Welcome Avon Canada Sales Leaders Prospecting & Appointing Training Be Your BEST with the BEST Pearl Stewart Field Training Manager Be Your BEST with the BEST Michelle Hommes Field Sales Trainer Be Your BEST with the BEST Agenda PATD Excellence Creating Your Success Plan Prospecting What is Your Conversion Rate? Appointing Expect to Earn Your Incentive Be Your BEST with the BEST The Winning Formula for Success Direct Selling + MLM Direct Selling Selling and Service 2nd Dimension (MLM) Finding others to Sell and Service Be Your BEST with the BEST • Leadership Remains the path to achieving your goals and dreams today and most importantly your future! Be Your BEST with the BEST PATD Excellence • P rospect • A ppoint • T rain Sales Representatives • D evelop Leadership Representatives Be Your BEST with the BEST PATD is a Proven Process Results show us that retention, sales and team growth are higher when a new Representative is taught through PATD Proven Process is easy to follow and easy to duplicate Keep it simple – “People can duplicate a process, but not a person” Be Your BEST with the BEST The Process Is Fundamental P A New Recruits to Your Team T President’s Club Leadership D SEUL Prestige Council Honour DHM UL AUL Be Your BEST with the BEST EUL Create Your Success Plan 1. Determine Your Dream Believe In Your Potential 2. Set Goals and Write Down Your Goals Make A True Decision – “I will achieve this goal” Create a Focused Plan • Create A Focused Plan Be Your BEST with the BEST Create Your Success Plan 3. Believe and Expect to WIN Believe you will Achieve “Whether you think you can or think you can’t – you are right!” 4. Take Focused Action Overcome Your Fears Keep A Positive Perspective – Never Give Up Be Your BEST with the BEST Create Your Success Plan 5. Lead Your Team Recognize Boomerang Blessings Be A Good Leader Associate with like-minded people Be Your BEST with the BEST P A T D Your Roadmap to Success Be Your BEST with the BEST What is Prospecting & Appointing? Prospecting is sharing the Avon Earning opportunity, gathering names and contact information. Appointing is the act of conducting the Believe Conversation with a prospect to become an Independent Avon Representative Be Your BEST with the BEST Why Do We Need to Prospect? Prospecting is the art of networking and a way of developing and expanding your business! Be Your BEST with the BEST P Prospecting Is The Foundation of Your Business • Leads are a necessity • If you don’t talk to enough people you won’t have team growth • Become a ‘Master Prospector’ by consistent use of the skill everyday Be Your BEST with the BEST P Do You Multiply Your Efforts? • Don’t do it alone, promote Leadership and train someone on your Team everyday! • You will be more successful with others prospecting with you Be Your BEST with the BEST P Do You Look Like You Believe it? • Project confidence • Be positive, create excitement • Look the part! Be Your BEST with the BEST P Do People Know You’re In Business? • Be ready at any time to talk Avon • Ask for referrals • Use the tools, social media, etc. Be Your BEST with the BEST Prospecting Activities o o o o o o o o Invitation Lists Door to Door Malls Parks Tailgating Restaurants Newspapers/telephone Bulletin Boards o Avon on Locations o Tradeshows o Avon in Your Home Parties o Avon Opportunity Meetings o Social Media o Ballot Boxes Be Your BEST with the BEST The Power of 3 Talking to 3 people per day about the earning opportunity with Avon This generates 15 leads per week, 60 in four weeks, 120 in eight weeks TALKING is the fuel that drives your Business Anywhere, anytime, anyplace, always ask! Be Your BEST with the BEST What Tools Do You Need? Brochures Business Cards Prospecting flyers Samples Agenda Notebook Pen Appointment Kit (C10) Belief Enthusiasm Passion Great Attitude Be Your BEST with the BEST How To Identify a Prospecting Opportunity? Observe Select your Opportunity Who do you see as an Opportunity? Be Your BEST with the BEST The Indirect or Direct Approach? 4 Steps to the Indirect Prospecting Approach 1. Approach 2. Compliment 3. Bridge to Avon 4. Set Time and Place 4 Steps to the Direct Prospecting Approach 1. Introduce 2. Get to know the person 3. Ask if more information is required 4. Set Time and Place Be Your BEST with the BEST Scripts That Yield Results o When asking for a prospects name and contact info... Never Say: Can I have your name & # Instead Say: “Let me take your name and number and I will call in a couple of days to follow up” Be Your BEST with the BEST Scripts That Yield Results o When approaching a server at a Restaurant... Never Say: Would you like an Avon brochure? Instead Say: “Tell me does anyone leave an Avon brochure here? (If NO) May I ask approximately how many people work here? (probably 15) I would love to spend time with you and explain how you could earn additional income while working here.” Be Your BEST with the BEST Scripts That Yield Results “Hi…I am currently developing my own homebased Business. How long has it been since you have seen an Avon brochure?” “Maybe you can help me. I have a homebased business with Avon and it’s growing so quickly that I am looking for people who are interested in supplementing their income.” Be Your BEST with the BEST Scripts That Yield Results “ You are one of the most outgoing people I know. I would love to have you as a business partner. I just need 10 minutes to share something that has really changed my life?” Be Your BEST with the BEST Scripts That Yield Results “Thank you for the excellent service, I am always looking for people just like you to join my business…here is my card, with all my contact information, please give me a call when you have a moment, we can discuss it further then.” “I understand that you may not be interested at this time in an Avon business, however, I always like to ask…whether you may know of someone that may be looking for this type of opportunity…” Be Your BEST with the BEST The Skill of Generating Leads/Referrals Help people identify potential people… Looking to start a home-based business Has just retired Is new to the neighborhood Likes to meet people, out-going and friendly Is a stay-at-home mom Someone looking to earn $$ and/or supplement their income. Be Your BEST with the BEST What is Your Conversion Rate? o Conversion rate - # of people you need to speak to before a ‘YES’ o 2 Conversion Rates 1) ? before you book an interview 2) ? Interviews before someone says ‘YES’ to the Avon Opportunity Be Your BEST with the BEST Be Your BEST with the BEST An objection is really asking for more information Be Your BEST with the BEST P A T D Be Your BEST with the BEST A The Purpose of the Believe Conversation 1. Create a connection with the prospect Confirm purpose Share your story Get her story Share the Avon Story 2. Convert her to a Representative Benefits of joining Avon Find out her goals and dreams Be Your BEST with the BEST A The Purpose of the Believe Conversation 3. Build excitement for the new business Use the tools • Invitation List – the “secret” to success! Remind her of her goals and dreams 4. Help her start now! Be Your BEST with the BEST A The Purpose of the Believe Conversation 5. Get Her Engaged Go for Gold Program 6. Set Goals and Targets Record campaign goals and confirm next steps Be Your BEST with the BEST The Avon Success Story… Beauty Sales Earnings from Sales Building a Customer base Engaging in the Go for Gold program + Leadership Bonuses and Commissions from building a strong team Getting to UL in the first 30 days Be Your BEST with the BEST What is Her First Step? Go for Gold Build to Unit Be Your BEST with the BEST Shopping Incentive? Be Your BEST with the BEST Make a Plan ! Be Your BEST with the BEST Be the Achieve Level 2 AND EARN AN AVON Make a Plan ! WANTED TOOL KIT $100 VALUE! Be Your BEST with the BEST Set a Team Goal Identify the Entrepreneurs on your Team • Book a Team Leadership Meeting • Train on Various Prospecting Activities • Book a Weekly Follow Up Call Build a Mobilization Calendar towards End Goal • Switch it Up! Schedule variety of Prospecting Events (1-2 per week) • Book field observation to support team members Be Your BEST with the BEST Frontload your Commission Potential in C8-11 with New Business Sales Potential !!! Build on your 5% potential NOW by growing the number of Representatives you have in your 1st Generation through recruiting in C8-11! Be Your BEST with the BEST Be Your BEST with the BEST