current performance Solid Power® XL 99.7% Phosphorus free machine detergent Non-Ecolab low phosphorus machine detergent Ecolab Confidential 9 Solid Power XL uses advanced chelants to tie up hard water minerals in addition to etch preventing ingredients to keep your glassware looking sparkling clean. Testing Process Goals for Solid Power® XL: Performance: Soil removal equal to Solid Power Plus Consumption: Average of 50% more racks per capsule Lab Testing: Achieve goals under controlled conditions Field Testing: Measure to goals under customer conditions Ecolab Confidential 10 Market Testing: Confirm value with sales to customers Solid Power® XL Lab Testing Summary Months spent running proprietary tests for: Performance in hard water Soil removal capability - protein specific Prevention of soil redeposition Stain removal capability Cleaning performance equivalent to Solid Power Plus under all conditions 50% more racks per capsule under all dispensing conditions tested Ecolab Confidential 11 Solid Power® XL Field & Market Tests Field Testing: Standard tests conducted in customer locations to confirm Lab results Statistically validated equivalent performance to Solid Power Plus Confirmed increased racks per capsule target All customer feedback was positive Market Test: Sold in select markets for further evaluation 3 different geographies bought over 1.6 tons of Solid Power XL Surveys confirmed customer satisfaction with performance and consumption Performance and consumption goals were statistically validated: i.e., a significant number of repeated observations of the goal characteristics were made Ecolab Confidential 12 Appendix Plastic and Phosphorus Savings Steps taken to calculate Plastic and Phosphorus Savings Referenced actual Solid Power® and Solid Power Plus volumes for 12 months through August 2010 for all locations Calculated the total actual plastic and phosphorus consumption, what they would have generated in Solid Power XL plastic and phosphorus consumption, and took the difference between the 2 Carbon footprint impact for transportation was not factored into the total due to the large number of variables, including customer proximity to Ecolab production facilities and distribution. Plastic savings can be converted into a carbon footprint reduction estimate using available conversion tools. 1 pound of empty 20 fl. oz plastic bottles = 1.14 pounds of CO2 per pound of 20 fl. oz plastic bottles. Our conversion formula came from: http://www.stewartmarion.com/carbon-footprint/html/carbon-footprint-stuff.html#one-poundplastic-bottle-produces-1-pound-carbon-dioxide Ecolab Confidential 14 Appendix Savings Calculations [Spreadsheet pasted here as picture only] Ecolab Confidential 15