Establishing
Ethos in the
Movies
Which Poster most Convinces
you to see this movie? Why?
The role of the actor
 Face
of the movie
 Represents the character, the director,
the script, the book, etc.
 Advertisement
 Credential
 Thus,
Actors= ethos
Casting Hunger Games: An
interview with Director, Gary
Ross.
“First, I saw Winter’s Bone, and I just thought she was
phenomenally talented and just kind of riveting and amazing and
had so much power. And then we had a meeting and I found her
to be just a completely compelling, intelligent person. But then
she came in and read for me and it just knocked me out. I don’t
want to go into too many details, but we did a scene from the
movie and it was so amazingly powerful that it was sort of
stunning. You glimpsed every aspect of the role and the potential
of the whole movie.”
Hunger Games casting cont.
“First of all, I talked to Suzanne extensively about this.
Suzanne saw every single audition. And not only did
Suzanne not have an issue with Jen’s age, she felt you
need someone of a certain maturity and power to be
Katniss. This is a girl who needs to incite a revolution. We
can’t have an insubstantial person play her, and we can’t
have someone who’s too young to play this. Suzanne was
incredibly adamant about this. Far from being too old,
she was very concerned that we would cast someone
who was too young. In Suzanne’s mind, and in mine,
Katniss is not a young girl. It’s important for her to be a
young woman. She’s a maternal figure in her family. She’s
had to take care of Prim, and in many ways her mother,
since her father’s death. She’s had to grow up pretty
quickly.”
Source material:
 http://screenrant.com/gary-ross-hunger-
games-jennifer-lawrence-benk-106673/
 Some
of you may choose to use this, or
sites like this, as a source in the future.
How did these decisions affect
their careers and choice of
roles?
Tom Cruise
Kristen Stewart
Are these actors type-casted?
Why or Why not?
Daniel Radcliffe
Leonardo Dicaprio
What about him?
Johnny Depp
A shift in Ethos
How are these posters establishing ethos?
Why don’t they need actors/actresses to do so?