Greeting/Introduction
Purpose
Discovery/Offers
When you reach the Partner:
Opening
Hi ____, I’m (Your Name), the Partner Territory Manager for Microsoft in “_______” area.
I’d like to update you with some important offers regarding Window Server Datacenter. This will only take 5 – 10 minutes of your time, ok?
Ask for business/Close
First and foremost I want to thank you for driving Windows Server! Are you working on any upgrades, new install opportunities or software assurance renewals that you may feel that could close in the next 10 – 60 days?
No. Totally understand. Let me send some information to you about our current offering this month, and perhaps we can reconnect later to devise a plan to grow your business.
Yes, Great. As you probably are already aware, we have announced the release and availability starting November 1 st of Windows Server 2012 R2. With the upcoming general availability of these new offerings, the price for Windows Server Datacenter and RDS (Remote Desktop Services) CALs will be increasing by 28% and 20% respectively.* Why not take a moment now to help your customers lock in today’s pricing and put more money in your pocket? Do you have customers that:
• Customers are already in pipeline and ready to buy DC edition? Attach SA and sell before November 1 st (Refer to slide 4 for information): Now it is a great time to accelerate pipeline. By buying WS
DC with SA now your customer may take advantage of lower price, can leverage all the SMB advantage benefits and get L+SA at a price lower than L only after November 1 st then move to the latest edition as soon at is available. This means, that, if Hyper-V is deployed us it possible to obtain a rebate of roughly $1800 on a single license of Windows Server datacenter and a final price that is $800 less than license only on Windows Server Datacenter R2. Remember Windows Server Datacenter is a great solution for consolidation of a server infrastructure, virtualization
• Customers that need to renew SA on their Datacenter Edition (refer to slide 5)? Tell your customers to renew their SA now so they can get on the latest edition of Windows Server with the great features included and avoid price increase after November 1 st , and get to latest bits anyway.
• Customers that are interested in buying Office 365? (slide 6): If they do, they should take advantage of the Best of Both Worlds offer included in SMB advantage and use the offer to upgrade renew their
Windows Server license. Using SMB Advantage and Best of Both Worlds together customer may get up to $332 in subsidies (a 25% rebate on Windows Server)
•
• Customers planning to buy RDS CAL’s: If your customers want to take full advantage of Secure remote access and information protection and Virtual Desktop Infrastructure (VDI), and buy new RDS CAL;s they should do it now and avoid the 20% price increase after November 1 st .
I’d also like to offer my self as a resource to call along with your sales organization if it helps to accelerate any opportunities that may be stagnate or have potential to close by June 30th.
Closing
Thanks again for talking with me today. I’m going to send you a follow up email with the information we discussed. I hope you find a way to take advantage of the offers and incentives we have in the market right now. Feel free to reach out to me if you have any questions.
Voicemail
Hi ____, I’m <Your Name> with Microsoft here in “______” Area. The purpose of my call is to inform of you of some very time sensitive offers & incentives from Microsoft that can potentially help you close Q4 opportunities that you may be working on in the next 10 to 30 days. Please send me an email at ________ with some good times to give you a call back. I look forward to speaking with you in person.

st
Why sell Windows Server
Datacenter and RDS CAL NOW?
Why sell SA NOW?
Call to Action NOW?
•
• Best in class server virtualization
• High performance, costeffective storage
• Secure remote access and information protection
• Virtual Desktop
Infrastructure (VDI)
Avoid price increase


+28% on Datacenter
+20% on RDS CAL
•
•
•
•
•
•
•
•
•
New Version Rights
Spread Payments
Step-Up Availability
Deployment Planning
Services (DPS)
TechNet
Training
24x7 Problem
Resolution
Extended Hotfix
Cold Back-up for
Disaster Recovery
• Use the upcoming price increase to close Window Server Datacenter
Edition & Windows Server RDS CAL deals (with SA) before price increase on November 1st.
• Use the new Ahead of the Game
SMB campaign materials to demonstrate the business value of upgrading to Windows Server 2012
• Deploy Hyper-V & earn partner subsidy funds with SMB Advantage
(Hyper-V Surge)
• Preview the new editions of
Windows Server 2012 R2 .
*Pricing percentage increases reflect USD and represents Open No Level (NL) ERP. Additional pricing levels will appear on the price list prior to launch.
*
Above Software Assurance benefits available through Open Value and Open Value Subscription
.

st
Why renew SA on Windows Server
Datacenter NOW?
Why renew SA NOW?
Call to Action NOW?
Server Consolidation
• Use virtualization (Hyper-V) to get maximum benefit from servers
Disaster Recovery
• Use Hyper-V Replica to ensure systems & data are backed up and protected
Storage
• Use Storage Spaces to enhance storage performance while using lower-cost industry standard hardware
Avoid price increase
• +28% on November 1st
•
•
•
•
•
•
•
•
•
New Version Rights
Spread Payments
Step-Up
Availability
Deployment
Planning Services
(DPS)
TechNet
Training
24x7 Problem
Resolution
Extended Hotfix
Cold Back-up for
Disaster Recovery
•
•
• Use the upcoming price increase to close SA renewals on Window
Server Datacenter before price increase on November 1st.
• Use the new Ahead of the Game
SMB campaign materials to demonstrate the business value of
Windows Server Datacenter
Deploy Hyper-V & earn partner subsidy funds with
(Hyper-V Surge)
SMB Advantage
Preview the new editions of
Windows Server 2012 R2 .
*Pricing percentage increases reflect USD and represents Open No Level (NL) ERP. Additional pricing levels will appear on the price list prior to launch.
*
Above Software Assurance benefits available through Open Value and Open Value Subscription
.

Why sell Office365 NOW?
• Bring together the familiar
Office apps with cloud services like email, file sharing & HD videoconferencing
• Use Office across your devices and know it’s always up-todate
• Get robust security with automatic data backup, strict privacy policy, & always up-todate malware protection
• Enterprise-quality productivity tools at an affordable price and no upfront infrastructure investment
Why sell Windows Server 2012 with
Office365 NOW?
• Provide seamless remote access to applications and data with highly secure, always-on connectivity
• Get the enterprise-level data protection you need, regardless of your business size
• Increase the storage capacity available to your employees without downtime
• Easily manage your cloud and on-site environment to ensure everything is backed up and running smoothly
Call to Action NOW?
• Use the new Ahead of the
Game (Business Anywhere)
SMB campaign materials to demonstrate the business value of Windows Server and Office 365
• Sell Windows Server +
O365 & earn partner subsidy funds with SMB
Advantage (Best of Both
Worlds)
• Preview the new editions of Windows Server 2012
R2 .

Offer period: (September 3 – November 30, 2013)
Base rate
(On-premises)
Open L Only
Annuity Rate
Accelerator
Open L&SA
1%
Office
Exchange
Windows Client
Window Server
2%
Project & Visio
SharePoint
SQL
Developer Tools
5x
Note: Subsidy payout is a percentage of Estimated Retail Price
3%
System Center
Windows Server Data Center
Lync
10%
Office 365
Office 365 Open
Office 365 Small Business
Premium
Dynamics CRM Online
Windows Intune
Campaign
Accelerators
Partners may claim 1 of the offerings below per customer:
Best of Both Worlds
20% on Windows Server Standard with 5+ seats of Office 365 Small Business Premium
or 10+ seats of Office 365 attached
Ahead of the Game – Hyper-V
Surge for Windows Server Data
Center
10% on Windows Server Data
Center
Ahead of the Game – Hyper-V Surge for
Windows Server Standard
20% on Windows Server Standard or Core
Infrastructure Suite when Hyper-V deployed.*
SMB Advantage Offer Terms and Conditions.