Update for States November 2011 Tackers Summary - November 2011 • Yachting Australia preferred national junior (under 12s) sailing program. • Major component of Yachting Australia funding from Australian Sports Commission for Participation 2011-2014. • Target 5,500 kids per year in 3 years and 10,000 in 5 years. • Four years of development and piloting in Victoria 2007-11. • Yachting Australia now rolling-out with other States - Tasmania & ACT in 2011. The objective The objective of the “Tackers” program is to attract a significantly increased number of primary school age children to sailing, especially those who would not otherwise, and have them participate in an initial “fun” sailing experience before progressing on a pathway, to a full learn to sail course over 3 main levels, then non competitive participation, and long term club membership. Why? Victoria 2005 • Stagnant (at best) participation in sailing - declining junior & youth. • Over 80 competitor sports - many with strong junior programs & plenty of other leisure options. • Fragmented approach - few clubs with junior programs and limited consistency or marketing. • Club junior programs generally not based on research or a sound child-based strategy. • Clubs said juniors & youth were highest priority. Why - National 2011? • Australia Bureau of Statistics and Australia Sports Commission data confirms sailing is under-represented in young age groups. • gemba Project confirms - Lack of children - Sailing starts too late as a sport (compared to other sports) - Strength of other sports junior programs - Expectations of existing club members – they want juniors targeted - Building a fan base for life needs to start early • Resources available from Australian Sports Commission funding How? Tackers Development • Methodology - Research with other sports, & overseas - Piloting of concepts & ideas - Initial 3 locations now 18 (varying sizes of clubs) - Improvements will be completed with Australia Sports Commission funding - An overarching Tackers Mission & Eight guiding Tackers Values • Funding in the past - VicHealth - $300k + - Australian Sports Commission, Australian Sports Foundation, several private donors & Yachting Victoria - $100k + Tackers Values 1. Kid centric - recognizes kids’ learning styles & behaviors are different to adults 2. Non competitive - fun & social 3. Professional young instructors 4. Program delivery consistent at every location 5. Branded modern presentation - in all regards 6. Targets kids outside existing club membership 7. Value for money relative to other sports - all inclusive fee 8. Graduated pathway over several steps & seasons - fundamental skills foundations & enthusiasm for long-term participation What is Tackers? • Different to other junior learn to sail programs - Targets younger - 7 year olds for Tackers - Games-based learning - Young professional instructors - Contemporary presentation & branding • Similar to YA ‘Get into Small Boat’ sailing - Must be a YA Training Centre - Core syllabus = YA Small Boat (GISBS) = adapted = Tackers - Multiple levels - Pathway based, Tackers 1,2 and 3 - each 20 hours leading to Green Fleet Ozi Optimist is the preferred boat but - It’s not about the boat! • • • • • • • For non-sailors its like Ikea - out of the box, available to buy online Affordable - inexpensive! Colorful - no white sails! No Maintenance Universal - identical for everyone International - Provides a pathway to Optimist or others Modified to suit the program - 20% < sail and 20% more hull weight than Optimist, modified to fit 2 + kids The Victorian experience YV Tackers numbers – Pilot Program 2007-08 3 Clubs Total 2008-09 5 Clubs Total 2009-10 7 Clubs Total 2010-11 10 Clubs Total Tackers 1 286 292 694 884 Tackers 2 40 30 245 356 Tackers 3 - - 110 158 326 322 1049 1398 Total Add for 2010-11 Little Tackers Pilot (4-6yo ) = 73 Tackers Introduction = 2579 Note the Boat Shed incl . Mobile = 50% = 663 Where to after Tackers = The Pathway • • • • • Ideally start at 7 years old (no later than 12). Clearly defined & well communicated pathway. Kids progress at own pace - one level per season. During Tackers kids practice between levels. Green Fleet (Level 4) - After Tackers 3 & before Club Racing (ISAF Modified Rules for introductory racing - No Blue Book, & OziOpti). • After Green Fleet = recreational sailing or club racing (Level 5) in any class of boat. Tackers - other points • Tackers 1 - Having Fun is 2 kids per boat. • Tackers 2 - Tricks & Techniques and Tackers 3 - Sailing Fast is 1 kid per boat. • There is a ‘Tackers Intro’ session of 2.5hrs. • Has been trialed with Australian Sports Commission for their Active After School Program. • Club expected to supply boats right up to club racing. • Retail Price for programs to be $300 (+/- $50). In survey of customers in Victoria 95% said this was good value. What do Tacker’s Clubs Commit to? • Following the Tackers guidelines – strictly. • Being a Yachting Australia Training Centre and following the requirements – strictly. • Funding instructor training & uniforms. • Providing the resources and infrastructure - including all boats, facilities organisation etc. • Appointing a Tackers Club Leader who will liaise with State Tackers Leader. • Free Temporary Club Membership Category for participants for the duration of the program (e.g., 8 weeks for an 8 week program). • At least 100 students per year. Other benefits to Clubs • Youth retention & engagement as they enjoy & earn income from the Tackers Instructor Pathway. • Community & government profile as being active in encouraging junior sport. • Involvement of non-sailing families in the club. • Range of local marketing materials. • Profitable to run & return from membership. Local Marketing Materials Yachting Australian Training Centre Guidelines • • • • Risk Management & Insurance. Safety & safety boats. Qualified (including Assistant) Instructors. MyCentre - entry of all students & issue of merchandise and certificates. • The YA Small Boat (GISBS) syllabus. Fees & Costs to Clubs • • • • • Supply of OziOpti’s - minimum 6 ideally 10 or more. Supply of Safety Boats - fuel etc… Instructor & Assistant Instructor qualifications Instructor uniforms (approx. $27 per instructor) Tackers fee to Yachting Australia for 2011-12: - Tackers 1 = $80 plus gst, Tackers 2 = $75 plus gst, Tackers - 3 = $75 plus gst. - Includes insurance, kit & certificate for participants (different at each level) - Instructor Manuals & resources - Includes for Club promo materials such as posters, banners, activity sheets etc… - 5% on line enrollment fee (optional) What do Instructors Commit to? • • • • • • • • Having Fun The mantra “I want kids to come back” Tackers guidelines (Instructor Manuals) Completing the Tackers Instructor & Assistant Instructor Induction YATC requirements Tackers advocates & ambassadors Wearing the Tackers outfit & having a nickname! (Victoria has inducted over 100 young instructors and helped retain them in sailing). Parents & families • Tackers is about attracting families to clubs. • Parents are not encouraged to be directly involved in delivering the program. • Possible involvement as a Tackers Club Leader. • Provide a social viewing environment - at least an espresso machine. • If they want “kid” sitting - provide it. • School holiday programs are important & very popular. The Yachting Australia Roll-out • States have a Tackers Agreement with YA (as Clubs have with State Association). • There will be a passionate Tackers Leader in each state (as at each club). • Australian Sports Commission via Yachting Australia is helping fund the State Tackers Leader. • The values and guidelines will not be compromised but will be continually improved. • Yachting Australia will be providing all State Tackers Leaders with training & support & conduct the initial Tackers Instructor & Assistant Instructors Inductions. Next Developments • All current materials updated for Yachting Australia. • More guidelines on Green Fleet & the Sailing Pathway. • Better IT support as part of MyCentre re-development: - Online entry. - Customer surveying & research. - Online Shop for all materials, merchandise, & boats. • Increased marketing presence - National plan materials & website • Little Tackers - 4-6 year old program, guidelines, resources, & support. More Information? • See ‘Tackers Information and Application Guide 2011-12’ • Email Daisy Brooke, Participation Manager, Yachting Australia dbrooke@yachting.org.au