Project Managers
are you Socially Switched On?
Social Media for Project Managers
1
MY STORY
Project Management
Professional (PMP)
Senior Project Manager
Founder:
Virtual Project Consulting
Blog about project management, leadership
etc.
Recommended PM resources
Avid social media user
3
PM FLASH BLOG STORY
POWER OF SOCIAL MEDIA
 Blogs published simultaneously
 Google+ - PM Bloggers group
 Twitter - #pmFlashblog
 LinkedIn
 Listly
4
Canada,
Adriana
Girdler
United States
Dave Gordon
United States
Daniel
Hemhauser
United States
Cheri Baker
United States
Colleen
Garton
United
Kingdom
Peter Taylor
Canada
Patrick
Richard
Canada
Anya
Faingersh
Canada
Cheri
Essner
United States
Toby Elwin
United States
Cesar Abeid
United States
Steve Romero
United States
Jason Shaffner
United States
Robert Kelly
United States
Rich Maltzman
United States
Michael Kaplan
United States
Don Kim
United States
Glen Alleman
United States
Mark Phillipy
United States
John
Goodpasture
United
Kingdom
Neil Pragnell
United
Kingdom
Barry Hodge
United
Kingdom
Sam Barnes
United
Kingdom
United
United
Kingdom
Kingdom
Francis Hooke
Jo Ann
United
United
Sweeney
Kingdom
Kingdom
Ian Webster
United
Elizabeth
Kingdom
Harrin
Allen Ruddock
United Kingdom
Susanne
Madsen
United States
Bernardo
Tirado
United States
Soma
Bhattacharya
United States
Brian Leach
Ron
Rosenhead
United
Kingdom
Martin Webster
United
Kingdom
Lindsay Scott
Denmark
Christian Pfeiffer
Jensen
Netherlands
Henny Portman
Poland
Pawel Brodzinski
France
Naomi
Caietti
Spain
Carlos J.
Pampliega
Portugal
Luis Seabra
Coelho
Italy
Ugo Micoli
Italy
Deanne Earle
United States
Bruce
Majoribanks
United States
Martin
Edmonton
United States
John Bauer III
United States
Michael Greer
Singapore
Kailash Awati
Mexico
Ivan
Rivera
Australia
John
Carroll
Australia
Adrian
Fittolani
Colombia
Natalia
Gonzalez
South Africa
Linky van der
Merwe
Infographic by Henny Portman, 2013
Australia
Paul Culmsee
Australia
Shim
Marom
Australia
Tony
Adams
Australia
Stephen
Duffield
Australia
Craig
Brown
Australia
Jon Whitty
Australia
Kelsey van
Haaster
Australia
Venkatesh
Krishnamurthy
Australia
Bernd
Schiffer
Australia
Neil Killick
Australia
Chris
Chan
Australia
Chris
O'Halloran
SOCIALLY SWITCHED ON
 Benefits
 Best practices
 Platforms/channels
 Social media tools
 Challenges
6
WHAT IS SOCIAL MEDIA?
 An engagement with online
communities
 An interactive, dynamic
environment
7
SOCIAL MEDIA ADOPTION
Why Social Media?
 Relationships to build trust
 Communications
 Connect, share, organize
8
BENEFITS
 Collaboration
 Pool of resources
 Financial savings
 Networking
9
BEST PRACTICES
 Build relationships
 Agree which social
networking tools to use
 Document the use
 Not a technology; it is a
means of expression
10
11
FACEBOOK
12
 Announcements
 Team calendar of
milestones
 Pages for different interests
 Documents
 Share video updates
 Share team photos
13
 Project management experts
 PM interest groups
 PM groups > 7000
14
BLOGS
 Project documentation
 Major milestones
 Interesting pictures
 Use of features
15
MICRO-BITS

Micro-blogging

Project management

#hashtags:
• #pmot,
• #pmp,
• #projectmanager


#PMChat for Tweetups
Lists
16
WEBINARS
Seminar on web
Presentation material
on website
 PowerPoint
presentations
To present a topic to virtual teams
 1000’s on project
management
17
PODCASTS
PODCASTS
files
 PMAudio
Videos
 Audio files
 Subscribe
 PM topics
Subscribe
PM topics
 Video
updates to teams
18
GOOGLE+
 Google Profile
 Interest groups
 Pages and Communities
 Watch Webinars
 Join Google hang-outs
 SEO benefits
19
WIKI
 Oldest platform
 Online documentation
platform
 PMO level for lessons
learned
 Project WIKI
 https://sites.google.com/site/
projectwikitemplate_en/
20
PINTEREST
 Newcomer
 Infographics on project
management topics
 Attract people to your
website
21
TENSION IN THE WORKPLACE
 Social technology as a
productivity tool
 Underestimate benefits
 Cultural change is needed
22
SOCIALLY SWITCHED ON
1.
2.
3.
4.
5.
6.
7.
Twitter: Follow Project Managers on
Twitter (hashtag #pmot)
Adaptable,
step-by-step formula
LinkedIn: Join several project
Design
to answer
project needs
management
groups, participate
Blogs: Comment
on favourite blogs,
Industry
thought-leaders
contribute to community
Twitter:
learn and share
Build community on Facebook, Google+
or Yammer Join groups, participate
LinkedIn:
Use video
(Vimeo and YouTube)
Blogs:
Comment,
contribute
Facebook, Google+ or Yammer
23
SOCIAL TOOL SELECTION
Five questions when you plan:
1. How sensitive is content?
2. Is your communication
unidirectional or bidirectional?
3. Do you have a social budget?
4. What social platforms do team
members use today?
5. Personal or Professional?
Source: Michael Klynstra
Photo credit: SEO & SMO Expert's Review
24
For more information and resources
www.virtualprojectconsulting.com
25
Resources
1. Herbert Remidez: Journal about the explosion of social
media - the emerging practice of companies using social
media to support project management
2. http://office.microsoft.com/en-za/project-help/use-twitterfacebook-and-other-social-media-to-help-manage-projectsand-teams-HA101929375.aspx
3. http://workingwithoutwalls.blogspot.com/2012/10/the-use-ofsocial-media-in-project_19.html
4. http://www.geneca.com/social-media-meets-projectmanagement/
5. http://www.business2community.com/social-media/14-socialmedia-marketing-trends-2014-0745445#TPRlOh9SwvrrlJ3k.99
6. https://sites.google.com/site/
7. projectwikitemplate_en/
26