Presenters

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Managing
International Business
Dell Case Studies
Sponsor: Silvia Jelenikova
In cooperation with:
Lessons timelines
12.2
19.2
Introductory lesson
Dell evolution
26.2 Global trends in IT industry
5.3
Customer experience
19.3
Dell culture
26.3 Managing global teams remotely
2.4
Easter, no classes
9.4
Shared services centers world
16.4
Dell brand and social media
23.4
From production to solutions
30.4 BRIC power
2
Global
trends in IT
industry
2.
Dell M&As strategy globally
12.3
7.5
BRIC power
10.
Dell
Evolution
1.
Final class & case
From
production
to solutions
9.
Dell M&A
strategy
globally
3.
Dell brand
and social
media
8.
Customer
experence
4.
Shared
services
centers
world
7.
Managing
global
teams
remotely
6.
Dell culture
5.
1. Dell evolution
Presenters: Daniel Spanier, Alexandra Bielková
•
•
•
•
•
•
•
Dell History
Strategy
Dell direct model
Dell.com
Dell embracing the channel
Strategy shift
Going private – change in strategy?
Dell
evolution
Global
trends in IT
industry
BRIC
power
“I believe that you have to understand the economics
of a business before you have a strategy,
and you have to understand your strategy
before you have a structure.
If you get these in the wrong order,
you will probably fail.”
From
production
to
solutions
Dell M&A
strategy
globally
Dell
evolution
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
3
Dell culture
Managing
global
teams
remotely
2. Global trends in IT industry
Presenters: Marek Kril, Pavol Werner
•
•
•
•
•
•
•
•
•
Historical Trends
Virtualization
Cloud
Green IT
Mobility
BYOD
Security
Social media
Big Data
Dell
evolution
Global
trends in IT
industry
BRIC
power
From
production
to
solutions
Dell M&A
strategy
globally
"Innovation distinguishes between a leader and a
follower."
Global trends
in IT industry
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
4
Dell culture
Managing
global
teams
remotely
3. Dell Mergers & Acquisitions strategy globally
Presenters: Jana Kapráliková, Michal Kulich
•
•
•
•
•
M&A Overview
Dell M&A strategy
Dell acquisitions people perspective
Dell acquisitions history 2009 - now
Key takeaways
Dell
evolution
Global
trends in IT
industry
BRIC
power
“We’re excited to officially welcome Wyse to Dell and
help extend its industry-leading efforts to a broader
range of customers and partners,”
From
production
to
solutions
Dell M&A
strategy
globally
Dell M&A
strategy
globally
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
Source: Jeff Clarke, Dell Vice Chairman and President
5
Dell culture
Managing
global
teams
remotely
4. Customer experience
Presenters: Adriana Černáková, Joao Fevereiro
•
•
•
•
•
Value of IT companies to a customer
Customer satisfaction vs. loyalty
Net promoter score and net satisfaction score
NPS methodology
Examples from the business
Dell
evolution
Global
trends in IT
industry
BRIC
power
From
production
to
solutions
Dell M&A
strategy
globally
“Do what you do so well that they will want to see it
again and bring their friends.”
Customer
experience
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
Source: Walt Disney
6
Dell culture
Managing
global
teams
remotely
5. Dell culture
Presenters: Zuzana Zemanová, Adriana Brisudová
•
•
•
•
•
•
•
Definition of culture and company culture
Purpose & values, collaboration style, Internal communication
Individual development and career planning, corporate responsibilities
Work life balance, performance managemen (meritocracy)
Dell leadership model
Wining Culture at Dell => implemented in the local Bratislava strategy
Comparison - culture @ Dell and Google
Dell
evolution
Global
trends in IT
industry
BRIC
power
‘‘It’s one thing to create a culture that works. It’s
another to use that culture to create a measurable
strategic advantage. You need to engender a sense of
personal investment in all your employees, which
comes down to three things: responsibility,
accountability, and shared success.’’
From
production
to
solutions
Dell M&A
strategy
globally
Dell culture
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
7
Dell culture
Managing
global
teams
remotely
6. Managing global teams remotely
Presenters: Adriana Brisudová, Martin Guerin
•
•
•
Global team – how does it look like
Pro’s & Con’s of remote management
Tools & resources available for remote management
Dell
evolution
Global
trends in IT
industry
BRIC
power
“A good manager is a man who isn't worried about his
own career but rather the careers of those who work
for him.”
From
production
to
solutions
Dell M&A
strategy
globally
Managing
global teams
remotely
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
8
Dell culture
Managing
global
teams
remotely
7. Shared services centers world
Presenters: Petra Šípová, Adriana Černáková, Miloš Ziman, Ján Jalč
•
•
•
•
•
Shared Services center (SSC) vs. Outsourcing vs. Offshoring
Shared services center: definition, benefits, challenges, evolution
SSCs at Slovakia
Dell Bratislava SSC initiative
Future of SSCs
Dell
evolution
Global
trends in IT
industry
BRIC
power
“Research findings reinforce the position that
adopting, deploying, and expanding shared services is
a never ending journey .”
From
production
to
solutions
Dell M&A
strategy
globally
Shared
services
centers world
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
9
Dell culture
Managing
global
teams
remotely
8. Dell brand and social media
Presenters: Ján Jalč, Zuzana Zemanová
•
•
•
What is brand – perceptions and reality
Dell brand – The power to do more
Social media & Dell
Dell
evolution
Global
trends in IT
industry
BRIC
power
From
production
to
solutions
Dell M&A
strategy
globally
‘‘Activate your fans, don’t just collect them like
baseball cards.“
Dell brand
and social
media
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
10
Dell culture
Managing
global
teams
remotely
9. From production to solutions
Presenters: Joao Fevereiro, Lukáš Vlna
•
•
•
Dell intro – past & future
What is changing – the world, cutomer needs, customer mindset
Transformation magic – opportunities and risks
‘‘You don't look around and say, 'What's for sale?' or
'What can we buy?'" Michael said. Instead, Dell
attempts to craft "a clear business strategy" by
focusing on customers. "I remember seeing
customers and saying, 'Hey, here's a new server, and
we've got gigabytes and petabytes and terabytes,'"
Dell said. "Their reaction was very polite, but they
said, 'I don't really care about all that. What do you
know about my business? What do you know about
the verticals I'm in? Can you help me solve my
problems?.’’
11
Dell
evolution
Global
trends in IT
industry
BRIC
power
From
production
to
solutions
Dell M&A
strategy
globally
From
production to
solutions
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
Dell culture
Managing
global
teams
remotely
10. BRIC power
Presenters: Róbert Žbodák, Peter Macejka
•
•
•
Global economy – emerging vs. advanced
Overview of BRIC countries – what does BRIC mean
Brazil, China, India, Russia
 IT Market overview in & Dell approach
Dell
evolution
Global
trends in IT
industry
BRIC
power
Goldman Sachs has argued that, since the four BRIC
countries are developing rapidly, by 2050 their
combined economies could eclipse the combined
economies of the current richest countries of the
world. These four countries, combined, currently
account for more than a quarter of the world's land
area and more than 40% of the world's population.
From
production
to
solutions
Dell M&A
strategy
globally
BRIC power
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
Source: Wikipedia
12
Dell culture
Managing
global
teams
remotely
Final assignment
Presenters : Ján Jalč, Adriana Brisudová, Jana Kapráliková, Zuzana Zemanova
Dell
evolution
Global
trends in IT
industry
BRIC
power
From
production
to
solutions
Dell M&A
strategy
globally
Final
Assignment
Dell brand
and social
media
Customer
experence
Shared
services
centers
world
13
Dell culture
Managing
global
teams
remotely
Q&A
Dell
evolution
Dell M&A
strategy
globally
Global
trends in IT
industry
BRIC
power
Customer
experence
Q&A
From
production
to
solutions
Dell culture
Dell brand
and social
media
14
Shared
services
centers
world
Managing
global
teams
remotely
Thank you
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