Louise Carder
Independent Practitioner Consultant
My journey into NT
Working for a supplement
manufacturer
 Appropriate qualification e.g. Nutrition
 Appropriate experience e.g. Regulatory experience,
marketing background and previous business owner
Premier Research Labs
Premier Research Labs
Respected internationally as an industry-leading formulator and
manufacturer of nutraceuticals and super-food concentrates
All PRL products are:
 Natural food-form products, free from excipients
 Clinically tested
 Bottled in patent pending Violite containers, protecting active
ingredients from light damage
Sales work
Key tasks:
 Developing UK Distributor network and ongoing
account management
 Processing all UK and some EU sales and sales
enquiries
 Developed sales processes and now manage monthly
sales meetings
Marketing work
Key tasks:

Strategic planning

Project management of EU PRL launch events in 2013

Development of marketing materials (B to B) and management of brand development with UK
designer and EU Consultants

Copy-writing of marketing material (B to B) and advertising (B to C)

Management of all external event work e.g. CAMExpo and CAM Conferences + sponsorship

Development of PRL external events outside of industry-led events e.g. UK-wide speaking tour for Dr
Marshall, Founder of PRL

Being on stand at all PRL events in the UK

Educating practitioners on PRL products via webinars and live events

Processing all practitioner enquiries
Regulatory Work
Key tasks:
 Liaising with EU Regulatory Consultants
 Keeping abreast of regulatory changes
I use:
http://www.nutraingredients.com
To keep me abreast of industry changes. For claims information I use the
following link to do searches on specific things to see if they have approved
claims. So choose ‘authorised’ from the first tab and then in the search field put
something like biotin in to see which claims have been approved.
http://ec.europa.eu/nuhclaims/?event=search&CFID=236642&CFTOKEN=5687fb
959b25a18d-650F8000-C589-93DA6991F8D8EDE39D17&jsessionid=9312e2c930615a29d63c661f7e45795c2d23TR
Daily routine
 Responding to emails
 Taking practitioner enquiry calls
 Event planning
 Liaising with head office in Austin
What to look for in a
supplement company
Company:
 How open they are with their information/claims
 Level of practitioner support
 Events- get to know the company!
Products:
 Ingredients listings and ingredient forms
 Excipient information
Qualifying and growing as an
NT
 Being a novice
 Learning by experience
 When you get it right
 Importance of CPD
 Taking the plunge with opportunities
 Connections
Specialising
I presented at the September 2014 CAM Conference on
Auto-Immunity, delivering the keynote lecture on lectins.
 Find a subject that grabs you
 Just dive in to PubMed
 Find out who the experts are and either try and talk to
them or read everything they’ve published
Where will your journey take
you?
 Never know what you are capable of unless you push
yourself
 Important to have SMART goals
 So many resources out there- use them (or develop them
further…)
Thank you
louise@lincolnnutrition.com
or
louise@prleurope.com
PRL have over 200 products in their US catalogue, the EU range is
growing steadily
Current PRL Products

Liquid ND range comprises:
 Max B (Liquid B vitamin complex)
 Natural Folate (Food-form liquid Folate)
 Quinol (1:1 ratio of Ubiquinone and Ubiquinol)
 Green Tea (Blend of Green Tea and Resveratrol)
The ND range can be added to water, juice or hot beverages/soups

Capsule range comprises:
 Digestive Quintet (DQ1-5 range of digestive support products including enzymes and






betaine)
Turmeric (non-irradiated and un-extracted turmeric)
UltraPollen (hypoallergenic rye flower extract)
NZ Red Velvet Deer Antler (antler velvet)
DHA (algal source so suitable for vegans)
Chlorella FX (certified organic and subjected to broken cell wall process)
Pink Salt and liquid D3 are two additional products in the PRL range, which will be added
to again by the end of the year
For samples, price/distributor list or product technical bulletins contact
louise@prleurope.com