ANALYSIS ON LAPTOP USING QFD ———A case Study on Improving Lenovo ThinkPad X201i 3249J4C. CONTENT 1 INTRODUCTION 2 METHODOLOGY 3 CASE STUDY 4 CONCLUSION 5 REFERENCES 1. INTRODUCTION The purpose: ——Improve Lenovo ThinkPad X201i 3249J4C laptop. Method: ——Quality function deployment (QFD) ——Comparing Lenovo and Sony We need to improve the Lenovo ThinkPad X201i 3249J4C laptop according to Customer needs . Summary sheet of customer investigation Perception Investigation project Awareness Speed Lenovo Sony 5 4 3 Weight 5 3 5 Capacity 5 4 3 (5 levels scale) 1=don’t attention 5=special focus The congruent relationship between the indexes customers care and technique index The indexes customers care Speed (attractive quality ) Weight (attractive quality ) Technique index Frequency Memory Material Size Thickness Capacity Hard disk The parameter comparison between Lenovo ThinkPad X201i 3249J4 and Sony X138JC/P(pink) Frequency Memory Lenovo 2.13GHz Sony 1.86GHz 2GB 2GB Material Weight Size Thickness Magnalium 1.44kg Mixed mode carbon fiber 780g Hard disk 12.1 inch 17.9mm 250G 11.1 inch 13.9mm 128G 2. METHODOLOGY QFD : To help transform the customer needs into engineering characteristics for a product or service, prioritizing each product or service characteristic while simultaneously setting the development targets for the product or service. The House Of Quality 3. CASE STUDY Step 1 Customer Requirements Customer requirements Index level Speed Customer satisfaction Weight Capacity Step 2 Planning Matrix Comparative analysis Customer Requirements Improvement goal Importance Enterprise Else Key Customer needs rank Improvement goal Standard increased rate Commodity characteristic point Absolute weight Weigh t﹪ Speed 5 4 3 5 1.25 ◎ 9.375 31.9 Weight 5 3 5 5 1.67 ◎ 12.525 42.6 Capacity 5 4 3 5 1.25 ○ 7.5 25.5 29.4 100 Total Step 3 Technical Requirements Technical index Technical requirements Frequency Memory Material Size Thickness Hard disk Step 4 Relationship Matrix Technical requirements Customer requirements Speed Weight Capacity Frequency memory ⊙ ○ Material Size Thickness ⊙ ○ ○ Hard disk ⊙ Step 5 Correlation Matrix Technical requirements Frequency Memory Material Size Thickness Frequency Memory Material * Size Thickness Hard disk * Hard disk House of quality * Planning Matrix Technical requirements Frequency Customer requirements ⊙ Speed Internal memory Material Size Thickness ⊙ ⊙ Weight ○ ○ ⊙ Capacity 17.9 11.9 23.9 16.0 16.0 14.3 Opponent + = - - - + Technique analysis 3 1 5 4 2 1 Importance(%) Compara tive analysis Targets Desired value Quality character design Hard disk Setting Comparative analysis Import -ance Enterprise Improvement goal Else Improvement goal Standard increased rate Commodity characteristic point Weight ﹪ 5 4 3 5 1.25 ◎ 31.9 5 3 5 5 1.67 ○ 42.6 5 4 3 5 1.25 ○ 25.5 Technical requirements Frequency Memory Material Size Thickness Hard disk 17.9 11.9 23.9 16.0 16.0 14.3 Opponent + = - - - + Technique analysis 3 1 5 4 2 1 Importance(%) Targets Compara tive analysis Quality character design Desired value Setting Technical requirements 17.9 11.9 23.9 16.0 16.0 14.3 Opponent + = - - - + Technique analysis 3 1 5 4 2 1 √ √ Importance(%) Targets Comparative analysis Quality character design Hard Frequency MemoryMaterial Memory Material Size Size Thickness Thickness Hard disk Frequency disk Desired value Setting × × × √ It keeps atof the same level ourhas rivals' and it andon The Thickness expense and onas size disk research great is influence low will The cost frequency's advancement is Have additional value indifference the patent will not make notable totechnology laptop's boost customer's weight. satisfaction. relatively high. Hard to improve in a limited time. performance. 4.CONCLUSION Improving goals: ——A thinner and smaller laptop equipped with a bigger capacity. 5.REFERENCES 1. Sullivan LP (1986) Quality function deployment. Qual Prog19:39–50 2. Chan L-K, Wu M-L (2002) Quality function deployment: a literature review. Eur J Oper Res 143:463–497 3. Cohen L (1995) Quality function deployment: how to make QFDwork for you. Addison-Wesley, New York