AAMC
Simulation Center Business Models
November 7, 2011
D. J. Anastakis, MD, MHPE, MHCM, FRCSC, FACS
Executive Director, SIM-one Ontario Simulation Network
Today
Health Professions Education
Population : 13,069,200
38.7% of national population
•Healthcare: single payer system
– 151 Hospitals
•Education: MTCU and MOHLTC
– 23 Universities
• 16 Nursing Schools
• 6 Medical Schools
– 24 Colleges
• 20 Nursing Schools
• Allied Health
Health Professions Simulation in Ontario
• 59 Simulation Centres
- across all disciplines
- Universities and Colleges
- Hospital sector
• 7 Standardized Patient
Programs
• 1,088 individuals
• >80 dedicated simulation
researchers
SIM-one Business Plan
Member Services
1. Annual Ontario Simulation Expo
– Members and industry
– 2011 – Simulation and IPE
– 2012 – Simulation and Patient Safety
2. Simulation Scholarship Program
– $250,000 annual funds for R&D
– To be launched 2012
3. Business Information
–
Information from data. Intelligence from information.
4. Marketing/Communication Services
5. Volume Purchasing Discount
– coordinated, service contracts, educational support
Priority
Major Investment
Educational Products & Services
• 11 courses/workshops
– Research Atelier (Wilson Centre)
– Keystones of Health Care Simulation
Certificate Program
Consulting Services
A source of knowledge and expertise –
creating value for members
SIM-one draws upon its network of simulation experts and
experienced educators to offer world-class consulting services in a
variety of areas, such as:
– Custom Education and Training
– SIM Centre Support
– IT and Audio Visual
Simulation Equipment Coordination Service
Simulation Equipment Coordination Service
• Snapshot of simulation equipment
– Assets
– Depreciation of assets
– Service and Repair
– Replacement
• Volume Purchasing Discount
SIM-one Goals
Value
IPE
Quality
Patient
Safety
Advance
Advice
Advocate
ROI
Future Investments
Innovation
Commercialization
Key SIM-one Performance Indicators
• no easy way measure intangible value(s)
– reputation of an organization
– impact on society
• governments and non-profit organizations are primarily
concerned with intangible values without wasting limited
funds
Network Key Performance Indicators
• Creating value for members
• High quality products and services
• How best to measure value?
Was this SIM-one product or service of value to you our your institution?
4.04
4.04
4.18
August
September
October
5
4
3
2
1
Value
March
February
January
December
November
July
June
May
April
0
Major Value Factors
1. Member value: benefits to members
2. Financial: financial benefits, including increased revenue,
decreased costs, and cost avoidance
3. Operational: better operations and lowering barriers to future
initiatives
4. Strategic: contributions to strategic initiatives and fulfilling the
mission of the organization
5. Social: benefits to society as a whole
Revenue
w w w. S I M - o n e . c a
ONTARIO – THE GLOBAL LEADER IN HEALTHCARE SIMULATION